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MIL\A/AUKEE 

ILLUSTRATED. 

pn 

TRADE, COMMERCE, 

MANUFACTURING INTERESTS, 



AND 



ADVANTAGES AS A RESIDENCE CITY. 



We take pleasure in sending you a copy of 
Milwaukee Ili.ustratkd, in order that you may have placed before 
you more particularly the advantages ot our beautiful city. 
Respectfully, 



ftd'Sec Folio 95. 



y^'/ 






Wisconsin Leather Company. 



This is not a corporation, but a copartnership, consisting principally of 
the members ot the Allen family. The founder of the house, Rufus Allen, 
established in the tanning business in Central New York in 1809, and the busi- 
ness has not been interrupted by a single day up to the present time. Hence it 
is probably the oldest continuous tanning firm in the United States. Bark 
becoming exhausted in Central New York, the business was removed to 
Wisconsin in 1846, to take advantage of the bountiful hemlock forests existing 
in this State. 

Ti.is firm ranks among the largest tanners in the World, unequaled but 
by one firm in all Europe. They manufacture sole, upper and harness 
leather, and have the capacity to turn out over 200,000 sides of leather per 
annum. 

They manufacture for apcl ship to. Eurp.pe,an markets, as well as to the 
larger markets of ,'tl>i? cytyitjrv^ ; "Th^ir byjiniegs is more connected with the 
Eastern States and Eurppe, tl]ai3[ xyitlj the Western States. 

Their leathc- 9tandfe.higi\iri'the'miirfcets o{ the world, from the skill in 
the manufacture. The firm obtained three of the highest premiums at the 
Vienna Exposition, over other American and all European competitors. Mil- 
waukee contains some twenty-five tanneries, and is probably the largest lea- 
ther producing cenfre in this country. Many of these tanneries are of large 
capacity, but the largest are those of the Wisconsin Leather Company. 






M 1 LW AUKEE Past and Present. 



HIST()KV-R1-;SI1)1-NCH PORTION OF CITY-ENVIRONS. 



IT was about the year 1674 that the first white man pushed aside the bushes 
and picked his way through the tangled undergrowth that covered the 
ground upon which now stands the beautiful City of Milwaukee. This ad- 
venturous traveler was Father Marquette, the famous missionary, and even 
his keen foresight would not have warranted a prediction, at that time, that 
the ground would, ere long, be covered with palatial residences and costly 
business blocks. Wandering tribes of Indians, coming annually to worship 
the Manitou, pitched their rude lodges on the banks of the great lake and 
sought the finny game in its clear waters. Later on, a solitary missionary, 
journeying from St. Francis Xavier (now Green Bay) to Chicago, would re- 
main a dav or two with the tribes that chanced to be located here at the time; 
still later, French traders smoked the pipe of peace with the natives and bar- 
tered goods with them. In 1805 Jacques Vieau, a half-breed trader whose 
home was at Green Bay, visited the Indians at this point, remaining during 
the winter and returning to his home in the following summer. Every year 
thereafter he appeared, pursuing the same method of life, and on September 
14th, 1818, brought with him a young man named Solomon Juneau, who 
became his son-in-law. Juneau determined to locate here, and accordingly 
ground was selected about two miles west from the mouth of the stream that 
flowed into the lake. Here a block-house, warehouse, etc., were erected, and 
Juneau settled down to a peacelul life, having established friendly relations 
with the Indians. In 1822 he erected a block-house on the spot now desig- 
nated as the corner of East Water and Wisconsin streets. For 18 years he 
remained the only permanent white resident ot the place, being visited oc- 
casionally by agents for the Fur Company, and other traders, to whom he 
disposed of his goods. 

Wisconsin was, at this time, remotely west, according to the geography, 
and more particularly so in the accepted ideas and notions of Eastern people. 
It required an adventurous spirit and hardy determination to break away 
from the pleasant surroundings of a comfortable home and strike into the 
wilderness — uncertain whether fortune or poverty, long life or sudden death 
at the hand ot a treacherous Indian, would be the result. Just in proportion 
to the characteristics required to face these privations and dangers, is the 
life-work of the pioneer; the man who can determine to brave all, is not the 
man who dies and leaves no mark behind; thus we find that the earliest set- 



ABOUT OLDEN TIMES. 



Icrs, those who were responsible lor the foundation of this great city which 
ofTers its advantages to us, are still honored and revered in memory. 

As tidings from the adventurous ones reached the less hardy spirits in the 
East, enthusiasm was aroused and young men, with the world before them, 
determined to try the West. Milwaukee's location, to the observing eye of the 
new-comer, contained the requisites tor a great city; "Chikagu," just then 
becoming a good-sized village, was making strenuous exertions to push ahead; 
each place, by its efforts, materially aided the other (unconsciously, perhaps) 
and so we find that tor years the towns grew in about the same proportion. 

Topographically "Milwackv" differed greatly from Milwaukee, more par- 
ticularly on the East Side. On the ground now occupied by Market Square, 
arose a high hill, extending towards the lake. In the neighborhood of the 
lake shore were deep ravines, where now appear graded and paved streets, 
lined with handsome residences. In the river were several islands, and along 
the river banks was a marshy lowland, frequently covered with water during a 
rise in the stream. It will be interesting to remember that less than forty 
years ago the ground now occupied by the Third and Fifth wards was fre- 




IHI ' Mil w \c K\ oi oi i> 
quently under water, and that the forest thereupon was extremely dense; that 
the land on the West Side was swampy, (but covered with trees,) frequently 
the bed of the swollen stream — and that two or three crooked paths through 
the underbrush and thickets marked the location for the East Water, Wiscon- 
sin and Michigan streets of to-day. 

Accompanying will be found interesting sketches showing the place as it 
appeared in the early days, long before it showed evidence of its coming 
greatness, although the year of the first sketch was 1834. In the second 
engraving is clearly set forth the hill spoken of above as having been located 
on what is now known as Market Square. 

But to trace the growth of the trading-post known as "Milwacky," 
through the various stages by which it arrived at the greatness it to-day en- 
joys, would require a volume which we cannot present. In the briefest 
manner we can but give leading dates and names, those necessary to roughly 
sketch the outline. 



THE OLD SETTLERS. 



Amonp^ the earliest arrivals were Byron Kilbourn and George H. 
Walker, and so closely identified have their names been with the growth of 
the city, that we may say the fathers of Milwaukee were Juneau, Kilbourn 
and Walker — Juneau being the father of the East Side, Kilbourn of the West 
Side, and Walker of the South Side. Indeed, until lately "Kilbourn- 
town" and "Walker's Point" were frequently used to designate these respective 
localities. The accompanying engravings are excellent portraits of the three 
men whose names with others will evey remain associated with Milwaukee's 
growth and prosperity. 

After Solomon Juneau's long residence of i8 years, during which he had 
to deal almost entirely with the natives who came and went (and by whom 
he was greatly beloved,) a new era dawned for him. At this time the pioneers 
began visiting the neighborhood and soon evinced a determination to build up 
the site, the Indians having ceded their title in 1831 and 1833. Juneau laid 
claim to a large extent of land on the east side of the stream, and entered 
into the new project with great zest, being first in pushing forward all enter- 
prises. He lived to see the place he founded become a large and flourishing 
city, for his death did not occur until 1856. He died while visiting the 
Indians, upon the occasion of the annual payment to the Menomonee tribe in 
the northern portion of the state. Thus it proved that he should not, in 
death's moments, be separated from those with whom the greater portion of 
his life was spent. He was 64 years old. 

Byron Kilbourn came to Milwaukee from Ohio, in 1834, and laid claim to 
the West Side, which he immediately commenced to improve. His previous 
knowledge of similar work in Ohio stood him in great stead here. He early 
proposed the construction of a canal to join the Rock river, and by his per- 
sonal exertions secured from the national government a land-grant to aid in 
the work. Owing to the unfavorable action of the legislature, however, the 
plan was abandoned and the state appropriated the moneys derived from the 
sale of the land to other i)urposes. As the town grew, Mr. Kilbourn, who 
was eminently qualified to assume the lead, was frequently called to places of 
trust and honor. Twice was he mayor, and he was one of those chosen to 
draw up a constitution for the state. In 1855 he was a candidate for the 
United States Senate, but was defeated by one vote, Charles Durkee being his 
successful opponent. Mr. Kilbourn was elected president of the Milwaukee 
& Mississippi Railroad in 1849. He lived until a comparatively recent date, 
his death occurring in Jacksonville, Fla., in 1870. He was 69 years old. 

George H. Walker also came to Milwaukee in 1834, and laid claim to 
land on the south side of the river, which thereafter was known as "Walker's 
Point." Col. Walker identified himself with the interests of the place, and had a 
reputation for moral courage and physical bravery. He was elected mayor in 
1851, and re-elected a^the exjjiration of his term in 1853. During the later 
years of the city's history Col. Walker was interested in the gas company, the 
street railroad and other matters of that kind. He died in this city in 1866, 
having seen Milwaukee attain the dignity of something like 70,000 inhabitants. 

And now come up to us the familiar names of many others, whose early 
struggles and faithfulness to the welfare of the city entitle them to honorable 
mention among tht- fathers. Among those now with us who came before 1837 
Horace Chase, M. L. Hurdick, B. H. &. W. Edgerton, P. C. Cole, Daniel Wells, 
Enoch Chase, U. B. Smith, John Ogden, Geo. Dousman, And. Douglas. Benj. 
Church, John Bowen, the Sivyers, P. W. Dodge, L. W. Weeks, W. P. Merrill, 
M. Stein, Jos. Cary, A. W. Hatch, Arthur yVldrich. Fred. Wardner, Geo. Abert, 
Rob. Davis, John Furlong, W. S. Trowbridge, John Crawford, J. A. Noonan, 
Reuben Strong, the Treysers, Hans Crocker,|the Rogers, J. H. Tweedy, Elisha 
Starr, the Bleyers, J. C. Smith, Ezra Dewey, W. B. Johnson, C. H. Larkin. 







'S rt i: ■"- = c 5 

^ I M I 1^ 



LANDMAkkS— INCREASING POPULA TlON. 



Up to 1836 the east and west sides of the stream which flowed between, 
contained separate villages, but in that year, by a common vote, they were 
united; in 1845 the South Side was admitted, and in 1846 the City of Milwau- 
kee was incorporated, having five wards, viz: on the East Side the ist and 3d; 
on the West Side the 2d and 4th, and on the South Side the 5th. As will be 
readily imagined, Solomon Juneau was the first mayor. 

One by one the old landmarks have passed away, until now there remain 
but lew of those once-prominent structures. The illustration below is of 
the Milwaukee House, at one time a hotel of fine standing. The Bellevue 
House, kept by Elisha Starr, was built in 1835-6 and located on the corner ot 
Broadway and Wisconsin street, the site now occupied by the Library building. 
Sometime after being enlarged in 1837, and called the Milwaukee House, it was 
removed and afterwards destroyed by fire, except one wing which stands 
to-day on the corner of Milwaukee and Detroit streets. The Light House, 
designated in the preceding illustration (N) stood on the blufi at the foot ot 
Wisconsin street, near the present location of the C. & N. W. R. R. depot. It 




was built in 1838. The Lake Brewery (35), erected \n 1S36, still stands and is 
in use according to its original purpose. St. Peters (15), the first Catholic 
church, erected in 1849, niay yet be seen on Martin street, near Jackson. Ju- 
neau's warehouse (19) was built in 1836 and removed up to East Water street, 
soon to be torn down. The Washington House (11), built in 1836, is the 
present Republican House, corner of Third and Cedar streets. Dousman's 
warehouse (25), erected in 1836, is occupied by John Furlong as a fish-depot. 
To-day Milwaukee contains 13 wards; trom the old ist ward was made 
the 1st and 7th; from the 2d, the 2d, 6th, 9th, loth and 13th, and from the 5th, 
the 5th, 8th, nth and 12th. The original 3d and 4th wards remain. The 
growth in population is interesting to note, being as follows: 

1836 , 275 

1840 1,810 

1850 19,873 

i860 45,286 

1870 71,640 

To-day the city numbers 123,000. 



THE MILWAUKEE OF THE PRESENT. 















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extends from the Shooting- Park, on the north, to Forest Home cemetery on 
the south, ;i distance of about 6 miles; and from the shore of Lake Mich'ig-an 
on the east to the l)orders of the town of Wauwatosa on the west, a distance 
of about 4 miles. 



li 



RESIDENCE Portion of 



The illustration on the preceding page gives the reader a fine view of 
certain portions of the Milwaukee ot to-day. The observer is standing on a 
high elevation in the Sixth ward — ^the site of the Humboldt School-building — 
and takes in, in comprehensive sweep, the chief business portions of the East, 
West and South Sides. The view represents a distance of about 5 miles in 
length and \\ miles in breadth. 

We will now take the reader through the residence portion of the East 
Side, starting near the original center. Samples will be shown, and the 
stranger must take our assurance that they fairly represent the whole. This 
order of division of residence-portions with their respective sides, and division 
of other portions of the book will be adhered to throughout. 




COURT-HOUSE SQUARE. 

The handsome Court House, of which Milwaukeeans speak with pardon- 
able pride, was erected in 1872, at a cost of $650,000. It is built of Lake 
Superior sand-stone, upon land donated to the county for that purpose by Sol- 
omon Juneau. The park surrounding the building is, as the above illustration 
shows, very beautiful, containing a dense growth of trees, gravel walks and a 
handsome fountain, lately put up by C. Hennecke & Co. During the summer 
months open-air concerts are given in the park, and it becomes then a 
thronged promenade. 

The building accommodates the various county offices and courts of jus- 
tice, and, in the east wing, the city offices, the city paying a rental to the ' 
county of $12,000 for the privilege. The adornment of the interior is elab- 
orate, and in every respect the building is a credit to the county. By a long 
flight of winding stairs the top of the dome is reached; the view of the city 



The east side. 



13 



from this exalted spot is unequaled, and it is only from some such position that 
one forms an idea of the density of the forest skirting the limits of the city. 
The original Court-house was built of wood, in 1836, and served as a jail 
also. Despite the early date of its construction, the old building was kept in 
constant use until iSji.when it was razed to make room for the present struc- 
ture. The park is, by terms ot the gift-deed, forever to be used for the pur- 
pose named. It occupies one block, bounded by Jefferson, Oneida, Jackson 
and Biddle streets, and as time goes by will be constantly improved and ren- 
dered more attractive. The improvements seen are the work of the present. 




ST. JOHN'S CATHEDRAL. 

Facing Court House Square is St. John's Cathedral, erected in 1850. It 
is still an attractive, substantial building. Adjoining it, on the right, is the 
residence of Archbishop Henni, whose long services as Catholic Bishop of this 
diocese were rewarded by an advancement to the Archbishopric in 1874. On 
the left of the cathedral is seen St. Rosa's Orphan Asylum, an institution 
under the patronage of the church, and directly back of the cathedral, on Van 
Buren street, is Bishop's Hall, a new building devoted to a parochial school, 
and often used for church lectures, etc. 



14 



OUR CHURCHES, BENEVOLEN'J 




JEKIKRSON STREET, LOOKING x\ORTH. 

Standing at the corner ot Court House Square and looking north on Jet- 
ferson street, one sees, in the left foreground, the commodious and substantial 
residence of Gov. Harrison Ludington. To the right, on the same street, 
looms up the spire of the 15aptist Church, while directly opposite is seen the 
Hadley School, 







TEMPLE EMANU-EL. 



Within a tew moments' walk from this locality are numerous costly 
churches, illustrations of which follow: — the first of Temple Emanu-El, a 
Jewish housr of worship on the comer of Broadway and Martin street, the 



INSTITUTIONS AND SOCIETIES. 



J5 



second of Immanuel Presbyterian Church on Astor street, by far the most 
costly and elaborate edifice of the kind in the city. The churches of Mil- 
waukee are in a flourishing condition, and support, in addition to the ordinary 
surroundings, various societies whose object it is to assist the unJortunate, 
This leads us naturally to the subject of working societies. 

In addition to the secret organizations whose branches are to be found in 
every city — the Masons, C>dd Fellows, Knights of Pythias, etc — Milwaukee is 
to be congratulated upon having numerous bands ot willing workers in everv 
good cause. We call to mind the names of several of these: "Mission Band," 
"Plymouth Church Benevolent Society," "Helping Hands,' "Local Visiting 
Committee," "Church Home Committee," "Little Sisters of the Poor," "Ger- 
man Ladies' Associacions," several Hebrew Societies, and many others; also 




M.MAM'KI. (PkF.S., CHL'KCH. 



various charitable institutions, such as the "Industrial School," "Home of the 
Friendless,". "Young Women's Home," "St. John's Home," "Bethel Home," 
"Wisconsin Seaman's Friend Society," are kept open to relieve suffering hu- 
manity. These societies, emanating from all denominations of religious 
belief, exert a wide-spread influence for good and are matters of pride to Mil- 
waukeeans. There are three orphan asylum (2 under Catholic and i under 
Protestant supervision), 2 hospitals (St. Mary's and the Passavant), and three 
convents or cloisters. 

To the ladies especially should be given the credit for the maintenance ot 
the working societies; their persistent efforts, and ingenuity in devising ways 
and means, produce the funds necessary to carry out the great work which 
each association finds before it. 



i6 



A MooNLiGtir View. 



One noticeable feature in the residence portion of Milwaukee is the fre- 
quency of larjje g-rounds surrounding elegant homes. In no other city ap- 
proximating ours in population, is this so universally the case. The effect, in 
a busy city, is at once striking and exceedingly beautiful. The following illus- 
tration of the handsome residence and grounds of C. T. Bradley, on Marshall, 
Martin and Astor streets, will afford the reader a more detinite idea ol our 
meaning. This elegant structure (one of the most elaborate in the North- 
west in design and finish,) bears evidence of the skill of E. Townsend Mix, 
the well-known architect, whose handiwork will be observed in many of the 
other buildings, illustrations of which are to follow. 

Standing at the head of any of the residence streets, one sees what would 
afford material sufficient to enrapture the most exacting artist — particularly 
if the view be taken looking toward the lake. Indeed, very tew artists have 




)i \(i- (II (■ 



conceived anything so beautiful as Milwaukee by moonlight, the lights and 
shades on the handsome streets admirably contrasted, and the s])arkling 
waters of the bay dotted here and there by tairy boats. 

The following illustration represents a moonlight view sketched from the 
observatory on the residence of James B. Martin, corner of Cass and Division 
streets. The scene gives a general idea of the many costly homesteads, 
smooth, shaded streets and numerous attractive features to be seen in even so 
small a part of our great city. To the far right is noticed the Baptist church, 
to the left the Summerfield M. E. Church, and just back of that looms up St. 
John's Cathedral. This is but one of a large number of equally beautiful 
scenes that might be taken from the same spot. Milwaukee abounds in them, 
and volumes could be filled with their description. 



i8 



THE HOMES OF 



Tlie residence of T. A. Chapman, the extensive dry-goods merchant, is a 
handsome frame structure, combining- beauty and comfort in the highest de- 
gree. 

But to enumerate the handsome residences in Milwaukee would rccjuire 
by far more space than we have to spare, and we dismiss the subject for the 
present with the remark that visitors invariably express themselves astonished 
and delighted at the succession of homesteads that show evidences of so much 
taste, culture and wealth. 

Indeed, Milwaukee is a pleasant surprise to all who visit it. Nature was 
lavish in her gifts, affording three hills admirably suited for the site of a pic- 
turesc}ue, beautiful city. Owing to the diversity in surface the drainage facil- 




T. A. CHAPMAN S JilCSll *KNCE. 

ities are excellent, thus keeping the city pure, cleanly and healthy. Winding, 
navigable streams aid commerce, and Lake Michigan, over which the city 
looks from its bluffs 80 and 100 feet high, adds both to the commercial and 
artistic value. Rarely are the various components so gathered, as they are in 
Milwaukee. 

Waverly Place, a short thoroughfare extending from Martin to Division 
streets, is a favorite residence portion. Here was first put into practice the 
pretty idea of removing all fences, thus throwing the beautiful grounds into 
one immense and beautiful park. The reader can appreciate that summer- 
night's entertainments and lawn-parties, in these grounds, with beautiful illu- 
minations, prove exceedingly popular. Such an one was given a short time 
since, for the benefit of the Industrial .School, resulting in great pleasure to 
those who partici[)ated and much profit to the school. 



OUR MERCHANTS. 



19 






WAVERL\' PLACE. 



Division street affords many beautiful sii^Hits. The accompanying- illus- 
tration is of the beautiful honie of James E. Patton, near the corner ot Pros- 
pect Avx'nue, one that draws forth encomiums from all who see it. A short 
distance west, on the same street, is All Saints' Cathedral (Epis.), the home- 
church ot Bisliop Welles. 




us^ 



DIVISION STREET — J. E. PATTON'S RESIDENCE, ETC. 



One block east of the central house in the illustration, directly upon the 
lake bluflf, is the Protestant Orphan Asylum, a well managed institution that 
is constantly doing much good, Commencing at this point and running 



20 



OUR WONDERFUL GROWTH. 



south for a distance ot two blocks, is the Sev'enth Ward Park, a plat of 
ground consisting of the lake bluff. The slope has been terraced and laid 
out with walks, and when com]-)leted will be adorned with shrubbery. 
Comfortable seats have been provided at the top of the bluff, and during 
the warm summer evenings the promenade is. densely crowded. The view 
of the bay, which is said to rival the famous Bay of Naples, from this point is 
very tine. 

A view is here given of Prospect avenue looking north, once considered 
the principal street in that locality. It is ornamented, in a public way, by the 
First Ward Park, a triangular piece of ground, in the center of which a 
large and handsome fountain has been erected. In the neighborhoocL of this 
avenue, for a distance of a few blocks west and running parallel with it, ap- 
pears a new city. The most wonderful improvements have there been made 
within the past five — we might almost say tlie past two or three years. Streets 




PROSPECT AVENUE. 

have been opened and graded, laid with water and sewer service, and build- 
ing have sprung up as if by magic. They are largely uniform in style, and 
are constructed in the most modern and tasty manner, being patterns of the 
architectural skill of James Douglas, whose taste is fully acknowledged. 
Real estate has greatly appreciated in this portion ot the First Ward, having 
trebled in value, and', notwithstanding the late panicky times, has not de- 
clined. 

The residence on the left in the foregoing illustration has just been erected 
by G. E. Collins (James Douglas, architect.) But for the dense foliage lining 
the walks on either side, numerous handsome residences,*surrounded by com- 
modious grounds, could be seen. 

At the end of this avenue we reach North Point, the boundary of the bay, 
where are located the Water Works and where the celebrated White-tish Bay 
road comniences, but of these, as well as of other matters ot interest there- 
abouts, more will be said in another place. 



THE WESl SIDE. 



21 




GRAND,(aVENUE— LOOKING WEST. 

Having hurriedly passed through the East Side we enter the residence 
portion of the West Side by way of Grand avenue, one view of which is here 

given. Next to 
the church in 
the foreground 
(Spring Street 
M. E.) are seen 
the Spring St. 
Congregational 
Second IBaptist, 
St. James &Cal- 
vary churches. 
Grand Avenue 
offers many in- 
ducements to 
the sight-seer, 
and therefore 
one is not sur- 
prised to find 
that it is the 
street of streets 
for promenad- 
ers. On pleas- 
ant days and 
evenings the 





fT, JAMBS (kpis.);church. 



CALVARY (PRKS.) CHURCH. 



22 



THE GRAND CORSO WITH 



walks are crowded and the pavement covered with flyinj^ vehicles of all de- 
scriptions. Prohablv the most attractive feature on the avenue is the elej^ant 
residence and hi,t,rhlv-cultivated j^^rounds of Hon. Alex. Mitchell, an illustration 
of which is given below. This large place occupies the block between Ninth 
and Tenth streets, and no expense has been spared in its adornment. The 
passer-by who stops to admire the costly greenhouses and conservatories and 
the beautiful lawn, tastefully broken by shrubs and trees and beds of choicest 
flowers, feels that he is well rewarded lor his walk. 

If we have mentioned the rapid growth of the upper portion ot the First 
w.ard as something noteworthy, we must express e'en more astonishment at 




RESIDENCE OE ALEXANDER MITCHEI.l.. 



the development of the West Side, whose improvements are ot the niost sub- 
stantial kind. Within the past few years whole streets have been opened and 
no sooner graded and improved than lined with costly structures. 

It is a common remark with visitors who have traveled e.xtensiveU', that 
no city shows such a healthy growth, during such stringent times, as Milwau- 
kee. In fact, building has been and is being carried on without interruption; 
and it is an important fact that these improvements are being made with Mil- 
waukee money, accumulated here by honest toil and labor. 

Grand Avenue particularly, and adjoining thoroughfares to a great de- 
gree, bear evidence of what we have just asserted. Lined v;ith heavy shade 
trees, its broad roadway of Nicholson pavement, the entire length, and fronted 
on either hand by elegant residences and carefully-kept grounds, the avenue, 
with its surroundings, is admitted by travelers to be the peer, if not superior 
to, the famous Euclid Avenue of Cleveland. 



THE ATTRACTIVE SURROUND] NC^ . 



n 



Thf view here jjiven is of the avenue, looking' east. The dense foliage 
hifk's many of the elegant residences and spacious grounds which line the 
thoroughfare for miles. Among the prominent structures erected during the past 
season arc those of Messrs. Kneeland, Mullen, D. G. Rogers and H. C. Atkins. 




The building on the right, in the above engraving, is the handsome residence ot 
W'm. Plankinton, adjoining the commodious homestead of John Plankinton, his 
father. At the west end ot the avenue, on the large estate and adjoining the 




imposing residence ot S. S. Merrill, is one of the most pleasing specimens of the 
cottage style of architecture to be seen anywhere: the home of Washington 
Becker. Its massive ivy-clad stone walls reniincl one of old English homes. 



24 



WEST- END IMPROVEMENTS. 



While the residences lining Grand Avenue compare favorably with those 
of any other portion of the city, the grounds at the west end ol thf thor- 
oughfare are observed to be much more extensive, giving opportunity for the 
display of skill in landscape gardening not afforded in the more compactly 
settled portions of the city. Here we notice the absence of division fences, 
adding greatly to the beauty of the effect, and making the avenue to seem- 
ingly pass through one immense and elegant park. The imposing grandeur 
of the natural torest trees and ornamental shrubbery enhances the general 
scene and renders it the object of heartiest admiration by all who see it. To 
all this native beauty is added the benefits of latest public work. In no other 
portion of the city have street improvements been so extensively and substan- 
tially carried on as on Grand Avenue and adjacent streets. Water, sewer 




RESIDENCES OF J. H. TESCH AND OF S. A. HARRISON. 

and gas service are laid in the entire street, and the dense foliage affords fine 
shade for the walks, which extends even to the city limits, as shown in the 
above illustration. 

From here to the National Soldiers' Home, ol which "we shall speak in 
another place, is but a short distance, and by far the handsomest view of the 
spacious grounds and main building is obtained from the high bluff bordering 
this side of the beautiful Menomonee Valley. 

It is a safe prediction that within a short time all of this property, owing 
to the improvements now under way, will be eagerly sought for by people of 
wealth and culture, — the lovers of rural beauties which are here so lavishly 
bestowed by Nature's hand. The beauties of the country combine with the 
comforts of the city; Nature is aided and supplemented by art; what more 
can one desire .'* 



PAST AND PRESENT. 



25 




^^,^ IN OLDEN TIMES — THE ROGERS' HOMESTEAD. 

The above represents a relic ot the olden time, formerly the residence ot 
the late Jas. H. Rogers, on Sixth street, at one time considered a pride to the 
city. The difference between that and the modern style is shown by the illus- 
tration of the elegant residence of Capt. Fred Pabst, cor. Eighth and Chestnut 
street, designed by the well-known and successful architect, H. C. Koch. 




THE MODERN STYLE- RESIDENCE OF FRED. PABST, 



a6 



NOR'IH WESTERN AND SOUTHERN 



The northwestern part of the city embraces an extensive territory equally 
elevated with that just described, and has ample space for the growth of the 
residence portion in that direction. It obtains a commanding view of the 
entire business part and much of the residence part, as was shown by the 
illustralioii on page ii, which was taken from that locality. From the fact 
that the business quarter there was prominently occupied by our German 
tollow-citizens, and has been to a large degree sustained by them, it was quite 
natural for the residence portion to also be generally occupied by them. 
Among the handsome structures which the visitor sees in this locality are the 
homes ot some of our most successful and prominent merchants and pro- 
fessional men. Here, as elsewhere, the advantages of libera! public improve- 
ments are noticed, and property has steadily appreciated. Lately many 
streets have been opened and already can be observed the growth ot Tiew 
residences. 




HANOVER .STREET I.OOKINc; NORTH. 



The South Side also contains many handsome residences and has kept up 
with the other sides in all manner of public and private improvements. The 
illustration selected is of Hanover street looking north, showing the attrac- 
tive residences of Messrs. Durr, Schneider, Hilbert, Paul and others; also St. 
John's (E])is.) Church, the Mitchell school-building, and, in the further dis- 
tance, St. (jail's (Catholic) Church, in the Fourth ward, across the Menomo- 
nee river. The South Side is especially distinguished by an originally at- 
tractive landscape, declining regularly from an elevated plateau west ot the 
high western boundary line ot the city toward lake and river, all now taste- 
fully utilized by capacious streets, mathematically laid out and expensively 
improved; by the marvelous ra])idity of its recent growth in population and 
wealth; by its e.xtensive harbor accommodations and long lines of dockage, 
extending coniplrtcly around three sides of this portion of the city; by the 



PORTIONS OF CITY. 



21 



vast capital invested here in lake commerce and manufacturing' enterprises, 
flourishing apart from each and yet in close proximity to the most eligible 
residence streets of the city; and by the great number and variety of its church 
edifices and school buildings, adapted to the accommodation of every form of 
religious belief, and to all modern methods and degrees of public and private 
education. On this side of the river, also, are centred the chief passenger and 
treight depots of the several railroad companies, and mercantile pursuits are 
l)ecoming rapidly prominent — probably more than two miles of its streets 
being devoted to various branches of the retail trade. 

Here, as elsewhere, the completion ot an extended system of horse railroads 
has assisted greatly in increasing the growth and permanent prosperity of the 
locality. The lines of road lately opened to Bay View and to the Forest Home 
Cemetery have virtually brought outside property nearer to the business cen- 
ters, and thereby enhanced its value and opened it up to rapid improvements. 




EMIL SCHANDEIN S RESIDENCE. 

From the elegant residence of Emil Schandein, on Park street, a magnifi- 
cent view is obtained, not only over the Menomonee Valley, to the north and 
west, but of the entire South Side and of the bay. 

Elizabeth street has recently been widened to loo feet, and shows many 
handsome residences. It is the principal avenue from this part of the city to 
the National Soldiers' Home. Leaving the city, and entering the town ot 
Wauwatosa, \ve arc transferred at once to country life. Numerous villas 
meet the eye on every hand, but we notice particularly that ot Col. Wm. H. 
Jacobs, (upon whose grounds is a fine artesian well sunk to a depth of 1300 
feet) and the sylvan retreat of J. R. Goodrich, of the firm of Rail & Goodrich. 
Passing these attractive spots we enter the grounds of the Soldiers' Home, 
through the South Gate. 



28 



NATIONAL SOLDIERS HOME. 



TO omit a visit to the Soldiers' 
Home would be to miss one ot 
the most attractive sights Milwaukee 
affords. This asylum for disabled 
volunteers (towards the erection ot 
which Milwaukee contributed $ioo,- 
ooo) is located in the center of a 
beautiful park, which is constantly 
improved and cared for by the 
inmates. The total amount of land 
belonging- to the institution is 425 
acres, a large portion of which is 
under farm cultivation, yielding a 
fair proportion ot the supplies for 
the use of the Home. Thee.xtensive 
park surrounding the main building seems especially adapted for the purpose. 
Winding roads, smooth and carefully kept, lead the visitor through delightful 
groves, and every now and then skirt the bank of a tiny, foliage-fringed lake, 
whose mirrored surface reflects the beauty surrounding it. The accompany- 
ing illustration shows one of these lakes (the largest) but of its dazzling 
brilliancy when, upon gala occasions, it is illuminated by means of lights 
closely placed upon its brink, we have no words to speak. The park, flashing 
with vari-colored illuminations, presents a picture always remembered, if seen. 
The view on the following page is ot the main building, which cared for 
860 inmates last winter. Entering the main hall, on the left is the Commandant's 
office, and adjoining is the reception room; opposite are the Secretary's office 
and officers' rooms. Towards the rear are the dining halls, kitchens and 
bakery; in the basement the quarter-master's rooms, store rooms, laundry, 
and a restaurant for the accommodation of visitors. Above is the post- 





30 



1ME BUILDINGS AND 




office, library, read- 
ing - room, printing- 
office, lar<4C hall used 
as a chapel and for 
concerts, etc.— with 
still room enough 
left for the dormito- 
ries. During- the 
season frequent en- 
tert a i nm en ts are 
given at the Home, 
Milwaukee's local 
artists assisting. The 
building is lighted 
by gas, manufactur- 
ed on the grounds, 
and heated through- 
out by steam. 

Aside irom the 
main building are 
the Commandant's 
residence, the Secre- 
tary's and Surgeon's 
quarters, the tarm 
buildings, the hospi- 
tal loullincd in thi- sketch of the lake), and the engine house (which is sup- 
plied with a modern steam h re-engine and apparatus.) As will be seen by 
the first illustration, the Commandant's residence is handsome and the other 
officers. Sec. Lough and Surgeon J. L. Page, M. D., have no reason to complain. 
A pavilion has been erected for the accommodation ot the fine band 
which, under Prof. 
Wilkinson's di- 
rection, gives a free 
concert every Sun- 
day afternoon during 
the warm season — 
and just across the 
broad road has been 
put up a large danc- 
ing pavilion. Sketches 
of these are further 
on given. 

The South Gate, 
through which we 
entered the grounds, 
and which is repre- 
sented in the illus- 
trations, is a beautiful 
specimen ot rustic 
work, constructed b\ 
the inmates ol tli 
Home. W i t h s - 
much time it is but 
natural that their 
invent i\'c genius 




GROUNDS.— FOREST HoM£. 



3t 




should have play — and the result is seen in many 
curious and attractive objects, here and there. 

The word "Home" is expressive as applied to 
this institution, for the veterans have, as far as it is 
possible, all the advantages and comforts of the 
"dearest spot on earth." Discipline is enforced - 
and strictly- but that is found one of the means to 
insure the most good. All harmless games are 
afforded and encouraged, and it is one of the pretty 
sights to witness the interest a squad ot wooden- 
legged, battered veterans take in a simple game 
of croquet. Billiards, chess, etc., are also much 
resorted to. The reading-room, of which we 
have spoken, furnishes about 175 papers and 
magazines, aud the library contains about 4,000 
volumes. Thus, those inclined to literary recrea- 
tion or information are gratified. 

From all states in the Union come these dependent ones, many of them 
leaving families in their native towns, while they come out here to receive the 
benefits of medical treatment for wounds received or diseases contracted 
during their service in their country's cause. 

The annual expense ot sustaining this institution is about $100,000, and 
is amply provided tor by the funds set apart by the national government. The 
labor performed by the inmates results to their credit in the matter of wages 
— and their misdemeanors subject them to fines. And thus lite runs on at the 
Home; quietly and happily, but under the necessary military discipline. To 
the officers in charge much credit is to be given for the perfect order in which 
the visitor finds the i)uildings and park. The Commandant is Gen. E. W. 
Hincks,a thorough officer; the Secretary, Capt. W. H. Lough, may be addressed 
for a handsomely illustrated volume, containing particulars about the Home. 
To the south ot Soldiers' Home, and at no grent distance, is Forest 
Home, the most beautiful cemeterv of Milwaukee. The plot of ground 

contains 169^^ acres, 
having cost originally 
from $50 to $300 per 
acre, and nature and 
art have combined to 
render it exceedingly 
J handsome. Very costly 
rre many of the vaults 
and monuments that 
mark the resting places 
ot the departed. 

There are laid out 
about five miles ot 
avenues, all con- 
structed upon the most 
approved methods. 
Visitors whose sojourn 
in this city is not i)riet 
scarcely ever fail to 
visit Forest Home the 
Mount Aul)urn of the 
West. 




IHE RENO WNED BA Y. 



33 



Beautiful indeed is the view of Milwaukee and the bay from the south 
point, (called by the Indians "Nojoshing") in the neighborhood of St. Francis 
Seminary, an institution tor the education of students to the Catholic priest- 
hood. This seminary, a sketch of which is given on the preceding page, is 
situated about four miles south of the city, in the midst of a forest, about loo 
steps distant from the lake. The institution was founded in 1853 by the late 
Dr. Joseph Salzmann, who lived to see it expand into one ot the largest insti- 
tutions of the kind in the land. The main building has lately been supple- 
mented by a wing which is of but little smaller dimensions than the original 
structure. In the immediate neighborhood is the :^t. vEmilianus orphan asy- 
lum, and, but a short distance, a Teachers' Seminary and the "Pio Nono" 
College (founded in 1873)— also the result of Dr. Salzmann's labors. A relic 
of olden time, a cloister unpretending in appearance, belonging- to and in- 
habited to this day by the St. Franciscans, is also at hand. All these buildings 
are beautifully located in the forest abounding on the lake shore. 




.MILWAUKEE HAY. 

Another attractive and comprehensive view of the city and bay is obtained 
from a point of land jutting out into the lake near the north point of the bay, 
called by the Indians "Minnewawa," and which was their favorite resort in 
summer for fishing and bathing. Here we find one of the most beautiful 
summer resorts, the Sherman House (represented in the sketch given above.) 
Although the inland summer places are visited and greatly admired, we will 
be pardoned for claiming that Milwaukee offers greater advantages as a sum- 
mer resort. The cool lake breeze, which keeps the atmosphere from ten to 
fifteen degrees cooler than at any inland place, is an important feature, and 
the inevitable ennui of small country places is avoided by the metropolitan 
advantages of one of the most beautiful and healthy cities on the continent, 
with its high rolling lands, its pleasant drives and parks, its churches, libraries 
and places of amusement — all of which combine to make it the most desirable 
resort for the invalid or pleasure seeker. 



34 



MILWAUKEE HANDSOME SUBURBS. 



Passing, in this locality, the handsome tower of the water works, the cele- 
brated Siloam Sprinjjs, the St. Mary's Hospital and St. Joseph's Orphan Asylum 
and the liji^ht-house, we enter upon the Whitefish Bay road, a favorite drive. 

Amon<T the eleg-ant residences is that of D. D. French. "Lake Dells," a 
handsome retreat, is also shown. "Lueddemann's-on-the-Lake" is a popular 
resort. Continuing: to the end o! the drive we arrive at Whitefish Bav. 




french'.s residence. 



Our space is so limited that we find it impossible to enumerate the many 
lieautiful scenes in close proximity to the city; we confidently make the asser- 
tion that the time is not far distant when all of these attractive sites will be 




T..\KF, PEI.I.S. 

occui)ied as summer-abodes or permanent iiomes. The illustration on the 
following paije is one of the many chaimin<c views to be obtained on the Mil- 
waukee river, north of the city! Ascending; the river, on the right we find 
the popular resort known as "Lueddemann's-on-the-River," near which is the 
junction of the Fond du Lac Air-line and Lake Shore railways, and just beyond, 
the celebrated Milwaukee Cement Works. Crossing Hurnboldt bridge and 
returning to the city i)y the way of Humboldt Avenue, we pass many handsome 
country seats of Milwaukee merchants and others. 



TRADE. COMMERCE-BUSINESS PORTION OF THE CITY. 



Railroad Connections. 



The railroads directly or indirectly centering in Milwaukee and throwing 
the bulk of their traffic to the city cover several thousands ot miles absolutely, 
and comprehend even many more. Not only do the lines gather from all por- 
tions within the state, but they open from the entire Northwest. Products from 
Minnesota and Iowa are directly brought to Milwaukee; trade from the neigh- 
borhood of the Missouri is secured; northern Illinois serves as another source 
of supply, and the connecting link between the Northern Pacific and Wisconsin 
Central railways (only 70 or 80 miles) will open up, directly to our benefit, the 
route taken by the Northern Pacific through Minnesota, Dakota, Montana, 
Idaho and Washington Territory to Puget's Sound. Indeed, with such a view 
presented, one feels safe in predicting a grand future for Milwaukee. Already 
many trunk lines, among the longest and most thoroughly equipped in the 
country, center here and are in excellent running order. Traffic to and from 
the Eas t and the Northwest takes in Milwaukee on its way. The great wheat 
section feeds directlv to this city and hundreds of thousand bushels are daily 
handled at the elevators, representing hundreds of thousands ot dollars in 
clear currency. All of this means a healthy business that cannot fail in pro- 
ducing its results upon trade and commerce generally. Three divisions of 
the C, M. & St. P. R. R. extend to the principal cities and towns on the 
Mississippi and westward through Minnesota and Iowa towards the Missouri, 
leading directly to Milwaukee. Over the West Wisconsin road comes the staples 
from the Chippewa, Eau Claire and St. Croix regions. Three routes lead to 
Green Bay and the northern part of the state. The Wisconsin Central now 
extends a clear line from Milwaukee to Ashland, Lake Superior, running 
almost directly through the center of the state and opening up a country rich 
in prospects. Can anyone estimate the advantage this will be in a few years 
— the more especially when, as above stated, the short connecting link with 
the Northern Pacific Railroad is made ? 

Among the lines lately extended is the Milwaukee, Lake shore and West- 
ern, from Appleton to New London on the Wolf river, thus bringing easily to 
hand another of the lumber districts of Northern Wisconsin. Several other 
routes have lately been thrown open to the public, in each case bringing new 
advantages to Milwaukee. As a railroad center, in fact, the city is becoming 
remarkable, her iron arms stretching forth in every direction and laying hands 
upon all things that can tend to her advancement and therefore to that of the 
state at large. A projected route, one that will without doubt some day be 
built, is the Milwaukee & St. Louis air-line, taking in the immense coal-fields 
on the way. It needs no argument to convince the business man of the value 
of such a line; the facilities for coal supply would enable Milwaukee to take 
still higher rank as a manufacturing place. The completion, during the past 
year, of the road been Portage and Stevens Point (85 miles in length) by the 
Wisconsin Central, was an important feature in the chain of iron-links that 
run across and over the state, binding each portion closely to the others. The 
accompanying map, designed and engraved with special care, shows our ad- 
mirable railroad system and is worthy of careful perusal. With thousands of 
miles of road, running through the most fertile and productive country, with 
elevators and warehouses sufficient to accommodate the products as they are 
brought, and with trunk railroads and steamship lines waiting to communi- 
cate with the East and country at large, what can hinder the further rapic| 
growth, the material advancement of the Cream City ? 



Milwaukee Railroads 

Principal Connections. 

CQMntTEDffAUHOADS. umi.i.mmw 
'*B<UECTED{ „ <I HH I H I » liil 

TTTTTTTm 




o: 



cc S: St. P.uil K. U 

k. R 

tase K. K 



L-y K. K. 

c tlian 3600 miles. Tin 



isooisrsiKT 



rcen l\ay & Miss . R . R „ n^ilcs. 

est Wisconsin K. R 2j, mjicj 

icboyean & Kond dii Lac R.R 78 miles. 

iwaiikee. Lake Shore & Western R. R '..'..'.'.......... i.(8iniles! 

ect communication witii some of the ahnvf- '['rnnl.- T i.i.-c 




K'lOUfr 




8/ '\<^' ..<^'* '>*'■ ,'^i^*- ^^^^^sj^'^ ^^^^Z\It^^/^^ i^^^^^^T^>i 



aft. '"' v" k-- \ »^S&,^x~ — iA.'^-*''n/ r\ — *" 






< 








OF THE SEVERAL R ^ I L VV ^ Y S OF V^ I S O O IsT S I IST 

with headquarters at Milwaukee directly tributary to it are: 

Green Ray & Miss. R. R 

West Wisconsin R. R 

Sheboygan & Fond du Lac U.R 

Milwaukee, Lake Shore & Western R. R ...... 



1453 miles 

214 miles. 

39 miles 

S9 mile 



C. & N. W. R. R., Chic. K. du Lac, Green B. Marquette & L'Anse R. R. .441 miles. 
D ,r c „ " Beloit, M.adison & EIroy R. R 121 miles 

^s^fi.J^en?:::!,^!.;^;;:"::^:^-':'":^'::":'.^':-.^ 



234 miles. 

212 miles 

78 miles. 
148 miles. 



_ ""'"" ^""""'-^ °' '"^^''^' ^'~^-^ '-^-' ^'- states and Territories wes.. are in direct communication with some of the above' ■TrunKLtes 



38 RECEIPTS AND SHIPMENTS. 



With these accommodations it will readily be seen that the facilities for 
transporting- passengers and goods are something remarkable. The compe- 
tition is just sufficient to give to the general public a low tariff, an important 
ieaturc. The steamers are handsomely furnished and passengers have all the 
comforts and attention possible; during the warm and pleasant weather thou- 
sands prefer to make their journeys by water, and the passenger traffic 
therefore amounts to considerable in the course of the season. 

Milwaukee as a Grain Market. 



Milwaukee is not merely a prominent grain market — it is the largest 
primary wheat market in the world. This is not a small thing to boast of, 
for business men appreciate the vast benefit there is to a city in handling 
large quantities of grain. Though it may be received to-day and shipped to- 
morrow, some pecuniary benefit accrues in the day's detention. Wheat sells 
in the Milwaukee market for a higher price than in Chicago; this is accounted 
for by the fact that Milwaukee wheat sells for a higher price proportionately 
in Eastern and foreign markets, on account ot the superiority in inspection. 
No. ^ wheat, inspected in Milwaukee commands the highest figures any- 
where, tor dealers are aware that the grading has been carefully attended to 
and the wheat is first-class; carelessness in inspection in other markets has 
deteriorated the grade and consequently the price. Therefore one is not sur- 
prised to learn that, so far as practicable, all wheat raised in the Northwest- 
ern States is shipped to this city. Merelv as an example we will mention 
that out of 75 car-loads that left a certain station in Iowa one day latelv, 60 
came to Milwaukee, 15 went to Chicago. The reader can estimate the pro- 
portion. 

In studying the comparative tables, following, it should be remembered 
that the crop of 1876 was remarkably small, thus making the comparison un- 
favorable; it was not owing to a diversion of trade; and it should also be 
borne in mind that Miwaukee suffered less in comparison than any other city. 
The following table shows the receipts oi last year compared with 1875: 
1876. 1875. 

Wheat 18,174,817 27,878,727 bushels. 

Corn 798,458 949,605 

<^^ats 1,745.673 1,634.132 

Barley 2,029,819 1,675,716 

Rye.; 354.859 230,854 " 



Total 23,103,626 32,378,014 bushels. 

This shows a decrease in 1876 ot 9,264,388 bushels. In Chicago the re- 
ceipts ot wheat in 1876 were 16,574,058 bushels, against 24,206,378 in 1875, 
a decrease of 7,632,320 bushels. On the Chamber of Commerce floor there 
were sold, in 1875, 193,270,000 bushels of wheat, and in 1876 230,955,000 
bushels. According to the last official report the following were the receipts, 
shipments, etc , of wheat: 

Bushels. 

Received durmg 1876 18,174,817 

In store from 1 875 3,266,966 



Total 21,441,783 

Shipped 16,804,394 

Local Consumption 2,914,214 

In store 1,723,175 

Total 21 ,441 ,783 



OF GRAIN AND PL O UR. 



39 



Of the remaining grains, the following table shows the receipts, shipments 
and consumption during 1876: 



Receipts. 



Corn. . 
Oats. . 
Barley. 
Rye. .. 



798,458 
1,745,673 
1,129,819 

354,859 



Shipments. 



96,908 

1,377,560 

1,235,481 

220,964 



Cons ption. 



700,000 
300,000 
822,000 
200,000 



The present year will show an entirely different aspect, in comparison, 
for the crop has proved extremely large, and the demand strong, making a 
brisk movement. During one week, (ending Sept. 29th) the receipts of wheat 
alone amounted to 1,616,000 bushels, the largest in the history ot the city, or 
in the world. 

The following table shows the shipments of Hour and grain from 
Milwaukee during the past 32 years : 





Flour 


Wheat 




Bbls. 

7,550 


Bushel. 


1845 


95,510 


1846 


15,756 


213,448 


1847 


34,840 


598,411 


1848 


92,732 


602,474 


1849 


136,657 


1,136,023 


1850 


100,017 


297,570 


1851 


51,889 


317,285 


1852 


92,995 


564,404 


1853 


104,055 


956,703 


18.^)4 


145,032 


1,809,452 


1855 . . 


181,568 


2,641,746 


1856 


188,455 


2,761,976 


1857 


228,442 


2,581,311 


18^8 


298,668 


3,994,213 


1859 


282,956 


4,732,957 


1860 


457,343 


7,568,608 


1861 


\ 674,474 


13,300,495 


1862 


711,405 


14,915,680 


1863 


603,525 


12,837,620 


1864 


414,833 


8,992,479 


1865 


567,576 


10,479,777 


1866 


720,365 


11,634,749 


1867 


921,663 


9,598,452 


1868 


1,017,598 


9,867,029 


1869 


1,220,058 


14,272,799 


1870 


1,225,941 


16,127,838 


1871 


\ 1,211,427 


13,409,467 


1872 


1,232,036 


11,570,-565 


1873 


1,805,200 


24,994,266 


1874 


2,217,579 


22,255,380 


1875 


2,163,346 


22,681,020 


1876 


2,654,028 


16,804,394 



Corn 
Bushel. 



Oats 
Bushel. 



Bnrley 
Bushel. 



Rye 
Bushel. 



2,. 500 
5,000 

13,828 

2,220 

270 

164,908 

112,132 

218 

472 

43,958 

41,364 

37,204 

1,485 

9,489 

88,989 

140,786 

71,203 

480,408 

266,249 

342,717 

i»3,806 

103,173 

419,133 

1,. 5.57, 9.18 

197,920 

556,563 

226,895 

96,908 



4,000 


15,000 


2,100 


15,270 


7,892 


103,840 


363,841 


322,201 


131,716 


291,890 


404,999 


339,338 


13,833 


63,379 


5,433 


10,398 


2,775 


800 


.562,067 


63,178 


299,002 


53,216 


64,682 


28,056 


1,200 


5,220 


79,094 


44,800 


831,600 


133,449 


811,634 


23,479 


326,472 


29,597 


1,636,595 


18,988 


622,469 


30,822 


536,539 


95,036 


351,768 


120,662 


210,187 


469,325 


772,929 


.576,4.53 


1,323,234 


931,725 


9y0,525 


688,455 


726,035 


464,837 


1,160,450 


867,970 


1,377,560 


1, 235,481 



.54,692 

80,365 

113,443 

20,030 



5,378 

11,577 

9,735 

29,810 

126,301 

84,047 

18,210 

51,444 

255,829 

106,795 

91,443 

78,035 

62,494 

208,896 

209,751 

255,928 

79,879 

98,923 

220,964 



AO 



RECEIVERS, SHIPPERS AND DEALERS. 



ROBERT ELIOT & CO., 

(Established in 1855.) 

ProduceCommissionMerchants. 



SPECiALirrEs : 



Grain, Dressed Hogs& Livestock, 
113 Michigan Street. 

L. EVERINGHAM & Co., 

DRESSED HOGS, PROVISIONS 
— AND— 

Grain Commission Merchants, 

OFFICES : 

9 & 10 Chamber of Commerce. 

L. F. HODGES. - - . . J. H. SMITH. 

L F. HODGES & CO., 

General Commission Merchants. 

366 & 368 BROADWAY. 



B. H. CHANDLER. J. A. BROWN. G. W. CHANDLER- 

CHANDLER, BROWN & CO., 

Grain, Flour, Live Stock and Produce 

COMMISSION. 

93 Chamber of Commerce, 3^ 122 Washingtoo Street, 
MILWAUKEE. % CHICAGO. 



C. J. KERSHAW & CO., 

GENERAL 

Commission Merchants, 

AND PROVISION BROKERS, 
7 Chamber of Commerce. 

w. p. McLaren & co., 

Commission Produce Buyers, 

I &2ChamberCommerce, J&21 ChamberCommerce, 
MILWAUKEE. isj, CHICAGO. 



IT. P. McLaren. 
J. A. Rice. 



W. P. McLaren. J. M. Love 
J. A. Rice. 



CHARLES RAY. 



T. E. BALDING. 



A. C. BUELL. 



, CHARLES RAY & CO., 

General Commission Merchants 



6 Chamber of Commerce. 



H. B. KELLOGG & CO., 



Successors to 



L. H. KELLOGG & CO., 

General Commission Merchants 

Established 1847. 



L. BARTLETT. 



ZINKEISEN, BARTLETT & CO., 
Produce (Commission Merchants, 

90 Michigan Street, /S126 Washington St., Roomz"!, 
MILWAUKEE. ^ CHICAGO. 



K. P. BACON. 



O. E. BRITT. 



M. P. AIKEN. 



E. P. BACON & CO., 

r-^^ O K, J^ 1 2Sr ^^j 

Commission Merchants, 



35J Broadway. 



ANGUS SMITH & CO., 
Commission Merchants 

Proprietors of Northwestern Elevators. 

OFFICES : 366 & 368 Broadway. 

A. K. Shepard & Co., 
COMMISSION MERCHANTS, 

18 & 19 Chamber of Commerce. 
PHCENIX MILLS. 

E. s A-osriDEitsoisr <te 00., 

Manufacturers of 

Ch oice Grades 

-) OF (- 

Spring Wheat Flour, 



eagle FLOURING MILLS, 

J,B. A. KER.X, Proprietor, 

MANUFACTURER OF 

Choice Family $ Baker's Flours 

FROM SPRING & WINTER WHEAT. 

A. V. BISHOP, 

Commission Merchant, 

(flour AND GRAIN.) 

Wholesale Cheese Dealer, 

81 & 83 Detroit Street.. 

A. J. W. PIERCE & CO., 

WHOLESALE 

BXJTTEK,, EC3-.a-3 

AND DRIED FRUIT DEALERS, 

158 & 160 West Water Street. 

E. BOAPIDMAN & SON, 

WOOL MERCHANTS, 

151 West Water Street 



OUR ELEVATORS AND MILLS. 



41 



These figures give the reader an idea of the enormous business in grain 
transacted annually in Milwaukee. The reputation of the commission mer- 
chants is first-class and, notwithstanding the heavy option business, which 
renders the market sensitive and liable to sudden fluctuations, very tew fail- 
ures are recorded from year to year. Many of the commission merchants 
are among the wealthiest and most substantial of our citizens. 

Among the largest receivers and shippers of grain in this market are 
those whose cards appear upon the preceding page. It must be understood 
that this list does not purport to embrace all of our large operators, space at 
our control being limited; but the houses mentioned are representative oi the 
wealth and energy which characterize so many of the wheat-operators and 
produce-dealers of the city. 

It follows that with such an immense receiving and shipping business, 
Milwaukee must have ample elevauor facilities. The C, M. & St. P. R. R. 




ANGUS smith's ELEVATOR "A." 

has 5 elevators, (one with a capacity ot 1,250,000 bushels) Angus Smith & Co. 
one (capacity 1,000,000 bushels), C. Manegold, Jr., & Co. one (capacity 200,000 
bushels), and others, making a total of 4,500,000 bushels. But even this will 
not hold the wheat that at times accumulates here after the close of naviga- 
tion, and thereiore the elevators along the line ot the railroads are brought 
into requisition. 

In proportion to the wheat trade is the milling business. Ot late several 
ot the most prominent mills have been greatly enlarged, thus enabling them 
at all times to meet the demand. The most improved machinery is used and 
Milwaukee flour ranks as high as Milwaukee wheat. 

During the past year there were manufactured by the mills in this city 
647,581 barrels of flour received from inland mills 2,082,688 barrels, making 
a total amount of 2,730,269 barrels against 2,189,927 barrels during the pre- 
vious year. But a comparatively small amount of the flour received from in- 
land towns was put upon the market here, the mills generally having Eastern 
agents to whom they ship. 



42 



FLOUR STATISTICS. 



The following table shows the manufacture, receipts and shipments ot 
Hour for the past i8 years : 



1876 

1875 
1874 
1873 
1872 
1871 
1870 
1869 
1868 
1867 
1866 
1865 
1864 
1863 
1862 
1861 
1860 
1859 



Receipts. 

2,082,688 
1,443,801 
1,616,338 
1,254,821 
834,202 
796,782 
824,799 
807,763 
567,358 
562,252 
495,901 
389,771 
295,225 
453,424 
529,600 
518,800 
305,208 
239,952 



Manufactured. 



Total. 



647,581 

746,126 
735,481 
634,102 
560,206 
567,893 
530,049 
481,511 
624,930 
546,000 
338,730 
212,829 
187,339 
185,813 
221,729 
250,256 
202,810 
142,500 



2,730,269 

2,189,927 

2,351,819 

1,888,923 

1,394,408 

1,364,675 

1,354,848 

1,289,274 

1,192,288 

1,048,252 

824,631 

602,600 

482,564 

639,237 

751,329 

768,556 

508,018 

382,452 



Shipments. 



2,654,028 

2,163,346 

2,217,579 

1,805,200 

1,231,986 

1,211,427 

1,225,941 

1,220,058 

1,017,598 

921,663 

720,366 

467,576 

414,833 

603,526 

711,405 

674,474 

457,343 

282,956 



The amount of flour by barrels, manufactured by the mills ot the city 
during the past 7 years is shown by the following table : 



Eagle Mills 

Reliance Mills 

Empire Mills 

Phoenix Mills . 

River Street Mills 

Ontario Mills 

Cream Cit3' Jslills 

Kilbourn Mills 

City Mills 

Northwestern Mills 

Upper Mills 

Cherry Street Mills 

Total 



1876. 



160,000 
70,000 
80,000 

128,731 
34,400 
54,355 
12,000 
35,000 
41,605 
20,900 
8,000 
2,50C 



1875. 



150,000 

115,600 

57,400 

120,000 

150,800 

51,200 

14,000 

30,000 

25,501 

6,400 

23,065 

2,500 



18T4. 



166,000 

110,775 

77,764 

66,000 

152,000 

52,350 

23,000 

37,250 

35,342 

14,000 

5,000 

2,000 



1873. 



162,000 
17,000 
75,750 
86,666 

107,086 
52,300 
52,800 
24,000 
28,000 
20,000 
7,000 
1,500 



647,491 746,526 741,481 634,102 568,402 567,893 530,049 



1872. 



158,000 
15,000 
69,914 
56,230 
80,000 
44,000 
62,500 
30,000 
15,000 

4,600 
20,062 

5,000 



1871. 



150,800 
122,500 
68,600 
57,048 
65,000 
35,500 
35,500 
23,000 
2,000 



5,009 
3,445 



1870. 



142,837 

86,000 

67,671 

63,741 

40,000 

50,800 

40,500 

21,500 

8.000 

1,900 

5,000 

3,000 



The receipts ot general products in this city during the past year is shown 
by the following table ; 

Beans 18,683 bushels. 

Peas 88,697 

Timothy Seed 60,472 " 

Clover Seed 29,720 

Flax Seed 57,129 

Cranberries 17,203 barrels. 

Potatoes 235,814 bushels. 

: Butter 8,938,137 pounds 

Cheese 7,035,573 " 



General receipts and shipments. 43 



Eggs 36,081 cases 

Feed 21,453,480 pounds 

Tobacco 5,000,000 " 

Live Hogs 235,244 head 

Dressed Hogs 112,443 " 

Cattle 36,812 " 

Calves 4,899 " 

Sheep 34,992 " 

Wool 2,916,759 pounds 

Tallow 1,052,691 " 

Hides and Pelts 299,548 

Hops * 17,052 bales 

Malt 37,957 bushels 

The malsters of the city handled 926,845 bushels, of which the brewers 

used 884,428 bushels, and 80,374 bushels were shipped to other places: 

A pron>inent feature in Milwaukee is the pork-packing interest. There 

were used 131,987 barrels of salt during the past year. Building material 

was received as follows: 

145,000,000 feet Boards and timber. 
182,440,000 Shingles. 
6,047,000 Lath. 
282,377 Cedar Posts. Also received : 

Staves and Headings 869 car-loads 

Hoop Poles 310 

Stave Bolts 946 cords 

Wooden Ware 402 car-loads 

Wagon Stock 351 " 

Chair stock 75 " 

Fire Wood 141,291 cords 

Tan Bark 17,987 " 

Coal 200,401 " 

Stone / 23,695 " 

Lime 12,124 " 

Cement 28,712 barrels 

Plaster 6,380 " 

The shipments of the chief articles of trade during the preceding year 
were as follows: 

Hops 13,258 bales 

Peas 78,2»0 bushels 

Timothy Seed 51,498 " 

Clover 21,562 

Flax 18,380 " 

Cranberries 12,267 barrels 

Potatoes 165,845 bushels 

Butter 7,635,322 pounds 

Cheese 5,865,606 " 

Eggs 17,224 barrels 

Fead 54,854,640 pounds 

Tobacco , 5,725,253 '• 

Live 1 logs 43,059 head 

Cattle 23,906 " 

Sheep 27,195 " 

Dress ed Hogs 25,598 " 

Wool 3,317,555 pounds 

Salt 1,030,034 " 

Hides and Pelts 71,382 

Lumber 40,916,050 feet 

Shingles 124,804,000 " 

Lath 178,000 " 



44 



BANKS AND BANKERS. 



WISCONSIN 

MARINE i FIRE INSURANCE COMPANY BANK, 

iva: I L vw^ A XT k: K Kw 

ESTABLISHED 1839, 

Alex. Mitchell, Pres. D. Ferguson, Cashier. 
John Johnston, Assistant Cashier. 

C. T. Bradley, Pres. J. H. Inbusch, Vice-Pres. 
T. L. Baker, Cashier. 

MILWAUKEE NATIONAL BANK, 

SUCCESSOR TO THE 

State Bank of Wisconsin, 

organized 1853. 

MILWAUKEE, WIS. 

Capital, $250,000 - - - Sur plus, $125,000. 

ITaRsTaLL k ILSLEY, 

BANKERS, 
Milwaukee, Wis., 

established 1847. 

Special atUntion given to collectiuus throaylijut the 

Is'orth went. 

Interest allowed in our Savings-Department at the 

rate of 5 per cent per annum, payable semi-annually on 

January 1st and July Isr,. 

SOUTH SIDE SAVINGS BANK, 

-)OF(- 

MiLWAUKEE, Wis., 

organized 1865. 

CAPITAL, - 25,000. 

G. C. Trumpff, Pres, J. B. Koetting, Cashier. 

GERmTn EXCHANGEBANK, 

organized 1871. 
CAPITAL, - $100,000. 
G. Pfister, Pres. F. Kuehn, Vice-Pres. 

R. NuNNEMACHER, Cashier. 

J. B. LeSaulnier Assistant Cashier. 

MANUFACTURERS' BANK, 

-)0F(- 

MiLWAUKEE, Wis., 

36s BRODWAY, (No. i Newhall House.) 

English Exchange bought and sold at New York prices. 

CoUretiont made promptly at lowest rates. 

Gold CoUertiom made at same rates as Currency. 

Albert Conro, Pres. I. A. Hasbrouck, Vice-Pres. 
W. T. Candee, Cashier. 



THE FIRST NATIONAL BANK, 

-) o" (- 

Milwaukee, Wis., 
united states depository, 

CAPITAL. - $200,000. 
(Successors to Farmers*; Millers' Bank, organized 1853.) 
Ed. H. Brodhead, Pres. H. H. Camp, Cashier. 

F. G. Bigelow, Assistant Cashier. 



c_^ THE ^^-, 

NATIONAL EXCHANGE BANK, 

-)0F(- 

Milwaukee, Wis., 

UNITED states Dl^POSlTORY 

CAPITAL, - $200,000. 
C. D. Nash, Pres. W. G. Fitch, Cashier. 



SECOND WARD SAVINGS BANK, 

CAPITAL, - $200,000. 

organized in 1855. 

Main Office : Corner West Water and Third Streets, 

BRANCH offices : 

Corner Vliet and Mill Street, Ninth Ward. 
Comer Jieserooir At iniie and Tnird . 'Street, S'tih Ward. 

Val. Blatz, Pres. W. H.Jacobs, Cashier. 

Chas. C, Schmidt, Assistant Cashier. 

Geo. G. Houghton. R. P. Houghton. 

Sam'l McCord 

HOUGHTON, McCORD k CO., 

BANKERS, 
Milwaukee, Wis., 

office: 
Cor. East Water & Michigan Streets. 

Edward O'Neill, Pres. John Black, Vice-Pres. 
Albert B. Geilfuss, Cashier. 



BANK OF COMMERCE, 

-) OF { - 

Milwaukee, Wis. 

Cash Capital, $100,000 - - . Surplus, $30,000. 



established 



1868. 



CRAMER&CO., 

BANKERS, 

FOREIGN EXCHANGE A SPECIALTY. 
General Western Agents for the 

I^UION ^AIL $INE OF]f RftNSATLANTIC ^TEAMERS 

365 East Water St., Milwaukee 



Pin AN UAL MAllERS. 45 

Our Banks. 

The disastrous news from St, Louis, and more recently from Chicago, ot 
the failure of several savings banks, points only again to the sharp contrast 
between those cities and Milwaukee. While a lack of confidence and general 
suspicion seems to pervade the air elsewhere, here there has not been the least 
sign of disquiet, and the banks are able to show clean records and sufficient 
ready capital to meet all demands. Through the various financial crises 
which have shaken the country from one extremity to the other, Milwaukee 
has passed with scarcely a mark to tell the tale. Indeed, as to her banks, as 
with her merchants, a history of them becomes almost monotonous so uni- 
versal is the constant repitition of soundness and success. 

There are in Milwaukee 14 banks, 3 of which are national banks. The 
oldest institution of the kind in the city is the Wisconsin Marine & Fire Ins. 
Co.'s Bank, of which Alexander Mitchell is President. The history ot this 
remarkably staunch institution, which came into existence during the famous 
"wild-cat" days, but commenced and always has continued a legitimate bank- 
ing business, would prove ot interest; but so would the course of the other 
banks which have, despite the financial depression everywhere felt at various 
periods, unhesitatingly met, with not even the delay allowed bylaw, every call 
oi their depositors; of" course we have no space for this. We can but repeat 
a previous remark, and say that during all the troublous times the banks ot 
Milwaukee have added to their reputation and strength by promptly meeting 
all calls. Even during the panic of 1863 it was impossible to create a '"run" 
upon any ot the institutions here, and notwithstanding the lack of general 
faith engendered by the late failures in Chicago and elsewhere, our savings 
banks have not been the object of suspicion. The record is indeed one ot 
which to be proud. 

The volume ot business transacted by the banks of Milwaukee has largely 
increased during the past year, as compared not only with 1876, but with all 
previous years. For example, the business of the week ending Sept. 29, as 
shown by the bank deposits, etc., evinced a gain over the corresponding time 
,ot last year of 8>^ per cent.; the exchanges during the three weeks ending at 
the same time showed a gain of 75^^ per cent, over the corresponding time 
of last year. The heavy movement in grain accounts for the larger share ot 
this remarkable increase, the banks reporting business all that they could 
ask. Owing to the short crop of wheat in 1876, the bins all over this country 
and Europe were swept clean by the time the crop of 1877 was harvested 
and put upon the market; this consequently produced a heavy demand for 
the cereal, and, notwithstanding the immense quantity daily pouring in it is 
eagerly seized to fill Eastern orders; an increased, a very largely increased 
demand tor exchange follows — which facts account for the remarkable increase 
in that branch ot the banking business noted above. To a certain degree all 
of the other wheat-receiving points show gains; but Milwaukee outstrips 
theui. 

With the exception ot but a tew, all of the banks and bankers belong to 
the Clearing House Association, which is conducted by prominent members 
of the business, elected annually. 

The following table shows at a glance the total deposits of the banks of 
Milwaukee for a period of six sears: 

1876 $401,087,625.49 1873 $451,684,356.90 

1875 448,323,027.71 1872 362,117,630.99 

1874 430,607,930.40 1871 350.651. 513-36 

As has been before remarked, the past year proves a very unfavorable 
one in comparison with former times, owing to the general depression which 
prevailed; but the year 1877 will make ample amends. 



46 THE WHOLESALE 'BUSINESS. 

WILLIAM E. SMITH. JUDSON A. ROUNPY. SIDNEY HA.UXHURST. 

Smith,, Roundy & Co.^ 

WHOLESALE GROCERS 

2)2>2> & 335 East Water Street, 
MILWAUKEE, - AVISCONSPN. 

As one ot the oldest, largest and most reliable Drughouses, (established 1843) 

we name that of 

"irrr-l h. bosworth & sons, ^I'tp^ 

i'AKIS. hRANCK. \ ' / MILWAUKEE 

o: MILWAUKEE, :o 

Wholesale Druggists, 

and direct Importers of 

FOREIGN DRUGS, CHEMICALS & FINE LIQUORS. 

Are among the lii-'jvifst <lealt'i:< of 

Fine Kentucky Whiskys, have the largest stock of Druggists' Sundries 

Cigars, faints, Oils, Varnishes, Glass, ^B rushes. Etc., 

which they offer to the trade at /irins- .ttiil trnii.f which defy competition. 
46^0iir Mr. K. J. Bosworth residing in Europe affords us many advantages in foreign purrliases.-=©t» 



IPiE WHOLESALE BUSINESS. ^f 

The History of Milwaukee's Commercial Standing 

has always been a matter of great pride to our citizens— but more par- 
ticularly is it so in the light of late events in other cities. The credit ot 
Milwaukee merchants at the East is, comparatively, unlimited. Of course it 
cannot be said that there have been no failures in commercial circles, especi- 
ally during the extreme business depression of the last four years, but it can 
be said that no city can show such a limited number of business disasters 
during the same length ot time. The truth is, Milwaukee merchants of every 
class commenced business on a foundation built by their own capital, and 
therefore only as broad as their capital would warrant; this they enlarged 
only as rapidly as their own capital would justify, and the result is that the 
merchants own their stocks, their buildings in many cases, and conduct their 
enterprises within the limits ot their means. Therefore, although the tele- 
graph brings to Milwaukee the news of trequent financial distress and com- 
mercial failures in other cities, it very seldom conveys from Milwaukee an 
equally doleful story. 

The city is noticeably lacking in one particular, viz: capacity for "blow- 
ing her own trumpet;" there is a modesty about the manner in which our 
merchants conduct their immense transactions, that is as refreshing as it is 
novel; the daily journals, although proud of the metropolis and ever ready to 
do it justice, seem to carefully abstain from anything like "pufifing;" and so it 
occurs that notwithstanding the high credit accorded Milwaukee merchants in 
Eastern cities — notwithstanding the really large volume ot business daily car- 
ried on — there is very little bluster and talk about it. The truth is only seen 
when a financial crash is heard from other cities; even as in the case of mere 
"bluster," this also is not heard here. The merchants have a deserved repu- 
tation for the fairest treatment of customers. 

Doing business on property owned by themselves; and with stocks all paid 
tor, it is a matter of course that our merchants can offer greater inducements 
to country buyers than can the merchants of many other cities who have in- 
terest and heavy rental to add to their other expenses. 

Successful as has been the general trade in the past, the future is by far 
n^ore promising. The bountiful harvest, of which the Northwest holds such 
an important portion, has set the wheels of commerce into more rapid revolu- 
tion; and the merchants represent that orders overwhelm them. The 
business sky looks cheerful and bright, and confidence is again entirely re- 
stored. 

The statistics have given the reader a comprehensive insight into the 
wheat trade of Milwaukee, and it should be remembered that just so much as 
that increases, so much the greater impetus is given to the entire mercantile 
life. The difference between last year and the present it will be difficult to ex- 
press, but some idea may be formed by dwelling upon the fact that the receipts 
ot wheat here now are larger than they ever were at any place in the world. 
We allude, ot course, to any primary wheat market. The reader can as read- 
ily deduct inferences from this statement, as can we. 

The wholesale trade of Milwaukee is constantly on the increase. In the 
line of sugar and general groceries the reputation of our city is already made. 
In boots and shoes, clothing, notions,, hats and caps, dry goods, teas, coffee 
and spices, drugs, heavy and shelf hardware, etc., the trade is admirably rep- 
resented, and other brand es might be as prominently mentioned but will 
appear under the appropriate heading of manufacturing interests. It is 
proper to remark' in this connection, that the proximity of so large a place as 
Chicago might reasonably be expected to lessen the importance of the lines 
above spoken of; but such does not seem to be the fact. The absolute surety 
that the purchaser has of fair treatment, proved by the history of the city, is a 
recommendation that stands in good stead always. 



48 TMS: wholesale £(/SINE!sS. 

kdwakd h. ball. john r. goodrich. 

BALL & GOODRICH, 

Grocers, 

TEA-S ms TOBA.OCO Ji. SFECIJLLT"X". 

299 — 303 East Water Street, 

MILWAUKEE. 



DURANDS, ROBINSON & CO., 



Wholesale Grocers, 



318, 320 & 322 EAST WATER STREET. 



MILWAUKEE. 



IHE WHOLESALE BUSINESS. 



49 



Milwaukee has the further advantage of being a |^rt of entry. There is, 
therefore, no necessity for our merchants to handle importations through 
middle-men when they can see a benefit in direct purchase from European 
sources. Nearly all of our large firms are importers direct to a greater or 
less degree; the value of this privilege is apparent to all concerned. 

As our railroad system expands (and this is constantly) the business in- 
terests of the city follow, and so we find that one must keep close watch of 
the streets to inform himself as to the progress going on; otherwise he soon 
ascertains that he knows little about his own place. We confidently assert 
that very tew of those who have resided in Milwaukee for many years thor- 
oughly appreciate the rapid growth of the metropolis during that period. In 
seven years the population has nearly doubled, and business has increased 
proportionately; and yet all of this has been so quietly done that those who 
have lived through it all appreciate it less than others who learn of all the 
facts at one time. Manufactories have sprung up, achieved a reputation and 
established a business so thorough and secure, that we are apt to take it for 
granted that they have existed since the city's start; numerous new wholesale 
houses have opened their doors and secured their share of she general 
patronage; but so quietly and unostentatiously has it been done that only 
those whose business it is to chronicle these events can accurately respond to 
inquiries regarding data. To sum it all up in a few words, Milwaukee is 
very much more of a city than even Milwaukeeans are apt to imagine. The 
elements of a great city are here, and nothing short of a miracle can preven 
them from combining to produce their natural result. A miracle is not 
looked for. 

The receipts of some articles of groceries, etc., were as follows, during 
the past year: 

Coffee 35,781 sacks Tea 14,279 pckgs 

Sugar 99,294 bbls Oil 44,758 bbls 

Sugar 401 hhds Nails 76,470 kegs 

The wholesale trade of Milwaukee during the past year, despite the de- 
pression everywhere noticed, increased about 8 per cent, over that ot the 
previous year, as shown by the following tables: 



Groceries 

T^ry Goods 

Leather 

I iardware 

Boots and Shoes 

Drugs 

Sash, Doors andBlinds. . 

Hats, Caps and Furs 

P'urniture 

Cigars and Tobacco 

Coffee and Spice* 

Yankee Notions 

Millinery 

Crockery and Glassware. 

Machinery • • 

Books and Paper 

Wood and Coal 

Beer 

Iron 

Wines, Liquors, etc 

Distilleries 

Brick 



187fi. 



1875. 



$10,917,500 
5,488,500 
4,528,700 
3,182,500 
2,677,500 
1,898,500 
1,127,850 
1,512,000 

654,750 
2,750,000 
1,320,(100 
1,023,750 

643,750 
1,428,000 
2,047,500 

735,000 
1,826,800 
4,082,500 
3,067,050 
3,575,000 
1,685,657 

180,250 



$9,925,000 
4,985,000 
4,117,000 
3,350,000 
2,550,000 
2,675,000 
1,095,000 
1,499,000 

675,000 
2,500,000 
1,200,000 

975,000 

625,000 
1,400,000 
1,950,000 

700,000 

i,gno,ooo 

3,550,000 
2,921,000 
2,250,000 
1,512,000 
1,75,100 



so THE WHOLESALE BUSINESS. 



DUTCHER, COLLINS & SMITH, .i 

IMPORTERS AND JOBBFRS OF 

|v,VSS:;, MILWAUKEE, WIS. 

JOHN NAZRO & CO., 

ESTABLISHED IN 1844. 

NO'S 314 & 316 EAST WATER ST., MILWAUKEE, 

WHOLESALE 

HARDWARE, 

o: ANM) :i) — 

O E 3Sr E R A. L IDE^rjEK.S 

IN A L KINDS OF 

House-Keeping Goods, Mechanics' Tools, 
Tinners' Stock § Tools. Cutlery,&c.,&c, 

o: ISVT'. o: 

CHARLES H.ANSON. FRANK A ANSON. 

ANSON BROTHERS, 

IMPORTERS AND lOlil'.KRS OF 

FANCY GROCERIES, 

307 EAST WATER STREET. 

NO" h. — '1 Df ahovc firm is composed of young men who commenced business in 1868 and ha\e 
by strict integrity and personal attention to their business built up the largest trade ir their line of 
goods in the Northwest. They handle Green Fruits, Dried Fruits, Nuts, Canned Goods. &c. from all 
parts of the world, in immense quantities, durine their season, and in fact meet any and all competition. 
Orders by mail and telegraph will be carefully filled — Com. 



EAST WATER STREET. 



SI 



Business Portion of the City. 



Having thus briefly examined the railroad system, the shipping interests, 
general grain trade, mills, banks, etc., etc., of Milwaukee, let us glance at 
some of the localities where these interests centre and are cared for. We find 
that chief among business streets on the East Side are East Water, Broadway, 
and Wisconsin streets; on the West Side, West Water street, the lower portion 
of Grand Avenue, Third, Chestnut and Winnebago streets; on the South Side 
Reed, Clinton and other streets. The accompanying illustration is of East 
Water street, looking south from the corner of Huron. This street is the 
oldest, as well as the princii)al business thoroughfare in the city, having been 
laid out by Juneau in 1835. For a distance of about one mile, (from Mason 
street to East Water street bridge) the street is lined with wholesale houses. 
Wooden structures have entirely disap])eared, and handsome brick, iron or 
m;irbl;- edifices have been substituted. From morning until late in the even- 




EAST WATER STREET LOOKING SOUTH. 

ing the street is full of life and bustle, indicating activity in the various 
branches of business represented. The pavement is Nicholson, and is care- 
fully kept in repair, a matter rendered specially necessary by the passage of 
teams conveying heavy loads of merchandise to and fro. 

The building on the lett-hand corner in the accompanying illustration is 
the bank of Marshall & Ilsley — the wholesale grocery house of Durands, Rob- 
inson & Co. follows, still beyond this comes the well-known hardware store 
ot John Nazro & Co. On the right-hand corner is the prominent wholesale 
tea house of Dutcher, Collins «& Smith (importers), and further down, among 
the other solid and substantial houses of their kind, will be found the whole- 
sale grocery house of Ball iS: Goodrich and of Anson Brothers, specialists in 
fancy groceries. 

North from Huron street, for a distance of several blocks, we find a con- 
tinuation of wholesale business houses. Among these the well-known firms 
of Smith,- Roundy &: Co., H. Bosworth & Sons, Atkins, Ogden & Co., C. H. 
Hamilton & Co., and others, whose buildings are illustrated on succeeding 
pages. 



PROMINENT WHOLESALE 





C.HENNECKEfCO. 

79, 81 & 83 Buffalo St., 

Dealer in 

Self-Acting|Other Fountains, 

Garden Vases, Plant Stands, 

AQUARIUMS, GOLD FISH. &c. 
And Manufacturers ot 

PLAIN, FANCY | RUSTIC FLOWER POTS AND VASES. 

end for Illustrated Catalogue. ^)ft 



HOUSES OF MILWAUKEE. 



53 




At Nos. 267 and 260 East Water street we 
find the widely-known urug house of 

Dohmen, Schmitt & Co. 

(the members of the firm being Messrs. F. 
Dohmen, W. Schmitt, C. A. Meissner and Ed- 
ward Schmitt.) This house was established in 
1858, and, by fair and courteous treatment of 
its customers, has established itself among 
the foremost in its line in the West. The 
firm also imports a large portion of its stock 
directly from Europe and enjoys a well founded 
reputation for the reliability and purity ot its 
goods. In 1869 a great fire swept away the 
entire store, and though loosing heavily the 
firm availed itself of the opportunity of all the 
modern improvements in their present new 
edifice. The Store is 35 feet wide and 130 feet 
deep, besides a separate building, used as a 
laboratory, which is in the rear of the main 
store. 



Adjoining, is found the old-established dry 
goods house of 

GoU & Frank, 

which was founded in 1852, and has steadily 
increased in popularity. Their handsome 
building which contains their immense stock 
of goods (Nos. 259, 261 and 263 East Water 
street) is 60 by 1 50 feet, and even this much 
room scarcely suffices to hold the constantly- 
growing business, which is already e.xtended 

almost 
^over the 
?e n t i r e 
North- 
western 
States 
and Ter- 
ritories. 





On the sa-me side of the street, in 
the next block, is the wholesale liquor 
establishment ot 

Emil Kiewert & Co., 

who established business here in 1856, 
and have, by satisfaction to customers, 
gained an enviably large trade. The 
handsome building, shown in the il- 
lustration, was purchased by the firm 
in 1866, and is filled with choice brands 
of the various liquors, wines, &c. The 
establishment is also one of the largest 
rectifying houses in the city. 



54 



WHOLESALE HOUSES. 



SHADBOLT & BOYD, 




DEALERS IN 

IRON AND STEEL, 



CARRIAGE 



-o; AND -.o- 



WAGON 
Hardv^are. 

Wood Work and Trimmings. 
241, 243 & 245 East Water St., Milwaukee. 



UiWllLMJil 



JOHBERS OK 



Farm Machinery, 



H 



— ) AND ( — 



ARDWARE SPECIALTIES. 




Our catalogue and descriptive price-lists mailed tree on application. 

Sales-Rooms: 

236 EAST WATER STREET. 

Ware-House: 

FLORIDA STREET, opposite Chic. & N. W. Railway Freight Depot. 



EAS7 WATER STREE7 . 



55 




On Huron street, near 
East Water, we notice 
the accompanying block. 

The largest importing- 
house in the line of toys, 
fancy goods, etc., in the 
state, confining itself 
strictly to the wholesale 
trade, is that of 

- A. Meinecke & Co 

established in 1855. ^ ' 
firm receives all 01 us 
willow goods, baskets, 
etc., trom its own factory 
the well-known "Mil- 
waukee Willow Works." 
On Jan. ist, 1877, Fred 
Goetz and Carl Penshorn 
(the latter the nephew of 
Mr. Meinecke) became 
interested in the above 
firm. 

J. G. Mann. | VTiK.r-mL-Mf- 

E. Frank Beals. f MHwaUkee. 



Retracing our steps and 
starting north on East Water 
street, at Huron street bridge 
we see the imposing edifice 
erected, owned and occupied 
since 1869, by the firm of 

J. H. Rice & Friedman, 

(established 1856.) 

wholesale dealers in yankee- 
notions, hosiery, linen and 
white goods, shawls, ribbons, 
yarns. Ladies and Gents' fur- 
nishing goods ; widely and 
favorably known as enterpris- 
ing, and honorable merchants. 
We find here one of the 
many instances where from a 
small beginning by careful, ju- 
dicious management, fair deal- 
ing, etc., a very large business, 
second to none in our city in 
its line, has been ^built up. 




Mann, Beals & Co. 



Rnstnn J Alexis Torrey. 
liOSlOn. ■} £ j^ gg^,5 



The above firm has been in business eleven years, in the building shown 
above. It manufactures its stock in Boston and sells more Eastern goods 
than any other house in that branch of the trade in the city. This fall the 
firm has laid in an immense stock and marked the figures to lowest prices. 

This neighborhood seems to be a favorite one for the Wholesale Boot and 
Shoe trade. In close proximity to one another are the majority of houses in 
this important branch of trade in the city. Among these we take pleasure iaa 
mentioning the firm of Atkins, Ogden & Co., successors to Atkins, Steele & 
White, (established 1848.) 



56 PR0MINEN7 WHOLESALE 

ESTABLISHED 1848. 

ATKINS, OGDEN & CO. 

Successors to Atkins, Steele & White, 

Mstoufacturers and Jobbers of 

Boots and Shoes, 

334 & 336 EAST WATER ST., 

ALBERT H. ATKINS. 1 TV/T^^^r-^^-r-r-.-:,^-,— -^ 

ffE"N'i? i?s^^s. [ Milwaukee. 

C. H. HAMILTON & CO., 

Wholesale Dealers in FLAT, BOOK, WRITING, WRAPPING and BUILDING 

Papers, 



AGENTS FOR 
Bro'^rfs Ledger, 



Crane's Linens, 346 EaSt WatCr StrCCt, 

Hurlbut, Clifton, 



and Cream Ci ty 

FLAT PAPERS. 



Milwaukee. 



HOUSES OF MIWAUKEE, 



57 



WEST & CO., Wholesale Booksellers | Stationers. 

School Books, 
MISCELLANEOUS BOOKS 



Juvenile Books, 
NOTIONS. &c., 

Blank Books 

— ( FOR ) — 

Counties, Rail R.C/ 

— ( AND ) — 

B .A. 3sr k: K n S3 

made to order. 




BLANK BOOK 

Manufacturers 



Esublished in 1857. 

347 & 349 

EAST WATER ST., 

MILWAUKEE. 

H. H. West, 
S. H. Cole. 

Edward F. Elwell. 




Send for Price List 0/ 



RUBBER- 



Boots. Shoes, 
Coats. Cloaks. 
Pants. Leggins. 
Hats, Caps, 
lUankets, 
' 'loves. Mittens. 
I 'lapers. Bibs, 
Sheeting. 
Corks, Brushes, 
Combs, Mirrors, 
Balls, Dolls, 
Rattles, Toys. 
Pipes, Pouches. 
Stems, Webbing, 
Buckets. Pails, 
Spittoons. 
Cuspadores, 
Dress Shields, 
Glove Cleaners, 
Cuff Pins. 
Shawl Pins, 
Sleeve Buttons, 
Vest Chains, 
Guard Chains, 
Ear-rings, 



Napkin Rings. 
Teething Rings. 
Lockets. 
Bracelets, 
Thimbles. 
Match Boxes, 
Cigar Cases, 
Piano Covers, 
Organ Covers, 
Horse Covers, 
Horse Boots, 
Trotting Rollers, 



Interfering Straps, Scoops, 



Beds. Pillows, 

Cushions. 

Bags. 

Pencils, 

Penholders, 

Rulers, 

Inkstands, 

Bands. 

Erasers, 

Corks, 

Flasks, 

Funnels, 



Curry Combs. 
Carriage Cloths, 
Door Mats. 
Door Springs, 
Wagon Springs. 
Plant Sprays, 
Chair Tips, 
Slop Jars, 
Finger Cots, 
Belting, 
Packing, 
Hose, Tubing, 



Gymnasiums, 

Wringers, 

Atomizers, 

Syringes, 

Nipples, 

Tumblers, 

Stockings, 

Umbrellas, 

Canes, 

Inhalers, 

Mattings, 

Etc., Etc. 



Leather Belt me and Lacing 

Table and Carriage Oil Cloths, 

Goodyear Weather Strips, to 

(GOODYEAR RUBBER CO. 

JAS. SUYDAM, Agent, 

370 East Water Street, - - . Milwaukbh. 
Brand i^ Goodyear Rubber Co., New York. 



58 



EAST WATER S7REE7. 




ESTABLISHED 1843. 



m I FE 




f 



Importers and Jobbers of 



—AND— 

CUTLERY, 

China, Glassware, 
Lamps, 

Looking Glasses, 

Yellow and Rodingbm Ware, 

354 & 356 East Water St., 
MILWAUKEE. 



O-^ ESTABLISHED 1844. 



SIMONDS m BROOKE, 

MANUFACTURERS AND DEALERS IN 

CLOTHING, 

CLOTHS, CASSIMERES, TAILORS' TRIMMINGS, 

o: AND :o 

FURNISHING GOODS, 

MILWAUKEE. 



C. SIMONDS, 
WM. BROOKE 



NORTHWESTERN NATIONAL INSURANCE CO. 



59 




ALEXANDER MITCHELLS BUILDLNG. 

Tho Northwestern National Insurance Company was incorporated on 
Feb. 23, 1869, and commenced business July ist in the same year with a cap- 
ital of $150,000. At first the business was confined to Wisconsin, but during 
1870-71 gradually extended over the neighl)oring states of Minnesota and 
IlUnois. By the great fire in Chicago, in October, 1871, this young company 
lost $250,000, but paid it promptly. Since then the capital of the company has 
been increased and the business extended over 22 states and territories with 
success. Losses to the amount of $1,675,000 have been paid. The capital ot 
the company now is $600,000, and its cash assets $877,000. The control of 
the business is in the hands of a board of directors consisting of 19 members 
of the company, selected from among Milwaulcee's best known and most sub- 
stantial men. The present officers are : President, Alexander Mitchell- 
Vice-President, Alfred James ; Si-'crclary, John P. McC/regor ; Treasurer 
David Ferguson. 



6o 



EASl WATER STREET. 




Directly opposite the great Mitchell Building we notice the large 
building occupied by the old-estab- 
lished and highly respected firm of 
H. Niedecken & Co., 

361 AND 363 EAST WATER STREET, 

whose business was established when 
Milwaukee was still in its infancy. 

They are extensively engaged in the 

BlankBook Manufacturing-, 

COUNTING-HOUSE, FANCY- 

— AND— 

SCHOOL-STATIONERY BUSINESS. 

A lew doors further north is seen the large 
building Nos. 369 and 371 East Water street, 
occupied by the Mess. Herman S. and Hugo 
Mack, who came to Milwaukee as early as 
1850 and who have by energy and fair dealing 
built up one ot the largest business in Fancy Dry 
Goods, Notions and Furnishing Goods in the 
Northwest and count among the solid men of 
the city. Since 1872 this firm has been largely 
engaged in the manufacture of knitted Scarfs, 
Jackets and fancy Woolens, and has made 
shipments of same to nearly every State in the 
Union. Thus the Wool product of the West is 
turned into manufactured goods in our midst 
instead of being shipped East for the same pur- 
pose. Their enterprise has led them to com- 
mence on January ist. 1877 the manufacturing ol 
Shirts, Overalls and in fact many of the articles 
belonging to their furnishing department. 

MULLEN BROS. I CO., 

IMPORTBRS AND JOBBERS OF 

WOOLENS 

— ) AND ( — 

TAILORS' TI^I:M::M:I2S^C3^•s, 

379 East Water Street, 

Andrew Mullen. ) 

{:rKl^'^CAxuN. r MILW^AUKEE. 




£R OAD WAY LO OKING SO UTH. 



6i 



Parallel with East Water street is Broadway, formerly known as Main 
street. It partakes of the same general character as East Water street, being 
largely occupied by wholesale houses. The view here given is from Mason 
street, looking south. At the corner of Wisconsin street can be seen the 
front of the most prominent structure on the street, the palatial building 
erected by the Northwestern Mutual Life Ins. Co. It is built of lime-stone 
and iron, (fire-proot) and embellished with colossal red Scotch granite col- 
umns, and presents an elegant appearance. Directly opposite this is the well- 
known Library building, and in the background looms up the Newhall House. 
On the intersecting streets, in this locality, are many prominent buildings, the 
locations of well-known business houses, but these we shall mention at their 
appropriate time. One of the Leading Institutions of Milwaukee is the 




NORTHWESTERN MUTUAL LIFE INSURANCE COMPANY. '* 

This Company commenced business in 1859, without a dollar of capital, 
(it being purely mutal in all respects) and in eighteen years has accumulated 
assets exceeding %i8,ooo,ooo. 

On the 1st day of July, 1877, the surplus of the Company, alter providing 
for all liabilities, present and future, including 4 per cent, reserve, was 
$2,887,285.62, as determined by the Insurance Commissioners of five different 
states, after a protracted and searching investigation of the Company. 

The Company has paid \.o representatives of deceased policy-holders and 
to living members, in dividends, over FourteenMillion Dollars. 

The Company invests its funds upon improved real estate security, at 
Western rates of tnterest, and it has now thus placed over eleven and a halt 
million dollars on real estate security valued at nearly forty-three million 
doMars. 

Its location enables it to select the choicest securities, and to command 
the highest rates of interest. 

The interest receipts of the Company since its organization have more 
than equalled its losses by death, and 1876 was the third year in succession in 
which its interest receipts exceeded both its combined disbursements for death 
claims and expenses. 



62 



NORTHWESTERN LIPE INSURANCE CO. 




THIS IS A SH0WI1|G THAT CAN BE MADE BY NO OTHER COMPANY. 

• Interest receipts since organization $7,412,193.93 

Death losses paid since organization 5,726,365.12 

Excess of Interest receipts $1,685,828.81 

The Northwestern has had for the past fourteen years the lowest 
average rate of mortality of any large company. 

7 his Company holds a reserve on the highest standard known to Amer- 
ican experience (Actuaries' 4 per cent.) 

The surplus ot THE NORTHWESTERN is greater, in proportion to its 
liabilities, than that of any other company. 

The Northwestern is now paying larger dividends than any other 
company in the country. On a life policy issued in 1859, ^^ ^^ ^^^ of 35, for 
$10,000, with an annual premium of $268.70, (reduced to $264.90 in 1869,) the 
dividend for 1877 's $179.80, or 67 per cent, of the premium. This dividend is 
on \\\^ policy proper, exclusive of the dividends earned on previous additions. 
When dividends have been applied to purchase additions, the earnings are 
proportionately increased. 

The recent examination ot the company w-hich was made by Jesse K. 
Hines, Insurance Commissioner for Maryland; Peter Doyle, Secretary of ^tate 
and ex-officio Commissioner of Insurance for Wisconsin; S. H. Rhodes, 
Insurance Commissioner of Massachusetts; John F. Smyth, Superintendent ot 
Insurance ot New York; T. B. Needles, Auditor P. A., and ex-officio Insur- 
ance Commissioner of Illinois, resulted in a most flattering indorsement ot 
the company and its management. Copies of the report of the commissioners 
on the condition of the company may be obtained on application therefor. 



BROADWAY. 



63 



During the last few years very many beautiful business blocks have been 
erected in Milwaukee, ol marble, limestone, red sandstone and iron, and upon 
some of them the ornamentation has been the work of real art. No better 
illustration of this can be given than the magnificent bank-building just 
erected by Alexander Mitchell, on the corner of East Water and Michigan 
streets — an illustration of which is given on page 59. The building (which 
with the ground cost $600,000) can truly be called artistic as well as eminently 
practical, and is an honor to its builder, the supervising architect (E. Town- 
send Mix) and Milwaukee. It is constr icted ot Ohio sandstone, with the 
portals of highly-polished Aberdeen granite. No matter to what elegance 
the city attain, this building must ever remain among the most handsome in 
the entire Northwest. 

Below we have, in the foreground, a better view ol the Newhall House 
than that presented in a preceding view of Broadway, for this illustration rep- 
resents Broadway from Michigan street, looking north. In the background 
we see again the Northwestern Mutual Life Ins. Co.'s building, in the upper 




story ol which was tor a number ot years located the U. S. Signal Service 
office for th's city. The new Mi.chell block, the observatory on that building 
being the highest in the city and therefore specially well adapted for the use 
of the service, now contains it. 

Directly opposite the Newhall House are the offices of the American and 
United States Express companies. As before stated. Broadway is largely 
given up to wholesale business. On either side, in the locality represented 
above, we find extensive wholesale millinery, notions and clothing houses, 
and, in the block just south of Michigan street, large dry-goods, clothing and 
other establishments. We have space but for a few of these on the next page. 
The lower portion of the thoroughfare, towards the river, is occupied by 
various manufactories, and the hum of industry sounds at all hours. The 
street is well paved and presents a scene full of life and energy. From its 
central location, and many advantages, it is destined to remain one of the 
chief avenues for wholesale business. On the southwest corner of Michigan 
street and Broadway is the building occupied by the Chamber of Commerce; 
the accommodations are hardly what such a prominent organization requires, 
and therefore, ere long, the Chamber of Commerce will erect a building for 
itself. 



64 BR OAD WA V WHOLESALE HO USES. 



H. S. MANVILLE, 



IMPORTER AND J0BBP:R OF 



N^otions, Hosiery and Furnishing Croods, 

AGENT FOR GRAY'S COLLARS, 
382 & 384 Broadway, Milwaukee, Wis. 

A, W. STRAW. W.H.ELLSWORTH. JOE BRANDT, 

Straw, ELLSwoRTHfBRANDT, 

WHOLESALE HATTERS, 

CAPS. FURS, STRAW GOODS, GLOVES, MITTENS, 
ROBES, UMBRELLAS, Etc., 

ESTABLISHED 1869. 

LANDAUER&CO.,. 

IMPORTERS AND JOBBERS OF 

DRY GOODS i NOTIONS, 

347 & 349 BROADWAY, 

115 & 117 Worth Strhht. C 



NEW YORK: . MILWAUKEE, 



KSTABIilSHKD 1849. 



CHARLES E. STORM ^ CO., 

SUCCESSORS TO 

sexton bros. & co. ^ storm, hill & co., 
Importers and Jobbers of 

Dry Goods and Notions, 

13>j CUuroU St.. New York, - - Broadway <e Huron St. , Milwaukee. 



MERCHANTS MILLS. 




CORNER BROADWAY AND DETROIT STREET. 






Lm Mol 



SPICES, 

White Lilyl King Baking Powders 

PREPARED MUSTARD, 
George § Chas. Hummel's Essence of Coffee. 



JEWETT & SHERMAN COMPANY, 

PllOPItI>TT>RS. 



66 



BROADli^AY. 



THE SILOiMim SPRING 

is located in the first ward of this 
city. The wonderful cures by the use 
of this water, for all diseases of the 
Kidneys, Dyspepsia, etc., are attracting- 
the attention ot people in all parts of 
the United States. 

For particulars, address 

SiLOAM MiNERAI, SpRING Co. 
MILWAUKEE, WIS. 



A.L.KANE, 
Real Estate and Loan Broker, 

397 Broadway, Milwaukee. 

Special attention paid to invest- 
ments, collections of rents, payment 
ot taxes, etc. Refer to 

First National Bank, 

Bank of Commerce, or 
Wis. Marine & Fire Ins. Co.'s Bank 



D. D. FRENCH, 

o 1 ^ ir ^ ilk ii« o R , 

3S9 BrosLciTTvay. 

Having done the Finest, Most Fashionable and Successful 

me:r,chaivt tailor, iivo, 

IN MILWAUKEE FOR 23 YEARS, 
(lives me confidence that I can please any one in want of Fine Garments. 

!\L\Nri'ArTui;KK of 



IKO.M THE FINEST GRADES OF FOREIGN AND DOMESTIC LEAF TOBACCO, 

And Dealer in Smoking, Chewing|j Leaf Tobaccos, 

387 BROADWAY, MILWAUKEE. 

NOTE.—We wish to call the attention of the trade to the House of C. H. Swectland, a practical 
Mauufactuicr and Wholesale dealer in Segars and Tobacco, who established his business in this place 
twenty years aKO and by industry and perseverance has built up his present extensive trade, and with his 
onj; aciiuauuance with the principal E.astern Houses in his line has facilities for supplying the trade that 
cannot be surpassed in the Northwest. (Orders promptly attentcd 'r. and satisfaction guaranteed. —Com. 




PHOTOGRAPHER, 

385 BROADWAY. 

Permanent photographs a Specialty. All kinds of pictures copied or enlarged to any size. 
Stereoscopic Views of Milwaukee and environs. 

Awarded first premiums in every instance when exhibiting in competition for prizes. 



WISCONSIN STREEl. 



67 



U])on reaching Wisconsin street we find ourselves in the center ot the 
retail trade of the city. Standing at the corner of East Water street, which 
teems with life, the observer sees to the west, across the bridge, Grand Ave- 
nue with its restless throng; looking east, in the direction of the bc.y, he notes 
the crowded walk and busy street giving evidence of constant activity. The 
view here given fails to convey the full importance of this thoroughfare, as 
but one side of the street is represented. &pon the other side as weil are 
numerous handsome sto es, elegantly fitted for the accommodation of the 
retail trade, and perhaps the visitor could not find a better opportunity to 
judge of the life and bustle of Milwaukee than is afforded here. Thr street, 
as a mere sight, is verv attractive, being 100 feet wide and finely poved. 

Among those who have been foremost in enterprise and deservedly suc- 
cessful in directing trade to this locality, should be mentioned the firms of 
Rich & Silber & H. Hevn, dealers In ladies' furnishing and fancy goods, 
cloaks, worsteds, trimmings, notions, etc. 




WISCONSIN STREET, LOOKING EAST. 
One of the most prominent corners in the city has at all times been the 
building shown on the left of the above illustration. Here Messrs. F. H. 
Denman and E. F. Strickland, Jr., have cstnbiished their "Boston 99 Cent 
Store," which has become as prominent a feature ot Milwaukee as similar 
first-class establishments in other metropolitan cities; certainly none could be 
fitted up more ap.jropriately and with greater taste nor contain a greater v?- 
riety of nice goods than are displayed by Denman & Co. A special feature 
of theirs is to provide goods for the different seasons of the year, which gives 
their store at hll times a bright and inviting appearance. Particularly is this 
the case when the holidays approach. Of course it is impossible to go into 
details in regard to the different branches of trade represented on this great 
thoroughfare and adjoining streets. Most wonderful, however, has been the 
spread oi business from t his corner to the east and north. 



68 MUSICAL INSRUMENTS, ^c. 

SOLE AGENT FOR 

Wisconsin, Minnesota &* Northern Iowa, 

— ( FOR ) — 

CHICKERING& Sons' Pianos, 

o: AND :o 

LorirLg cSc "BlakLo'sPalaoe" OrgSLHS. 



ALSO DEALER IN 



Hallctt & Ciimston. Ernest Gabler and Boardman & Gray's Pianos. 

422 BROADWAY, MILWAUKEE, WIS. 

H. N. HEMPSTED'S TEMPLE OF MUSIC, 

408, 410 & 412 Broadway, Milwaukee, 

— — o: PUBLISHER OF :o 

SHEET :m:xjsio ^me. m:xjsio booics. 

AND DEALER IN 

MUSICAL INSTRUMENTS 

OF EVERY DBSCRIPTION. 

Steinway & Son s Pianos, 

CLOUGH & WARREN'S ORGANS, 

EMERSON'S PIANOS, 

NEW ENGLAND GO'S ORGANS, &c., &c. 

M. A, STIRN, 

No. 102 Mason St., Cor. Broadway. Milwaukee, Wis., 



Sole Agent for the Celebrated 



KNABE PIANOS, 

And Dealer in the 

NEW IMPROVED TRAYSER UPRIGHT PIANO, 

HazBlton Bros, N. Y, Christie, N. Y., Marchal & Smith, N. Y,, Grovesteen & Fuller, N. Y. 
Fi.A.3sros. 



BR OAD WA V— WISCONSIN STREET. 



69 



The illustration on this page represents the northeast corner of Broad- 
way and Wisconsin street, with the large block known as the Library building 
in the center. This is a piece of historical ground, originally donated by 
Solomon Juneau for hotel purposes; here, in 1835, stood the Bellevue House, 
afterwards the Milwaukee House, an illustration of which we gave in the 
early portion of this book. The Custom House, containing the postoffice and 
government offices, located on the corner of Milwaukee and Wisconsin streets, 
is also shown in the accompanying cut. The Library building has recently 
become the property of John M. and B. Kurtz Miller, who have lately entirely 
overhauled the interior and repaired it; now, with its passenger elevator, its 
rotunda and its spacious offices, it is one ot the most complete business blocks 
in the city. The offices are principally occupied by attorneys. 




THE LIBRARY BUILDINi; AND SURROUNDINGS. 

With a reputation tor music so widely and firmly established, it is no won- 
der that the houses devoted to the sale' of musical goods and instruments 
should be tully as well established. In a prominent position is the old house 
of H. N. Henipsted, the agent tor the Steinway piano, whose business neces- 
sitates a building of large dimensions which has been elegantly fitted up. 
Indeed; the piano manufacturers are to be congratulated upon being repre- 
sented by such substantial men as their Milwaukee agents: The" Chickering" 
piano by James B. Bradford, the "Knabe" by M. N. Stirn, and the "Decker" 
bv L. Henes. Among the stores on Wisconsin street are those of Messrs. W. 
H. Stanley & Co., who have recently opened the most elegant jewelry estab- 
lishment in the city, and the stationery and book house of Messrs. W. S. 
Hamilton & Co., the branch of the Singer Manufacturing Company managed 
by C. A. Noyes, and the large carpet house of Stark Bros. Spanning the 
length of the building shown in the illustration can be seen the largest sign 
in the city, that of the Spencerian Business College, which is managed by R. 
C. Spencer, one of the original family of Spencers. 



70 IV/SCONSLV AND 

W. S. HAMILTON & CO, 

Booksellers and Stationers, 

104 Wisconsin Street. 

We have the most eoniplctc stock of miscellaneous aud standard works to lie found in the west. 
C'orre§|)Oudencc with libraries tiolicited. 

FlXIi STATIOXEKY AND liNGRAVING A SPECIALTY. 

STANLEY & COMPANY, 

110 WISCONSIN STREET. 

MILWAUKEE, WIS. 

Since early times there has been located in this city a branch of the great Singer Manukacturini; 
C<i.. which h.-is supplied a large territory of the Nortnwest with its celebrated Sewing Machines. 

'1 he compiny sells its machines for cash at astonishingly low prices, reduced to nearly one-half. 

ITS MO'ITO : 

The Singer Sewing Machine Ahead ! 

has proved true. Kor inst.ance the 

SINGER FAMILY SEWING MACHINE, 

warranted -sold at $65.00, is reduced to 635.00. ,\11 other styles are reduced in prices proportionately. 
Tt is hardly neces.sary to say anything in praise of ihe Singer Sewing Machines, they speak 
(as the saying goes) for themselves and are known as the best the world over. 

The Singer Manufacturinc, Co., ioi Wisconsin Slrt-it, Milwaukee. 



• t:::. ESTABLISHED 1845. -^. 

STARK BROTHERS, 



SUCCES.SORS TO 

BRADFORD & STARK, 5©'* BRADFORD BROS. 
,i:Z~- DEALERS IN '-^:^ 



Curtains, Linens, Blankets, Oil Cloth | House Furnishing Goods, 

129 & 131 WISCONSIN ST., MILWAUKEE. 



MIL WA UKEE STREETS. 



71 



It was regarded a bold undertaking when the enterprising dry-goods 
merchant T. A Chapman, who had since 1857 conducted a successful business 
on East Water street, concluded five years ago to change his base and pro- 
ceeded to erect a magnificent block on the corner of Milwaukee and Wiscon- 
sin street, from which the view of Milwaukee street shown on this page was 
about that time taken. 

What a change has come over this neighborhood in this short space ot 
time. Some of the finest and most elegant business structures have been 
erected, of which the great building occupied by A. D. Seaman & Co. (see 
next page) is a fair specimen. We are justified in giving T. A. Chapman the 
credit for the broad idea of spreading out rather than confining the retail 
business of the city to narrow limits. The people have followed where Chap- 
man led the way, and the necessity ot almost doubling his capacity during 
the past season has proved the correctness of his judgment. We quote from 
the "Sentinel" of recent date : 

THE GREAT DRY-GOODS HOUSE OF T. A. CHAPMAN AND CO., 

on Wisconsin street, has become so closely identified with the growth, pros- 
perity and good name Of Milwaukee that the press falls short of its duty when 




MILWAUKEE STREET IN 1 874. 

it fails to chronicle the changes that may be made from time to time in the 
institution. The latest mark of progress on the part of Mr. Chapman is the 
enlargement ot his store and the improved classification ot the various de- 
partments. Formerly his numbers were 125 and 127, and now they include 
133 and 135. The latter were then occupied by L. A. Wheeler. This makes 
a total frontage ot 100 feet. The rooms extend 165 feet in depth and in the 
rear is a spacious apartment running between the two. In addition to the 
fine show windows, which are at once light and attractive, the building has 
the advantage of an enormous rotunda skylight, which, with the modern im- 
provements in the furniture and a systematic and convenient arrangement or 
classification of the different departments, gives the place an elegant and de- 
cidedly metropolitan appearance. 

A glance through the house invariably gives a person the impression that 
by some magical process a dozen stores have been thrown into one. The 



72 



SUCCESSFUL BUSINESS MEN. 



establishment is amonj^ the most complete and extensive of all the noted 
Western dry-goods houses. It is simply a magnificent emporium, where all 
grades of dry-goods, from the silks and laces clown to the linens and cottons 
are to be found; but the most admirable feature of it all is that there is no 
confusion. The arrangement or system upon which the business is conducted 
shows the mind of a master executive. There are over a score of different 
departments, each of which has an efficient head. The new stores are to 
contain the dress-making, millinery, cloak, fur and suit departments, in which 
over ICO ladies are employed. Altogether about 250 operatives are needed 
in the establishment. In speaking of the growth of the place these tacts 
naturally come to the front. While this is Mr. Chapman's private business it 
is at the same time a matter of general interest. The public long since came 
to appreciate the fact that he carries the largest stock of all grades ot dry- 
goods of any similar house in the state, and now his customers from one end 
of the Northwest to the other, will soon discover that Milwaukee has actually 
one of the handsomest and most commodious stores to be seen in the entire 
United States." 

No visitor of Milwaukee should fail to view the interior ot this magnifi- 
cent establishment and the goods therein displayed tor inspection. We would 
also suggest a visit to the great carpet-house ot Stark Bros., and the building 
occupied by Messrs. A. D. Seaman & Co. During the past two seasons a 
number of elegant stores have been erected on Milwaukee street and have 
been rented before being finished. 




ESTABLISHED IN 1846. 



FURNITURE, 

FINE AND COMMON 

at prices to correspond with tlic times. 

MADE A SPECIALTY 

without charge for designs. 
We ask an inspection before making your purchases 



LD. 




'9 



^37 & ^39 Wisconsin St. 



MASON STREET. 



73 



Mason street is another center for business, and the extension of the 
horse-railroad line on that thoroughfare has added to its popularity. Between 
Broadway and East Water street it is a veritable "Printing House Square." 
On the corner of Broadway, we see the commodious building owned and 
occupied by the Daily Herold, and adjoining this, the spacious Sentinelo^ct, 
while directly opposite is the establishment of the See-Bote. Thus are brought 
within easy speaking distance, the three prominent daily journals of the city. 
Here we find also the oldest jewelry establishment in this city, that ot C. 
Preusser & Bro., close by the business houses represented on the next page. 
The triangular space on East Water street, known as Market Square, extends 
from Mason to Oneida streets. When all the associations connected there- 
with are gathered together, they present a series of pictures that the old set- 
tlers delight to view. In the early days there arose from this spot quite a hill, 
indeed almost a mountain and hither came the various tribes of Indians to 
pav homage to the Great Manitou. A dense forest covered the slopes and 
crown of the hill, and the effect of this natural tower, as it arose in majestic 




MASON STREET, LOOKING EAST, 
grandeur, was extremely beautiful and impressive. At its foot, on the north 
and west slope, was the' marsh adjacent to the river. In 1837, on the top of 
this hill, Mathias Stein erected a small house, which remained in use until it 
made room for the elegant new block that now adorns the east side of the 
street. As the hill was graded to the present level, the old house was lowered 
with it, and made a total descent of 50 feet. Mr. Stein, who built it, and who 
therefore was the first occupant of Market Square, is still alive and a resident 
of the city. 

Market Hall (now called Old City Hall) is a building about which cluster 
an array of associations somewhat remarkable. The edifice was erected in 
1852, and was, as the illustration on next page shows, a pretentious building 
for the times. Market Hall, as its name implies, was used as a general mar- 
ket (similar to the popular "German Market" of to-day, located on Division 
street.) Meat and vegetables filled the space and the careful housewives 
daily made their rounds of the numerous stalls or booths to supply the wants 



74 MARKET SQ, UARE NEtGHBORHO OD. 

ESTABLISHKO, ■ • ...... 1844. 

CHE. PREUSSEE & BEO., 

WATCHMAKERS AND JEWELERS, 
Importers and Jobbers of 

Watclies, Clods, liaferials, Jewelry, Diamonds, Silver Ware, &c,, k, 

438 East Water Street, Corner Mason. 
t^AGENCY FOR ANSONIA CLOCKS.-^ 



Julius Lando, Optician, 

436 EAST WATER STREET, 

(kirby house block.) 

Having had the benefit of a scientific education, he is enabled, to carry on his business himnelf and 
Eye-Patients will therefore be served intelligently. He has always large assortments of phylosophical and 
mathematical instruments, Eyeglasses of every description. Telescopes etc. on hand, constructs new 
instruments and makes changes and improvements in instruments to order. He inserts Artificial Eyes and 
does repairing at very low rates. By observation of strict and solid business principles this firm is 
enjoying a well deserved reputation throughout our rity and its vicinity. Correspondence solicited. 

JOHN C. WELLES, 

Guns, .„<^^^^^N^ Fishing 

Pistols,^^xr ^^^ lackle. 

BREECH LOADING GUNS MADE TO ORDER. 

Repairing carefully attended to. All kinds of ammunition at lowest prices. 

42S East 'Water Street, 3S^il-vv-a-u.ls.ee. 

W. E. GOODMAN, 

Whoi.esai.f. and Retail Deai.hr in 

GAS^ FIXTURES, 

ORNAMENTAL BRONZES, 

PLUMBING fT^PLUMBERS' MATERIALS, 

Refinishing ol Gas Fi.xtures. — Excelsior Slide Steam Heating. 

442 & 444 East Watp:r Street, Milwaukee. 



A PROUD RECORD. 



75 



Milwaukee Mechanics' Mutual Insurance Company. 
Assets July ist, 1877, $754,178.08. 

This oldest German Insurance Company of the Northwest was organized 
under a charter from the State of Wisconsin in the year 1852, its first meeting 
being held on the 26th of February, 1852. 

In the meeting held on the 2d of October, 1852, Chr. Preusser was elected 
one of the Board of Directors, and on the ist of October, 1855, President of 
the company, which position he has held to this day. 

Of the first directors of the company, Messrs. Obermann and Preusser 
have remained in office to date, the former now Treasurer, the latter Presi- 
dent. The present secretary of the company, Adolf J. Cramer, was elected 
to that office on the 13th of March, 1865. 



At the start this 
company confined 
its business prin- 
cipally to the city o! 
M i 1 w a u k e e, bui 
afterwards cau- 
tiously extended it 
over the entire state 
of Wisconsin. 

In the year 1872 
the company 
branched out over 
t h e Northwestern 
States, believing 
that a large e.xten- 
sion of the business 
and corresponding 
distribution of risks 
only strengthens the 
security of the com- 
pany. 

At |)resent the 
company is repre- 
s e n t e d throujjh 




in the fo 1 1 o w ing 
^ states: Wisconsin, 
- ^ Illinois, Indiana, 
=^= Ohio, Pennsylvania, 
f Missouri, Iowa, 
Minnesota and Col- 
orado and wherever 
it has seen fit to lo- 
cate it soon made 
friends and numer- 
ous patrons, enjoy- 
ing the same degree 
of popularity that 
it has continually 
enjoved in its own 
home. 

Believing in the 
old saying, that 
"honesty is the best 
policy," the man- 
agement of the 
company has always 
endeavored not only 
to go ahead in a 
careful and judi- 



numerous agencies -^4-= -^ 444 market sc^uare. 

cious manner, but to conduct the business and adjust losses strictly upon the 
principles of honesty and justice. With these outspoken principles the com- 
panv has grovvn to be a strong, reliable institution, and can proudly celebrate 
the 'twenty-fifth anniversary of a successlul existence with the close of its 
books for the current year. 

The company's own building, ot which the above is a cut, was erected 
and occupied in 1875. It is a solid stone structure, an ornament to the city 
and a paving investment to the company. 

As our "beautiful and prosperous city of Milwaukee is being most credit- 
ably represented abroad by the Milwaukee Mechanics' Mutual Insurance Co 
it has been thought proper to give space to this little sketch. The p """" 
directors and officers of the compariy are: 



esent 



Chr. Preusser, Milwaukee. 

Fr. Vogel, 

Jac. Obermanv. 

Ferd. Kuehn. 

Fr. Hilgen, Cedarburg. 



John C. Dick, Milwaukee. 

Conrad Mayer, " 

John Esch, 

GiuDO Pfister, 

Run. Puchner, New Holstein. 



Fred Pabst, Milwaukee. 
Dan Schi'ltz, 
J. P. Kissinger, " 
A. J. Cramer, " 

Fr. Geele, Sheboygan. 



<'hr. Preusser, President. 

Jacob Obermann , Treasurer. 



Adolf J. Crjwfr, Secretary. 

Dan Schultz, General Agent 



76 



MARKEl SQUARE. 



of the table. In 1853 the upper story of the building was dedicated to the 
muses, and Joseph Kurz opened it as a German theater. Opera, the drama 
and music were repeatedly produced and some of the greatest successes ot 
the then young Musical Society were made in this hall. Balatka, Bach, Wein- 
berg and others whose names are familiar, added to their fame in the nu- 
merous entertainments in which they participated in this recognized habita- 
tion of the muses. 

In February, i860, the last performances were given, tor at that time the 
city purchased the spot and transformed the building into the City Hall. For 
about twelve years the municipal officers occupied the places once devoted to 
meats and vegetables, but upon the completion of the new Court House they 
were transferred to the east wing ot that commodious structure and occupy 
it to the p>resent time. At the time of their removal a new department (the 
water-works) was added to the city government and its employes were given 
possession of the vacated rooms, and there they can be tound at present, in 
company with the Health Department. About tour years ago the Municipal 
court-room, which was located over the police station, was decided to be too 




OLD CITY HALL — OPERA HOUSE. 



uncomfortable and accordingly the council chamber in old City Hall was re- 
titted tor its occupancy. It proves very interesting to trace back the history 
of this one structure, for its varied associations give it a wider scope for rem- 
iniscences than almost any other building in the city. Today, instead of ad- 
miring statues of Goethe and Beethoven appropriately placed in niches (which 
were made but never filled), or noticing the busy transactions of a general 
market, or even observing the methods adopted in carrying on the business ot 
the city, we push our Jway through the crowd of laborers who, each with a 
saw, are "waiting for something to turn up" in the shape of a wood-pile to be 
demolished. 

From this point access to the west side ot the river is easy by way ot 
Oneida street bridge, from which a very fine view of Milwaukee river is ob- 
tained. Indeed, each of the bridges (and there are many, one to every two 
blocks) affords a handsome view; a view from Spring street bridge, looking 
south, is illustrated on the following page. Passing over this bridge, in order 
to obtain the scene ot which we speak, we find ourselves again in the busi- 
ness heart of the West Side, 



78 



U^£S7 SIDE BUSINESS PikMS. 



GUSTAVUS BODE, 

II GRAND AVENUE, 

^ orthwestern i hotographic Otock JDepot 

o: AND :o 

DEALER IN 

Photographic Stock, Artists' and Wax F"lower Materials, 

Picture Frames, Mouldings and Photographic Chemicals. 

N. BRICK, 

MANUFACTURER AND DEALER (N 

PARLOR, 

DINING ROOM 

—AND— 

CHAMBER 

FURNITURE 

OF ALL GRADES, 
126 & 128 Grand Ave., Milwaukee. 

Having done a successful business in this city 

^^for the past 26 years, I am at all times able to 

offer the very best inducements to purchasers and 

solicit all who come to the city to call and inspect 

my extensive stock in the above lines of furniture. 




(6^^^^ 




PoposKEY & Van Horn's 

Art Emporium, 



ISO Oran ci .A.verL\ie. 



Milwaukee, 



Wlsconsin. 



GRAND A Venue. 



19 



For a distance of several blocks west from the river, Grand Avenue, is a 
liTcly, energetic business thoroughfare, filled with people and teams and pre- 
senting a metropolitan appearance in every sense of the word. Near the corner 
of West Water street, as shown by the illustration, stands the handsome 
Plankinton House, and on either side of the avenue are wholesale and retail 
stores. The new West Side street-railway starts its cars from this corner, 
which is a junction, really, of nearly all the lines in the city, a fact which re- 
sults in a deal of life and' bustle. One by one the old buildings along the 
avenue are disappearing and being replaced with modern blocks, which are 
rapidly occupied by merchants who appreciate the growing advantages of 
this side ot the river. As tar as Seventh street business has pushed its way, 
crowding the residence portion further west, to make room for the constantly 
ncreasing development of trade. And this is true also of the streets lying 




PLANKINTON HOUSE. 

parallel with Grand Avenue; new stores and the activity ot work everywhere 
are springing into sight. The progress is simply wondertul, and while it is 
doubtless a fact that'the East Side" will always retain, not only its own trade, 
but a certain proportion of that of the West Side, it must be remembered 
that there are natural boundaries (the lake and river) that cannot be over- 
come, while the West Side has no boundaries except those demanded by 
business interests. Among the firms directly opposite the great Plankinton 
House we notice the large turniture establishment owned and occupied by 
N. Brick, which should be"" visited, as also the Art Emporium of Poposkey & 
Van Horn, who deserve credit for the maintenance of an Art Gallery in con- 
nection with their manufacturing and sales department. Near the bridge, 
we notice the photographic stock depot and chemical laboratory of Milwau- 
kee's celebrated chemist, Gustavus Bode, while on West Water and Third 
streets, near Grand Avenue, among the many heavy business firms are those 
whose cards are inserted on the next page. 



8o 



tV£ST SIDE BUSINESS I-IRMS. 




ESTBLISHED IN 1850. 




Dealer in 



SHELFE- 

— o: AND :o— 

HEAVY 



afdware 



) 



IRON, STEEL AND TINNER'S STOCK, 
Agent for Brecht's Celebrated Butcher Machines, 

43, 45, 47 & 49 West Water Street. Milwaukee, Wis. 

E. R. PAINE. —(established 1851.)- R. P- ELMORE. 

K,. F. ei_,]m:ok,e «& o<o> ,, 

WHOLESALE DEALERS IN 

COAL AND PIG IRON, 

FIRE BRICK, FIRE CLAY, FOUNDRY FACINGS, 

ROSENDALE, AKRON, MILWAUKEE AND PORTLAND CEMENTS. 

New York & Michigan Stucco, Plaster Paris, Plow Grind Stones and Oven Tiles. 

Ynril No. 1, and ofli.c— 90 West Water St., Yard No. 3— 122 South Water St., 

Yard No. 2— 5S{> Uivcr St., Yard Xo. 4— Near Elevator E, Itiiruli's (anal. 

TERMS CASH. Contracts for FREIGHT secured as LOW as possible. 



7 



■ Jb"^ jnL ^J) Z^^ ./^ 

87 WEST WATER ST., MILWAUKEE, 

Manufacturers Agent and Dealer in 
IPtOJST .A-lsTID ^WOOID AAT- O R Kl I ONT G 

Boilers-, Mill-, Foundry- and Machinists- Supplies, 

*S" Correspondence solicited and promptly attended to. -®ft 



IVES7 WATER STREET. 



8i 



West Water street we find to be not only the most prominent business 
thoroughfare ot the West Side, but of the city. Running parallel with the 
river, it is to the West Side what East Water street is to the East Side. Who 
would think, to gaze down this busy avenue ot trade, that but a compara- 
tively few years ago a marshy swamp existed where now stand the massive 
blocks devoted to business ? Much labor and more money was required to 
create the foundation tor this prominent thoroughfare, and only those who 
have been identified with the city from its early history can appreciate the 
wonderful change and improvement. 

Proceeding south from Grand Avenue, on this street, we notice particu- 
larly the commodious blocks erected within the past few years, many of them 
being de-voted to the general commission business; indeed, the commission 
merchants seem to h^'e found this locality a favorable one for their trade, for 
they occupy a prominent share of the space for several blocks. Here also we 
find the large iron dealers and machinery warehouses and the offices and 
warerooms of the packing-houses (whose business amounts to an immense 




WEST WATER STREET, LOOKi: 



TH. 



sum annually, and will be noticed further on.) As we approach the south 
end of the street we see, on the east side, the docks from which leave the 
daily steamers for points on either side of the lake (previouslv mentioned) and 
on the West Side the Prairie du Chien R. R. depot, freight-house and buildings. 
Here it is well enough to mention that a track connects the depots and docks, 
thus facilitating the transfer of goods. At the end ot the street, adjoining the 
river, are the large transportation companies' warehouses. The roadway is 
well paved with Nicholson and a double-track horse railroad extends not only 
its entire length, but for miles in either direction, north and south. 

On the preceding page is shown the large and imposing block recently 
erected and occupied by John Pritzlaff, the well-known and prosperous hard- 
ware merchant. We would gladly illustrate many other substantial blocks 
recently erected on West Water street, but the space at our command is too 
limited both tor this purpose and for publishing the cards of the many promi- 
nent firms doing business on this thoroughfare. We call attention to those ot 
the Messrs. R. P. Elmore & Co. and O. L. Packard. 



82 WEST SIDE B US IN ESS FIRMS. 

B. J. JOHNSON. H. A. HEATH. 

B. J. JOHNSON & CO., 

Manufacturers of 

Soap^^Candles, 

(::i^AND.._r:? 

WHOLESALE DEALERS IN CHEESE, 

JOHNSON'S BAKING POWDER, 

78 & 80 West Water Street, Milwaukee, Wis. 

—ESTABLISHED 1865.— 

C. A. FOLSOM & SON, 

WHOLESALE DEALERS IN ALL KINDS OF 

FRAZER'S AXLE GREASE.TURPENTINE, GLUES, 

Refined Cylinder Tallow, Cotton Waste, &c., &c. 
Correspondence solici ted. 130 West Water St., Milwaukee. 

H. D. WEBSTER. — ^ESTABLISHED 1848.)— C. WEBSTER. 

WEBSTER BROTHERS, 

DEALERS IN IMPORTED 

"Whines # IjiQ."u.02:*s, 



BOURBON, RYE AND MALT 



V\^ HI SKIES. 

21s West Wa.ter Street, M:il^wa,-u.ls.©©. 

Novelty Carriage Works. 

wechselbergTbrown & CO., 

'CIS '^^2 & 1 84 Third Street,'-'^^^) 

CARRIAGES, BUGGIESfSLEIGHS 

ON HAND AND MADE TO ORDER, 



IVES7 WATER STREET. 



83 




SECOND WARD bAVINGS BANK. 

Proceeding- in the other direction on West Water street, north from 
Grand Avenue, we pass long rows of retail stores of all branches of trade, 
many ot them occupying handsome, substantial structures of recent build. 
At the triangular corner formed by the intersection ot West Water and Third 




FREE-THINKERS HALL. 



streets, (from which spot West Water loses its identity in Third,) stands the 
old Second Ward Savings Bank, a time-honored institution. The building 
has lately been overhauled, renovated and improved. This bank has two 
branches, one in the Sixth, the other in the Ninth ward. 



84 



THE GERMANS. 



While in this neij^^hborhood it is proper to speak ot our large German- 
American element, closely identified as it is with the history and present 
prosperity of the city. In a business point of view the Germans are counted 
among our most thrifty citizens. Many of them are substantial and wealthy 
merchants and manufacturers, and not a few are noted tor their scholarly at- 
tainments. To them we owe the reputation our city has as a music-loving 
place and, without doubt, it is to their general good character and love of 
peace and quiet that is due the fact that Milwaukee is remarkable for the 
orderly behavior of its citizens. 

There are several strictly German institutions, churches, schools and 
places of amusement. One of the most familiar to Americans is the Turn- 
Hall on Fourth street, containing a fine gymnasium in the basement and a 
hall well adnptrd fnr concerts, etc., on the other floor. 




TURNHALL ON FOURTH STREET. 

Although it is not our purpose to mention the various organizations 
which have been inaugurated and sustained by the Germans, wholly or prin- 
cipally, it is not out of place to mention at least the Musical Society, which 
has done so much tor the city in the matter of music and musical advertising 
(if we may so speak.) Established when Milwaukee was a mere village, the 
society steadily advanced until it attained proportions sufficient to attract at- 
tention even in Europe. Thus it is that the name ot the city became familiar 
abroad, and that from the earliest date all foreign artists and combinations 
included Milwaukee in the list of places to be visited. 

Through the entire northv.esicrn portion of the city, covering a vast e.\- 
panse, the visitor can stroll thiough a purely German town — with its resi- 
dences, school-houses and churches ptopltd and used by that nationality. 



THE HISTORICAL CORNER. 



85 



Still going north on Third street we reach Chestnut street, and at this 
corner we not only strike another historical spot, but find ourselves in the 
heart of the strictly German business portion ot Milwaukee — in the midst ot 
the "Iron Second," as the ward has become familiarly known. Chestnut 
street is the northern boundary line of the tract of land claimed by Byron Kil- 
bourn in 1835, and known long afterwards as "Kilbourntown"— in fact, even 
until the present day. In 1836, in a building just adjoining the corner of West 
Water and Chestnut streets, the first paper was published in Milwaukee 
by the late Daniel Richards. In this locality also was the first school opened, 
by a teacher named West. In 1842 John Hustis erected a brick building on 
the northwest corner, and this soon became one of the features of the place, 
for the la-ge hall, constructed for such purposes, was put to frequent use for 
everything of a public nature. Here the first theatrical performance in Mil- 




CUKNER CHESNUT .\.\L> IHIKD blKEET, 

vvaukee was given, by a troupe known as "Powell's Company,'" and it is to the 
credit of the companv and place to state that Shakespeare's "Merchant ot 
Venice" was the attraction offered. In place of street-cars the tug "Trow- 
bridge" served to convey the spectators to and from the hall. Here also, the 
"Milwaukee Male Chorus" (the fore-runner of the present Musical Society 
gave its concerts; all of the political meetings ot the West Side were held 
here and on Sundays religious services were conducted. 

This old building, so full of historical interest, held its own with time and 
fulfilled the various oflices to which it was put until last year, when it, too, 
went to join the other landmarks and to make room for the handsome new 
block, erected by Dr. N. Senn, that now ornaments the spot. We nit-ntion 
that the enterprising hardware firm of W. Frankfurth .\; Co. (established 1862) 
have their large stores fronting on Third and Chestnut streets near this corner. 



MANUFACTURING INDUSTRIES. 




North from Chestnut street *ve find the water-power of the old Rock 
River Canal Co., which is utilized by the mills, tanneries and other factories 
located along its banks. The mills, however, do not rely upon the power 

thus furnished and are all supplied with the latest improved engines. The 

two largest mills are "The Eaele" and "The Phoenix". The old Eagle mill 

was established 1850 
by Bertschy & Kern, 
the new Eagle mills 
were built 1866, and 
rebuilt in 1873. Dur- 
ing 1876 160,000 bar- 
rels of flour were 
made;duringthe cur- 
rent year about 180,- 
000, yet their capa- 
city with 35 runs of 
stone is about 200,- 
000 bbls. p. a. Their 
leading brands for 
home and consump- 
tion in the U. S. and 
Canada are"Success" 
"Bertschy's best'and 
"Eagle Mills", while 

"Huron" is their export llour tur iLurupcan market. Nearly 100 men are 

employed in mills and cooper shop. 

The "Phoenix" mills, one ot the oldest in the city were rebuilt and largely 

improved in 1876. There will be manufactured during the present year about 

150,000 bbls. fioui 

The reputation ot 

its brands is tirml) 

established ; all the 

latest improvements 

in machinery are to 

be found in the _ 

Phoenix mills S 

where 30 runs oi ^ 

stone are almost 

unceasingly at wo I 

There are alsoabo 

100 men employ 

in themillsandsta 

factory. The fin 

E. Sanderson & C( 

is composed of K 

& Wm. Sanderso 

&I.W.VanSchaic 

all of them sa- 

cious business nit- 1 _ 

On the island in the river, in this locality, are large luml)er vards and on 

the opposite (the east) side of the river are found still other tanneries. This 

portion of the city is one full of interest to the observant traveler or citizen, 

for the wealth and enterprise here to be found are among the most noticeable. 

The river bank on either side is lined with these busy mills and factories and 

the one who fails to inspect this quarter loses sight of a very important factor 

m the city's general growth in business. 




^OVTM SIDE^DRV Docks. 



87 



We now propose to take the reader, from the extreme northern 
portion of the city down the Milwaukee river to the South Side, passing 
through the draws of the numerous bridges and obtaining a more complete 
idea of the unsurpassed dockage facilities. In the number of bridges Mil- 
waukee is lavish, all ol them being substantial, nearly all ot them iron. 

As we progress, we see the forest of masts and appreciate that the 
shipping interest is one ot no small importance, and by the time we have 
reached the south branch of the river we are interested in the matter and 
desirous of inspecting the immense ship-yard of the well-known firm of Wolf 
& Davidson, who are acknowledged to be the largest ship builders on the 
chain of lakes. 

This firm employs 
200 men on an average 
daily, and has built some 
of the finest vessels on 
the lakes, among which 
may be mentioned the 
tollowing:Steamer Flora 
of the Engelmann Line: 
Barks Nelson and Tan- 
ner; Schooners Maren- 
go, Moonlight, Saveland, 
Angus Smith, Alice Y,. 
Norris, Jos. Paige, Itas- 
ca, Typo, Penokee, Gn. 
G. Houghton, Lem Ells- 
worth: Tugs E. D. Hol- 
ton, J. B. Merrill, Col. 
Graham, and two large ^^g 
tugs. It has a large 
steam derrick for hoisting spars, &c., in and out of vessels; blacksmith shop with 
tour steam-forges, trip-hammer, bolt-cutter, ^tc. ; two bevel saw-mills; one 

large steam Daniels 
planing- mill, 
planing all sizes ot 
timber and planks; 
also a joiner shop 
with all necessa- 
ry machinery, run 
by steam. It also 
has nine sections of 
floating dry-dock, 
and a new station- 
ary dry-dock, the 
largest on the lakes, 
with dimensions 
as follows: Length 
fclear), -iZZ feet ; 
width, at bottom 50 
feet, at top 72 feet; 
depth ot water over 
mitersill, 1^ \ls,>cis of 3000 tons < ._ ,:, ct of water can enter the 

dock. There were used 3500 spiles (oak) of from 20 to 25 feet in length and 
upwards of 2.000,000 feet of the best of lumber in its construction. 

The yard covers an area of ten acres. Even as far back as 1873, before 
the late improvements were made, the reputation of this firm was so thor- 





88 



SHIPPING— GROWTH OP SOUTH SlDH 



oughly established that they were "over-run" with orders. A few figures will 
prove of interest: The total work amounted to $224,805.56, ol which the repairs 
of vessels amounted to $130,771.31 and new work to $94,034.25. During 1873 
the schooners Marengo, Itasca, G. G. Houghton and Typo were launched — also 
a lighter. There were eight vessels placed in dry-dock, at a cost of $9,743 34. 
The members of the firm are practical ship-builders ot long experience. 

After having thus learned about the building oi ships we most naturally 
look around for the establishment that fits the vessels out after they have 
been launched. This we readily find in the house of G. D. Norris & Co., 19 
and 21 Erie street. This business was founded by G. D. Norris in 1843 ^^^ 
has grown to mammoth proportions. For example: In one year the firm 
fitted out fifteen new vessels, besides doing- the usual amount of repairing 
upon the suits of the fleet lying in the harbor. The making of sails is a 
specialty ot the firm, but in addition a general ship-chandlery business is 
transacted. During the same season of which we spoke above, iitty tons of 
wire-rope and one hundred and twenty-five tons of anchors and chains were 
handled by the firm which furnished the entire outfit, not only for the vessels 
built here, but at numerous other points where ship-yards are located. 
Particular attention is paid to the manufacture of awnings and all kinds of 
tents for lawn and camp purposes. Galvanized and steel wire ropes for rig- 
ging and hoisting purposes — wire-fitting in all its branches— the manufacture 
of flags and banners, water-proof horse covers, wagon covers, etc., are at- 
tended to by this enterprising house. The firm is composed of A. M. Joys, 
A. B. Norris, C. W. Norris and John Joys. The sail loft and fitting depart- 
ment are under the personal supervision of Ca])t. John Io)'s, a thoroughly 
capable gentleman. 




THE MINERVA FURNACE. 



The wonderfully rapid grow til of the South Side since i860 is manifest 
from the following statistics, taken from the census reports: Population in 
i860, 7,396; in 1865, 10,295; in 1870, 15,349; in 1875, 25,639 — an increase from 
i860 to 1875, including five years of civil war, of 250 per cent. Compared 
with the entire city, the relative increase is shown by the fact that in i860 the 
South Side contained less than one-sixth the entire municipal population, 
while in 1875 't had reached more than one-quarter, and at the present time, 
it is estimated to contain nearly one-third the entire population of Milwau- 
1<5^- This estimate does not include the population of Bay View and 
vicinity, contiguous to the city line, where fifteen years ago this now densely 
po|)ulated territory was devoted exclusively to agriculture. 



MILWAUKEE IRON CO. 



89 



The illustration here given is 
of the immense works of the 
Milwaukee Iron Co. at Bay 
View, — a tract of 114 acres ot 
land, adjoining the city on the 
south, and almost entirely given 
up to the works of the company 
and the cottages of its em- 
ployes. The company started 
in business in 1869 with a cap- 
ital of $2,500,000, and employs 
1,000 men when all of its mills 
are running. In addition to 
the manufacture ot iron in its 
various shapes, as customar\- 
at such an establishment these 
works have lately added a 
horse-shoe nail factory. The 
iron ore to supply the works is 
easily furnished from the Lake 
Superior mines by lake or rail, 
and from Iron Ridge (only 50 
miles distant) by rail. The ad- 
vanteiges in location are there- 
lore great. The conipany 
manufactured in 1870, 14,307 
tons of iron; in 1871, ""5691 
tons; in 1872, 35,000 tons; in 
1873. 34,494 tons; i'l 1874,29,- 
680 tons; in 1875, 25,360 tons. 
It will be borne in mind by the 
reader that the past few years 
have been particularly disas- 
trous to the iron interests, which 
accounts for the decrease in 
business in the last three years 
quoted. 

The Minerva Blast Furnace, 
of which an engraving is shown 
on the preceding page, is 
another ot Milwaukee's promi- 
nent enterprises, preparing the 
material for iron workers to 
manufacture into the desired 
shapes. 

It is apparent that with iron 
ore and pig iron in unlimited 
quantities at home, the iron 
interests thrive in Milwaukee. 
Such is the case with the Ex- 
celsior Stove Works ot Milwau- 
kee and other establishments, 
several of which, as our space 
allows, will be mentioned on ' 
subsequent pages of this book. 




90 



IRON INDUSTRIES. 



Among- our iron industries ot importance are the flourishing "Cream City 
Iron Works" ot Messrs. Filer Stowell & Co. The estal)lishment is universally 
conceded to be not only the neatest, but in every way the most complete of 
the kind in the West. The machine shop is 36 feet by 142 feet. Ot this 
building, 82 feet is three stories high, and the remainder two stories. The 
smith shops and foundry extend irom the street to an alley in the rear, 140 
feet. A mill shop is attached, 28 feet tront by 52 teet deep, and three stories 
high The specialty of this company is the building ot engines and 
machinery for the lumbering trade; and their works have produced some ot 
the llnest and most noted saw mills in our lumbering districts. The steam 
whistles which Messrs. Filer, Stowell & Co. manufacture, are also celebrated 
as being, like their machinery, unsurpassed. Their capacity tor "turning 
out" machinery can be better appreciated when it is stated that they have in 
const int operation fifteen engine lathes, lour iron planers, four drill machines, 
I'otting and bolt machines, wood lathes, upright and circular sawing ma- 
chines, small tools, etc., etc.; and these are oiten kept running night and day. 
About 100 of the most skillful workmen to be obtained are employed in this 




CREAM CITY IRON WOKKS. 

establishment, who, with the improved labor-saving iinichines the proprietors 
have introduced, represent the labor of 200 men. Yo\ the past ten years nearly 
all the large circular sawing machines purchased by Chicago lumbermen tor 
the pineries of Michigan and Wisconsin, have been made in Milwaukee by this 
tirm. One house alone, in Chicago, has purchased nine of their large mills, 
thus conceding that the work is superior to any of the kind which can be 
found in Chicago or elsewhere. Although the firm makes a specialty of en- 
gines and other lumbering machinery, it is at all times prepared to do 
any other kinds of foundry or machine work that may be ordered. 

A short time since their new Boss Dog for saw mills created quite a sen- 
sation and has become famous throughout the United States for its efficiency. 
While at their office we saw correspondence and orders from most of the old 
and new states. We were informed that aside from the Cockle Separator, made 
extensively for mills, they have recently commenced the manufacture of the 
Milwaukee Middlings Mill, which has'been pronounced by millers in attend- 
ance upon the recent National Convention, and others, a most wonderful inven- 
tion. It will be well to send tor their Illustrated Catalogue and special circulars 



GJ- o o ID 1^ ^ isr &, m:ooek.s' 

SteamHeatino|VentilatinL{Works, 



442 & 444 East Water Street. 

The illustration on this pag^e represents parts ot a combined steam and 
water heating apparatus (manufactured in Milwaukee) that has been exten- 
sively and successfully introduced by Goodman & Mooers in many of our 
lirst-class residences and public buildin;,^s. For efficiency, economy, durabil- 
ity, safety, ease of management and purity of atmosphere, it has no equal. It 
is put up invariably by one of the mem'bt;rs of the firm, who has made the 
subject of heating- and ventilation a life-long study; and they are so attentive 




10 the iiiicresl and cumloil ut then ]j Urons as to insure the satisfaction ot all 
who purchase the apparatus. A sample apparatus warms the entire building 
occupied by the firm. Persons desirous ot procuring an apparatus that will 
thoroughly warm and ventilate their buildings are respectfully invited to call 
at 442 and 444 East Water street tor more particular information. 

They respectfully refer to the following parties having used our Union 
Steam and Water- Heating apparatus: 

At MiiWAi'KEF.:— K. Townscnd Mix, H. C. Koch, Chas. T. Bradley, Alex. Mitchell, Edward P. 
AUis, Geo. G. Houehton. H. Stern. A. R. K. Butler, J.. D Inbusch, F. Pabst. Wm. H. Metcalf. F. J. 
Blair, Wm. H.Jacobs, Andrew Mullen, F.mil Sch.-indein, Wisconsin Leather Co., H. H. Camp, Harri- 
son Ludington, Robert Eliot, Samuel Marshall, U. S. Post Office and Custom House, S. b. Merrill, J 
B. Martin, Houghton & McCord, E. H. Brodhead, and many others. 

At Madison:— U. S. Custom House, J. G. Thorp. At Apfi.F.TON:— David Smith. 

At Racine:— H. S. Durand. J. I. Case & Co., R. W. Smith, J. R. Slauson, Stephen Bull. 

At Oshkosh: — D.. Walter Kempster, Thomas Grimmer. D. W. Maxon. 

At Fond du Lac:— Peter Rupp. At Green Bay:- C. D. Robinson. 

At Prairie du Chien:— Mrs. H. Dousman. At Whitewater:- Geo. W. Esterly. 

At Minneapolis:— M. &. St. P, R. R. 



92 



IRON AND 






- ) OF {— 

BAYLEY & GREENSLADE, 

I to 87 Chicago St., - - Milwaukee, Wis. 

IRON RAILINGS, CASTINGS, 
STAIRS, SHUTTERS, 

VAULT DOORS AND ROOFS, 

AND ALL KINDS OF CASTINGS 

Courthouse and Jail Work a Specialty. 

The Iron work on the great Mitchell building illustrated 
n page 59, is testimony uf the superiority ot work made by this 
Id renowned firm. jBfB'Send for illustrated catalogue. 



G-^L V^A^WIZEID IK.0:DT W O K. Kl S. 
BlERSACH & NiEDERMEYER, 



JManufacturers of 



Galvanized Iroo Cornices, Dormer Windows, Window Caps, &c„ &c., 



.Slate and .Metal Koohm 



107 & 109 Oneida Street, Milwaukee, 



;8f®"' Plans and csiim.,ies uiniished. --Correspondence solicited. ""OlII 



JUL. GOLDSMITH 



BRAND &CO.'S 

Empire Stove Works, 

( )tfice, Warerooms and F()undr\-: 

ISrO. 29S-S03 SIXITK STREET, 
MILAVAUKEE, WIS. 




Y&C()..rr()i 



(ESTABLISHED 1872.)— 
Works S: Office : 

Corner Fowler and 17th Streets. 

The above coiuern have a capacity for 2.. I. MKMi anil their specialty is wrought iron, railroad and 
highway bridge-building ; they give special attention to their work, and have built for all the large rail- 
way companies and nearly all the large cities of the Northwest. They also build wrought iron 
water-pipe, cast-iron flexible joints for water-pipe and all iron work connected with municipal contracts. 

It is a fact worthy of mention that the Milwaukee Bridge and Iron Works have reduced their 
business to such perfection through labor saving machinery that they are now producing iron bridges at 
nearly the cost of wood, and this taken together with the fact of the exceedingly low prices of iron 
render the iron bridge the most economical as it is the most durable of structures. They desire to 
correspond with city and town authorities or private parties who require now or may at any time hereafter 
require bridges built and to whom 011 application, they will send estimates, plans and specifications. 



BRASS INDUSTRIES. 



93 



As an example of what enterprise and business capacity can accomplish, 
the larj^e foundry of Hoffmann, Billings & Co., 141 to 147 West Water street, 
is a good selection. The business was established in 1855 on a small scale, 
one lathe (with foot-power) being the only machinery. From this beginning 
it has grown to one of the largest establishments of the kind in the North- 
west. The manufactory, as represented in our illustration, occupies a space 
of 75 feet front, with 150 feet depth, used for brass foundry, machine shop and 
ware-rooms, and during the business hours it presents a scene full of life and 
animation. The firm manufactures, on a large scale, a full line of brass and 
iron goods for steam, gas and water service, supplying dealers and fitters 
throughout the large territory centering its trade at this place. Their facili- 
ties are unsurpassed in this branch of the business and, indeed, many of their 
goods are sujiplied to Eastern markets. The space at our command is too lim- 




ited for us to particularlv mcimmr Liic 31CC111I PU...IJ.., — " "■■. 

id other boiler attachments and general line of such goods. 



HOrFMANX, BILLINGS .WD COS ESTABLISHMKN 1'. 

lention* the steam pumps, lubricators, radialoi 
Steam whistles anc 
m. 
th( 
ies: 
fii 
bi 
tui 
to 

loundrv this house not only manufactures soii-pipe, niungs, suiKb ctim iiiulh^ 
which are connected with the steam-heating branch of the busmess, but 
also chaircastings, sleigh-shoes, window-weights, etc., etc. The fact that the 

vplains how, in the contracts for domg the 
entire fitting and heating service 



firm operates this iron foundry explains iu<», n. v..^ ^w......v.w .-■ ^, " ," 

in"- and heating service for buildings, extreme low prices are touched. 
The firm is'l'uUy prepared to do any work of this kind and will furnish esti- 
mates promptly. 



94 



BOILER WORKS— TANNERIES. 



Another of the numerous illustrations showing the advantages Milwau- 
kee presents to energy and capability in manufacturing interests, is the steam 
boiler-works of J. W. Eviston, on Broadway. These works were started 
about nine years ago, on rented premises, with a capital of less than one 
thousand dollars. So excellently done was whatever was undertaken that 
customers were soon numerous, and Mr. Eviston gradually increased his 
help from but a few to seventy men and still found his abilities too limited to 
fill the orders which rained in upon him. In a few years the establishment 
grew to the mammoth proportions shown in the illustration, and became the 
sole property of Mr. Eviston. Everything made from plate- iron is manufac- 
tured at this establishment — stationary and portable boilers, smoke-stacks, 
oil-tanks and general blacksmith work. The great boilers for the water- 
works were constructed here; also those in use in the largest breweries in 
the city: Best's, Schlitz's, Blatz's and others. Mr. Eviston personally super- 
intends the work turned out from his establishment and the uniformity in its 
excellence has given him a reputation that has resulted in frequent calls to 
other cities to superintend important constructions. Only a personal inspec- 




BOILER WORKS OF J. W. EVISTON. 

tion of the immense works shown in the engraving can give the reader an 
idea of their perfection and the remarkable improvements recently made in 
machinery, which afford extra facilities for executing the work ordered. Such 
an inspection is very easily made, and the reader will find a courteous guide 
in the person of the proprietor, Mr. Eviston. 

The tanneries of Milwaukee form so important a feature of the city's 
business that they deserve particular mention. There are 25 establishments 
of the kind here, representing a capital of $2,500,000 in the business and em- 
ploying 800 men. Last year they tanned 600,000 hides — of which the Wis- 
consin Leather Co. tanned 100,000, worth $1,000,000. 

The Wisconsin Leather Co. is composed of George W. Allen, William 
Allen, Rufus Allen and Cyrus Whitcomb, and was established in New York 
in i8oy and in Milwaukee in 1846. The firm has always been very successful 
and is one of the most substantial in the city. Aside from the extensive tan- 
nery at Milwaukee, covering together with its surroundings 20 acres of 
ground, the Wisconsin Leather Co. own and operate a large tannery at TwO 
Rivers, in our state. 



LEATHER INDUSTRIES. 



95 



The illustration of their Milwaukee tannery, from the fact of its covering so 
large an area ot ground, had necessarily to JDe made unon a small scale 




WISCONSIN LEATHER COMPANY. 

The Pfister & VojJi'el Leather Co. tanned 91,000 hides last year, worth 
$410,000. In 1847 Guido Pfister established, on Market Square, the "Buffalo 
Leather Store," and at the same time F. Vogel established a tannery on the 
Menomonee. In 1853 the firm of G. Pfister & Co. took the store on East 
Water street, formerly occupied by Allis & Allen, and in 1857 Pfister & Vogel 
assumed joint control of the tanneries. In 1872 the Pfister & Vogel Leather 
Co. was incorporated and the business has been carried on under that name 
ever since, G. Pfister being president, F. Vogel business manager, and G. 
Bossert secretary. The company has two tanneries, one in this city, the oth&r 
in Two Creeks. 




1 lI.->il.U AND VOGKI. I.EAl'HKR COMPANY. 

The manufacture of this leather into boots, shoes, harness and other 
torms suitable lor the market is another of the prominent industries of Mil- 
waukee, in which vast capital is employed and labor furnished to thousands. 
Among those who thus utilize the raw material is the firm of Bradley & Met- 
calf, one of the largest boot and shoe houses in the West. The proprietors 
came to the city young men in 1843 and established their business, having a 



96 



LUMBER DISTRICT, &-c. 



jjood line of credit at the East; so successful were they and so caretul of tiiuir 
paper during the first panic that now their credit is unlimited. The firm em- 
])lovs 300 men and finds ready market tor all the stock that can be produced. 
It is such houses as this that have given the name "substantial" to Milwaukee. 
While we have already mentioned the northern portion ot the city as 
containing extensive lumber yards, we did not mean to carry the idea that the 
business was entirely located there. Lately the Menomonee Valley has been 
almost monopolized by the numerous lumber firms, and great improvement is 
noticeable. Docks and slips have been constructed and the marshy land trans- 
formed into good business property. In this vicinity are the steam brick 
yards of the Rurnhams, and others, where the famous "Milwaukee brick" is 
manufactured. Milwaukee takes a leading rank as a lumber market, export- 
ing large quantities to the West. The pineries of tht Michigan peninsula 
and of the Green Bay and other northern portions ot Wisconsin, furnish an 
immense and inexhaustible supply ot the raw material, which is brought here 
by lake or rail and from this point distributed to interior points and through- 
out the West. Many owners of pineries and saw-mills reside in Milwaukee. 




FACI'ORV OF .SANGER, ROCKWELL AND CO. 

Tile largtst lirm in the branch ut FTusiness which utilizes the ma- 
terial as it comes from the mill, is that of Sanger, Rockwell & Co., whose 
immense sash, door and blind establishment is located on the corner ot Park 
street and Sixth Avenue. The capital invested in this entire branch of busi- 
ness in this city is about $1 ,000,000. 

In addition to the manufactures as above stated, Sanger Rockwell & Co. 
deal largely in pine lumber, being the heaviest dealers of this city. We lack 
space to illustrate the extensive yards having a front of 600 teet on the canal 
and through which several railroad tracks run, giving shipping facilities un- 
surpassed by any yard in Chicago. The average daily shipments at present 
are from 16 to 18 cars of raw lumber and their factory's products, orders 
being received from upwards of twenty states, including the extreme sou- 
thern and some of the eastern. This firm, composed ot gentlemen in the 
strictest meaning of the word, employs in all about 300 men. All business 
entrusted to them is i)romptly attended to and correspondence solicited from 
all who desire to be infornied in regard to the different style of work and prices. 



r^ vNht MAN UFA ctor v. 



97 



It is a pleasure to record such a steady, prosperous growth as the firm of 
Romadka Brothers has enjoyed. It is merely another proof that energy, 
ability and honesty, applied to a chosen calling-, will, sooner or later, suc- 
ceed. Here again the visitor will be surprised at the extent ol our manufac- 
turing interests, for the wholesale manufacture of trunks, valises, and all 
kinds of traveling bags, to which Romadka Bros, give their attention is so 
quietly and unostentatiously carried on that one can readily be pardoned for 
not knowing that so important a branch of industry is under full way here. 

The foundation of this business was laid in 1848 by John Cocup; he 
sold it to Cii. I^. Romadka in 1859 who carried it on in a small way and 
finally, in 1863, took his brothers Anthony V. and John M. into partnership. 
The business was conducted in a building at 391 Broadway, the present 
office of the firm. The capacity was perhaps five trunks per day. The 
first year's business amounted to about $7,000, but the second showed a 
handsome increase, and in a short time it became necessary to enlarge the 
works, until to-day the firm owns and occupies an immense factory, in ad- 
dition to the property on liroadway, and the sales this year will amount to 
$275,000. The factory is located on Third street, between Wells and 




Cedar, and runs back to Fourth strcc;t; the lumber yard and small buildings 
necessary to the factory occupying the space from Fourth 10 Fifth streets. 
The establishment employs at present 146 hands, and manufactures 300 
trunks, to say nothing of valises, per day; but just now, additions of such 
size have been built, that 250 hands will be employed. It is now the largest 
establishment of the kind this side of the Atlantic coast. The firm has a capital 
ot $175,000 invested in its business property. Its lumber-yard contains at 
present 2,000,000 feet of lumber, it being necessary to carry a large amount, 
owing to the length of tinie used in thoroughly seasoning all material used. 
A year since a new branch, the manufacture of traveling bags, the first in 
the west, was commenced on an extensive scale; at the present time 49 hands 
are employed in this department and double that number will be required as 
soon as the new addition to the factory is completed, and the necessary ma- 
chinery for their manufacture has been received. 

The manufacture is personally superintended by Chas. P. and Anthony 
V. Romadka; John M. attends to the business department. In addition to the 
Northwest, the firm sends its goods as far west as Denver and south to Texas. 



98 



OTHER iiSlDUsTRtES. 



Numerous other larj^e planing- mills are to be noticed, and among them 
that of W. Wilier, established 1867, located in the Fourth ward. Excellent 
work is turned out here and the reputation and business of the mill is constantly- 
increasing. Sash, Doors, Blinds, Mouldings, Stairs, Newels.Balusters, Railings, 
in fact everything pertaining to the manufacture ot wood-work of buildings, 




willer's planing and sawing mill. 
are turned out here. He makesaspecialty of strictly first-class work; samples 
of the same are found in first-class buildings and residences of the city. 

We have already mentioned the wholesale fancy goods and toy business 
of A. Meinecke & Co., and stated that their willow-ware croods were obtained 














. .'Un Sill' lm^^J:^l:^^-^-i^<^inm'zJ'^sss-\i]i. 




iMlLWAUkl.L \VILL(J\V WORKS. 

directly from their factory, the "Milwaukee Willow Works." An illustration 
of this factory is here given. It is located on Mason, at the corner of Front 
street, just west of East Water. It is the only establishment of the kind in 
the Northwest, and keeps a large number of hands constantly employed. 



PORk PACKING. 



00 



Not by any means the least of Milwaukee's great industries is pork pack- 
ing. The numerous establishments rank among the largest not only of the 
Northwest, but in the entire country, and the fame of them reaches to the Old 
World, whither a large share of their product goes for consumption. The 
largest pork-packing establishment is that of Plankinton & Armour, which 
has extensive branches in Chicago, (Armour & Co,) Kansas City, Mo., 
(Plankinton & Armour) and New York (Armour & Plankinton, commission.) 
The establishment here has a capacity of 4,500 hogs daily (killing and pack- 
ing; and employs 400 hands. Every department is under competent super- 
vision and the whole machinery of this immense business moves like clock 
work. A visit to the packing-house and examination of the wonderful rapidity 
with which live hogs are transformed into pork fit for shipment, will prove of 
great interest and impart much information. The visitor should watch the 
process from first to last: A live hog is swung up from the pen — a dextrous 
plunge with a knife destroys his lite, he is plunged into a tank of scalding 








PLANKINTON AND ARMOUR 
ICE CURING h OlSE 








water, taken out, scraped clean of bristles, cut open, cleaned, divided, trimmed 
and put into the ice-house, (in summer packing) from which place he is taken 
to the cutting-room and cut into packing proportions.' It takes but fifteen 
minutes to transform a squealing hog into clean pork, awaiting packing. For- 
merly the packing season commenced in November and ended in March, but 
by the arrangement of ice-houses the season now extends through the entire 
year. Plankinton & Armour's ice-house is admirably arranged and holds from 
7,000 to 8,000 tons of ice. A mammoth smoke-house is just being comi)leted, 
adjoining the i)acking establishment. The reputation otthis firm has extended 
throughout Europe, and meats packed in their establishment here can there be 
lound. Our limited space forbids a thorough description of the business. The ac- 
companying illustration shows it to be one of the very largest industries in the 
city, standing next to the rolling mills in point ot magnitude. As shown in 
the cut, a branch track of theC, M.& St. P. road runs to the establishment, and 
a dock lies just behind the buildings, rendering shipping facilities the very best. 

.LofC. 



too 



MAN UFA CTURERS. 



H. FRIEND & BROS., 

wholesale 

OXjOTKIERS, 

358 & 360 Broadway. 



MBNRY 1.. KISEN. KM. KRIKND. 

H. L. EISEN & CO., 

MANUFACTUKKRS OF 

Sliirts as'^j Overalls, 

Jobbers of Men's Furnishing Goods, 
No. 370 Broadway. 

SINGER BROS. & BENEDICT, 

MANUFACTURERS OF 

B O Y S* 

AND mens' CI-OTHING, 

321 and 323 East Water Street. 



JAMES PETLEY, JR., 

MANLFACTURER OF 

FIKTE SHUNTS 

— ) AND {^— 

MEN'S FURNISHING GOODS, 

412 East Water Street. 
r-^G=. CREAM C I T Y^^;^-; 

SUSPENDER MANUFACTORY. 
WM. HERBST, Proprietor, 

( )IVice M; Salesroom, 421 East Water St., 

Factory, 419 East Water Street. 

H. tillma¥n, 

MANl KACTl'KKK OF 

SI LK H ATS, 

(LATEST STYLES.) 
424 S: 426 East Water Street. 



ADOLPH HAUSER, 

Manufacturing Jeweler, 

AND WATCHMAKER. 

469 East Water Street. 



H. SEIFERT. H. GUGLER. GEO. J. SCHOEFFEL. 



r-c~- 



T H E 



MILWAUKEE UIHOGRAPHINGfENGRAVING CO. 

SETTER T, C.UGLER & CO.. Proprietors, 

309, 311 & 313 Broadway. 

tGf Lithographic work in all its branches. "S)8L 



GEO. ZIEGLER, 

MANUFACTURING 

OOISTFEOTIO nST E K, 

3 and 5 Grand Avenue. 



MILWAUKEE VINEGAR WORKS. 
H. RIEDEBURG & CO., 



MANUKACTIjRERS 



CIDER, WHITE WINK AND FRENCH WINE 

"VinSTEG-J^K^S, 

324 Broadway. 



H. BERTHELET & CO., 

MANUFACTURERS OF 

Cement Stone Sewer Pipe, 

3i 4. 5, 6, 9, 12, 15, 18 and 24 Inch Bore, 
Office: i52West Water St. ; Factory: 650 Clinton St. 

WM. FRANKFURTH& CO., 

Wholesale Hardware, 

MANUFACTURER OF 

Wire Screens and Sieves, 

376 Third and 310 Chestnut Streets. 



XAVER KOESTLER, 

MANUFACTURER OF 

Fire and Burglar Proof Fafes, 

B.\NK LOCKS AND VAULT WORKS. 
277 West Water Street. 

HERMANN PIETSCH^ 

Steam Copper iind Brass ^Vorks, 

Brewery, Distillery i< Soda Water Appar.itus, 

Pietsch's New Impr'd Copper Beet Cooler, 
275 West Water Street. 

"^ ^ri¥t anstedt; 

MANUFACTUKHR OF 

Leather, Poindings, Tools, 

Horse Oollars. &g., 

Office, 203 is; 205 West Water Street. 
WW. make any kind tii- size of ciilltirs lu oiUer. 



AUGUST F. LEMKE, 

MANUFACTURER OF 

Brooms ^^» Bru.sties, 

.'Vnd Dealer in Broom Corn and Sectl. 

Broom T^andles, Wire, Twine, Machinerj- &• 'Tools. 

417 S: 4U) State Street. 



CL O THING— TOBA CCO. 



loi 



Aside from Milwaukee's woolen mills there are, in close proximity to the 
city, in every direction, many very large establishments of the kind. For 
example, at Waukesha, Cedarburg, Racine, Baraboo, Sheboygan Falls, 
Beaver Dam and other interior places are mills that do a very large amount 
of business and do it in a most creditable manner. 

A great share of this material, as in the case ot leather, is handled here 
and prepared for the market, thus necessitating a large business in that 
branch. Here again the city stands prominently forward, for about $4,000,000 
are invested in the wholesale clothing business, an amount sufficient to place 
that department ot trade among the largest in the Northwest. 

We have discovered that to attempt a description of all the manufacturing 
interests of this great city is futile; our little volume would have to be en- 
larged and enlarged again to accommodate the new industries in that branch 
of business, constantly springing up. Every trade is represented, not only by 
the dealers, but by manufacturers; prominent, in their respective departments 
^re those whose cards appear upon the preceding and a subsequent page. 

Of the immensity of the wholesale tobacco business of Milwaukee prob- 
ably the reader has no idea. Numerous large establishments, some of them 
employing 250 men, are kept in constant operation, and the volume ot gen- 
eral business is greatly increased thereby. The largest tobacco house in the 
city is that of the Badger State Tobacco Works, F. F. Adams & Co. proprie- 
tors, whose roomy, convenient building is located on Clybourn street at the 
west end ot Huron street bridge. The business was established in 1847 and 




KADGER STATE TOBACCO WORKS. 

m 1864 the present firm (F. F. Adams and Henry F. Avers) purchased the 
building on this page and enlarged it to its present capacity, 60 feet front by 
200 feet deep, four stories and basement. The size of the building, all used 
in the manufacture of tobacco, gives the reader some idea of the heavy busi- 
ness transacted. The favorite brands manufactured by the firm are, in 
smoking tobacco: Peerless, Excelsior, Standard, Dexter, and Old Tom; and 
in chewing tobacco, Aromatic, Moss Rose, Pride of the West, and Ambrosia. 
As figures speak considerably louder than mere general description, we 
will state that during 1876 F. F. Adams & Co. paid internal revenue taxes on 
the manufacture of the above brands, to the amount ot $411,000. This enor- 
mous tax is in itself, perhaps, the very advertisement the firm could desire, 
for it shows in cool cash the extent of the business of this enterprising, 
straight-forward house. The proprietors are agreeable gentlemen and it 
is a pleasure to record their great success. Energetic, popular, always ready 
and willing to accommodate, we are not surprised at their increased patronage. 



102 



CIGAR MANUFACTORY. 



Ed. Aschermann (k. Co., manulactuicrs ol line cigars, ol this city, have 
demonstrated that a commodity which it was believed the East alone could 
furnish, can be manufactured successfully in our Western cities. In 1859 ^^''• 
Ed. Aschermann commenced to manufacture cigars and continued in a mod- 
est way until about 1864 when more men were employed. From that time 
forward the most earnest efforts were made by the firm to establish a name 
and fame for their goods, and the proof ot success is furnished by the fact 
that workmen were added until their force numbers now 250 men. Their 
building (100 feet front) is occupied entirely by factory, office and shipping 




rooms. F>om a few thousand they now manufacture over seven millions a 
year, paying an annual revenue to the United States of $42,000, and their 
pay-roll averages $2,000 per week. Every grade of cigars is made and taste- 
fully packed at their large factory. Heavy dealers throughout the states of 
New York, Ohio, Indiana, Illinois, Kentucky, Tennessee, Missouri, 
Texas, Iowa, Minnesota, Colorado and Nebraska, who formerly supplied 
themselves from New York city, now look to the above firm for their wants, 
and rone of them have cause to regret it. 

The renown of Milwaukee lager beer, we may say, throughout the world, 
renders it unnecessary for us to state to the reader that the manufacture of 
beer is one of the most important industries of the city. There are, in Mil- 
waukee, 18 breweries, having invested a capital of $4,000,000, and each year 



MEWERIES. 




THE EMPIRE BREWERY. 

sees additions to the cajjacity tor manufacture, shown to be necessary by the 
demand. Milwaukee lager beer, in Eastern cities, is held at special figures, 
being considered a superior article, and even from Europe orders are con- 
stantly received and tilled. Indeed, the excellence and purity of the beer man- 
ufactured here has improved the manufacture ot the article throughout the 
country; to compete with the brewers ot this city the brewers elsewhere were 
compelled to furnish the best possible. 

In 1840 the first German brewery in Milwaukee was established by a Mr. 
Reuielshoefer, on the South Side. The establishment passed through several 
hands and finally became the property oi the "Phillip Best Brewing Co.," the 
largest in the citv, owning this and another one on the West Side. The 




THE SOUTH SIDE BREWERY. 

business Started trom a small beginning, Jacob Best, Sen. having established a 
little brewery on Chestnut street, in 1842. About 1853, Phillip, his son, became 
sole proprietor. Subsequently the "Phillip Best BrewingCo." was established 
with Capt. Fred Pabst as President, Emil Schandein asVice-President and Chas. 
Best, Jr. as Secretary.. The handsome buildings are shown in our illustrations. 
About 250 men and 25 teams are used in the daily conduct of business and 
branch offices are located in Chicago, New York and Philadelphia. 

The amount of malt consumed by this firm in 1876 was 344,126 bushels, 
while during the same time 246,657 pounds of hops were used. The product 
certainly shows that both were well used. The present method requires a 
large consumption of ice. There were stored in the ice-houses of the Empire 



to4 



BREWERIES. 



brewery not less than 2,669 cords of ice in 1876, while their ice-houses on the 
South Side and their brewery on that side contained about the same amount. 
The amount of beer brewed during 1876 was 128,427 barrels. 

Another extensive establishment is that of the Jos. Schlitz BrewingCo., rank- 
ingnext in size to the one above mentioned. In 1849 August Krug started avery 
small brewery on Chestnut street, and in the following year constructed the 
first beer-vault on Third street, near the corner of Walnut. The capacity 
was about 250 barrels, and the annual business, up to 1855, amounted to only 
$1,500. In 1856 August Krug died and Joseph Schlitz took the business in 
hand, and so successfully carried it forward that in 1865 the sales amounted 
to 4,400 barrels, in 1871 12,381, in 1873 49,623, while in 1876 the company sold 
78,206 barrels. In 1870 and 1871 the present huge brewery, occupying the 
entire block bounded by Second, Third, Walnut and Galena streets was 
erected, and employment is now furnished by it to 150 men, while 40 horses 
are constantly needed for transportation. This brewery manufactures the very 
best of beer and has won a very enviable reputation. Ofificers of the Co. are 
Henry Uihlein, Pres., Aug. Uihlein, Sec, Alf. Uihlein, Supt. 

Our space will permit mention of but these two largest establishments but 
hey can be taken as mere examples, the others being deficient only in compara- 
tive size. In 1865 ^he sales ot all breweries amounted to 65,666 barrels; in 1870, 
108,845; in 1871, 142,000; in 1872, 225,159; in 1873, 260,120; in 1876, 304,748. 




THE JOSEPH SCHLITZ BREWING CO'S ESTABLISHMENT. 
The first shipment of beer in bulk to New York City was made in 1852 
More recently an important feature was added: the bottling of beer and 
this branch has grown to very large proportions. While private individ- 
uals made a business of putting up beer in bottles for local consumption, 
to V. Blatz a prominent brewer of this City is due the credit of inau<^urating 
the idea ol bottling beer for shipment In a short time thereafter the leading 
establishments were supplied with the latest beer-bottling macliinery and 
to-day they have a capacity of bottling from 60 to 80 barrels of this favorite 
beverage This renders the matter of transportation a very simple one and 
all over the world, in very fact, can be found Milwaukee lager beer Recently 
orders even from Australia have been filled, and other Pacific islands have 
lorwarded their request for the famous bottled Milwaukee lager 



STEAM MARBLE WORKS. 



105 



The establishments in which this extensive branch of the beer business is 
carried on, in connection with these two lar^e breweries above described, are 
separate from the breweries themselves, although located conveniently near. 
Voechting, Schape & Co bottle Schlitz's beer, exclusively, and a building 50 by 
130 feet is necessarv to accommodate their machinery and working-room. 

The "Phillip Best Brewing Co.'s" beer is bottled solely by Stamm & 
Meyer, who also have a large building supplied with the very latest improve- 
ments in the necessary machinery and other conveniences. 

Messrs. Davidson & Sons, proprietors of the Milwaukee Steam Marble 
Works, located at 137 to 147 Third street, can well feel proud of the manufac- 
turing and wholesale business they have established in Milwaukee during the 
past six years. A practical knowledge of their business, combined with 
energy and perseverance, has built them up a trade reaching irom Texas to 
California. 

During the present year they have established, in addition to their \yorks 
at Milwaukee, a large mill and wholesale yard at Chicago, and can justly 
claim to be the largest dealers west of the quarries. 

They have in their mill at Milwaukee the most approved machinery lor 
working marble, which enables them to successfully compete with Eastern 




DAVIDSON AND SONS MARBLE WORKS. 

manufacturers for some of the largest contracts in the country. The facilities 
for furnishing granite work, also, are such as to secure them the contracts for 
putting up some of the largest and most expensive jobs in the Northwest. 
Their wholesale yards, both at Chicago and Milwaukee, are kept well stocked 
with all the different kinds and grades of domestic and foreign marbles, which 
enables them to fill all orders promptly. 

While their aim has been to establish a business that shall be large and 
prosperous, and return an honest compensation for their labors, they have 
never deviated from the course they marked out in starting, namely, to fur- 
nish the best quality of work for reasonable prices, and the rapid growth of 
their business bears ample proof that their efforts have not been in vain, 



ro6 



BUILDING MATERIAL. 



Allusion was made on page 34 of the Milwaukee Cement stone quarry, 
on the Milwaukee river. In superficial area it covers between one and two 
hundred acres, with a depth of indefinite extent. The manufacture of cement 
commenced as soon as the first kiln was completed, about the first of July, 
1876. Two additional kilns were constructed before November, and between 
20,000 and 30,000 barrels ot cement were manufactured and sold before the 
close of last season. Since that time two large warehouses have been constructed 
and other improvements made, and still another kiln erected, increasing the 
capacity of the works to nearly 500 barrels per day. The mill, kilns and 
other works of the company are modeled after the most approved plans with 
reference to perfection of manufacture, and are conveniently accessible from 
three trunk lines of railway passing the vicinity. 

The strength value of Milwaukee cement has been established, in a prac- 
tical way, by nearly or quite three thousand individual tests, conducted under 
the direction of D. J. Whittemore, for many years past Chief Engineer of the 
Chicago, Milwaukee & St. Paul Railroad, and other gentlemen of practical 
character and scientific attainments. These several tests show its superiority 
as regards the average tensile strength, breaking strength, crushing strength 
and greater adhesion to brick over all hydraulic cements without exception. 




MIJ W \l II CJ PtPNl WUKks 

Of great importance as this cement would prove to the interests of any 
city, particularly is it to Milwaukee in conjunction with the other building ma- 
terials which nature so abundantly furnishes almost to the hand of the 
builder. In addition to the extensive and famous brick-yards, (before men- 
tioned) which manufacture the cream-colored brick so largely entering into 
building operations in this city, there are, in close proximity to the city limits, 
numerous stone-quarries and lime-kilns, supplying material not only f'or local 
consumption but for shipment to Chicago and other points. The point we 
wish to bring out particularly here, is that Milwaukee herself affords the ma- 
terial with which to build a city. These various articles have entered into the 
construction of the residences described in the first portion of this book — the 
business-part, described in the second portion, and the manufactories, which 
we have just described, and we deem it ot peculiar interest and value to 
specially call the attention of the reader to the fact, here. The cement rock, 
described above, was the only lacking reciuisite for many years, and its dis- 
covery made Milwaukee independent and noticeably rich in the way of con- 
struction material. 

Having thus, as fully as our space would permit, carried the reader 
through the life of the city, in its several departments, it is fitting, as a closing 
chapter, to treat of Milwaukee as a corporation, to still further prove the asser- 
tions scattered throughout this pamphlet, that we are a favored people. 



CITY GOVHRXMENT— PUBLIC | PRIVATE INSTITUTIONS. 



Municipal Akfairs. 



The s^overnmeni ol Milwaukee as a city is under direct control ot a 
Mayor and Board of Aldermen and their subordinates. The various depart- 
ments necessary in a corporation as large as this, are responsible to the 
Board of Aldermen, whose approval is necessarv to ensure legality ot any 
proceeding. The county of Milwaukee is under separate control, viz: a 
Board of Supervisors, composed of one member from each ward ot the city 
and each town in the county; the functions of the two Boards are entirely 
different, in no wise conflicting with each other. 

The Board ot Aldermen consists of three members trom each ward, mak- 
ing 39 members, so elected as to time that there always remains a two-thirds 
number of experienced members. This body has the supervision ot every- 
thing pertaining to the city, the levving of taxes, improvements, etc., etc. 
The President of the Board is the Acting-Mayor during the absence of'the 







, Hi-, CUbR I iluUSK. 

Mayor. Tiie Mayor, Comptroller, Treasurer, Attorney and Aldermen are 
elected by the people; the others appointed by the Mayor, confirmed by the 
Aldermen. The Board of Public Works is the executive branch of the Board 
ot Aldermen, carrying out the suggestions made in the Council Chamber. It 
consists of three members, with the City Engineer as ex-oflficio member and 
President. This body has supervision ot the water-works, having taken them 
from the hands of the water commissioners upon their comp'. tion, the com- 
mis<^ioners (who were appointed l)ut for a time) being relieved from further 
duty. 

The safety ot the city is looked after by a police and fire department, 
each deserving special commendation for its efficiency. As to police service, 
it is a matter of record that no place of the size has so small a per cent, of 
crime — and as to fire service, the reader can imagine the efficiency of the 
department when we state that insurance risks have decreased here, and that 
in certain months the total loss by fire has not exceeded $75 per month. The 



io8 THE -BOSS" HOTEL, Sr'c. 

PLANKINTON HOUSE, 

(Illustrated on i age 79,) 
PROPRIETOR. 

T]a© "Boss" Hotel of tlie ISTortli-vvest. 

. E. TOWNSEND MIX, 

^s.ARCHITECT,-s^ 



DESIGNER AND CONSTRUCTIVE SUFERINTENDENT OF MlTCHELI.'s BANKING BLOCK. 

The Northwestern Mutual Life Insurance Building. "National Home" for Disabled Volunteer Soldiei-s. 
Imihanuel Presbyterian Church. Plankinton Hotel. 

Residences of C. T. Bradley, Elias Friend and Hon. Alex. Mitchell, 
Besides hundreds of the leading Business Blocks and Residences in all parts of the city. 

Designs and Specifications sent to all parts of the country. Correspondence solicited. 

Established in Milwaukee in jS^b. 

BENJAMIN M. WEIL, 

Real Estate and Mortoiai^e Broker, 

17 NEWHALL HOUSE BLOCK, 
MILWAUKEE. - - - WISCONSLN. 

rorrespondence respectfully .solicited. ■"'g^ 



MARK & RICHARDS, 

Designers I Engravers on Wood, 

Copper, Gold or Silver and Precious Stones. 

MANUFACTURERS OF SEALS AND STEEL STAMPS. 

S. W. Cor. East Water & Wisconsin Sts. 

We have all the facilities for making first-class work and request manufacturers of coods of every 
description to send for an estimate. 

MAlVUFACrURERS OF AGRICULTURAL IMPLEMEIVTS 

will do well to correspond with ii<; before ordering engraving. 

AWWe refer to the illustrations in this book as samples of our work.*®* 



WATER iVORKS. 



109 



department is supplied with an alarm telegraph extending over the entire city, 
and with the latest patterns of fire-steamers, including one sell propeller. 
The water-works afford almost absolute protection against fire, for so great is 
the pressure (50 to 60 pounds) in the lower portion of the city, that a hose, 
merely attached to any of the hydrants, will force a stream of water to the 
top ot the highest building in the city. The efficiency of the Fire depart- 
ment may also be inferred from the following table showing the number ol 
fire alarms and losses during the past three years : 



In the Year. 


Alarms. 


Losses. 


Insurance. 


1874 


165 
170 
139 


$81,751 
42,065 
24,453 


$271,200 

473 875 

91,490 


1875 


1876 






Total : 


474 


$148,269 


$886,565 




WATER WORKS AND RESERVOIR. 
Of the water-works (an illustration ot which will be seen here) a separate 
mention should be made. The pumping engines (two, of immense power and 
great beauty) are located upon the shore of the lake, as shown in the en- 
graving; the supply comes from the lake by means of a pipe laid upon the 
lake-bed to a great distance out; the water is forced by the engines to the 
stand tower, (an elegant structure 205 feet high) and thence to the reservoir 
on the west side of the city (shown in the engraving.) This reservoir is upon 
land donated to the city by Byron Kilbourn, and seems made for the purpose, 
inasmuch as it is the highest point within the limits, thus affording strong 
pressure. The works were completed two years ago, at a cost of about 
$2,000,000, and are already a source of revenue to the city, having more than 
paid the interest and running expenses from the commencement. The reser- 
voir will hold 20,000,000 gallons, and is so compactly laid with stone work, 



no 



STA TE FISH HA TCHER V. 



imbedded in the hill, that no danger exists from breaks or leaks. The water- 
power afforded by the works is largely utilized in running motors, elevators, 
etc., throughout the city. 

With all these improvements (water-works, sewer service, pavements, 
etc ,) the taxes in the city have never been exorbitant, but, now that they are 
complete, a marked reduction is recorded each year. This is a fact worth 
noticing by those looking about them for eligible location. Milwaukee's im- 
provements are made; the taxes are being reduced; property is yet remarka- 
bly cheap in comparison with the advantages; what more can one ask ? 



Fish Breeding. 
One ol the most entertaining sights in the city is the State Fish Hatchery, 
located in the engine building of the water-works. The object of this de- 
partment is, as implied by its name, to cultivate fish, particularly the white 
fish and lake trout. Appropriate departments have been laid out and, in the 
season, the fish-spawn is gathered and the eggs hatched, in water kept at a 
certain temperature, to equal that ol the lake. Nature provides sustenance 
tor the myriads of tiny fish, for two months after the eggs are hatched, by 




jUNEAU SCHOOL, 
means ot the sac, and at the expiration ot that time, they are conveyed to the 
lakes selected for their reception. Millions of them are deposited again in 
Lake Michigan, it having been found necessary to resort to these artificial 
methods, inasmuch as the spawn, as deposited by the fish, naturally, is largely 
destroyed before the season of hatching. 



The Public Schools 
of the city are 21 in number, under control of a Board ot School Commis- 
sioners consisting of two from each ward, appointed by the Board of Alder- 
men, from whom the Commissioners acquire the funds tor the maintenance 
of the system. As shown by the accompanying illustration the school build- 
ings are ornaments to the city, and their construction is as carefully watched 
in the interest of convenience and ventilation as of beauty. 

The average daily attendance upon the public schools ot the city is about 
9,500, a very handsonie showing, and one that speaks volumes for the luture 
character ol the place. The course of examination of teachers is very thor- 



PUBLIC SCHOOLS. 



ough, and after careful study of the system parents very gladly avail them- 
selves of the advantages offered for their children. It is proper to state here 
that the French commissioner to the Centennial celebration, sent especially 
by his government to examine the public school system, expressed the greatest 
gratification at the thoroughness and completeness of the graded system in 
use in Milwaukee, and the results. The engraving on page no is of the 
First District School, in the First Ward. All of the latest improvements are 
found here, and the interior is as complete and attractive as the reader can 
see the outside is. 

The matter of heat and ventilation has occupied the attention of the 
School Superintendent and Commissioners very much, and in the Thirteenth 
District school building, an illustration of which is here given, the subject 
has been practically settled. The ventlHtion is perfect, for which Messrs. H 




THE 13th DISTRICT SCHOOL. 
C. Koch & Co., the architects, are to be thanked. The new building in the 
Fourteenth District, on Eighteenth street, also planned by Koch & Co. speaks 
volumes for their ability. 

We have mentioned the daily attendance at the public schools as 
being 9,500; but the total number ot 'pupils enrolled last year was 13,871, ac- 
cording to the official statistics. And this year the number already shows a 
proportionate increase. There are employed 197 teachers, 46 male and 151 
female. The High School affords opportunity for the advanced branches 
and a "Normal School" gives those intending to make teaching a profes- 
sion the desired information. In each school a teacher of the German language 
is employed, and this language is taught with marked success. 



112 



EVE AND EAR INFIRMARY, ^c. 



H.C.KOCH&CO., ARCHITECTS, 

MII.WAUKEE. WIS. 

are among the most practical and skilled in their profession, not only in the city but in the entire north- 
west. A large number of residences, manufactories and several of the finest public buildings in the State 
bear testimony to the practical skill and knowledge of the firm. 

Among others, special attention is called to the Hospital for the Insane at Oshkosh, with its 
admirable arrangements for heating and ventilation— pronounced by authorities the best in <ise. Other 
noticeable structures, planned by this well-known firm are the new University Buildings in Madison, the 
Court House in Racine and very many churches throughout the state, among which should be mentioned 
Calvary Church in this city, a beautiful structure with a spire 230 feet in height. 

As architects for public school-buildings H. C. Koch & Co. are acknowledged to be leaders, not only 
in this city and state, but in other states, as was shown by the fact that they secured the contract for 
constructing the school-building at Mt. Pulaski, 111., over 74 other architects, representing nearly every 
state in the Union. 

The firm will furnish plans for all classes of buildings, giving the same attention to the details of 
the smallest residence that is given to the most elaborate structure. Consultation personally or by 
correspondence is solicited and every effort to give satisfaction will be made. 

EDWARD BARBER, 
Real Estate and Business Broker, 

(LOANS NEGOTIATED.) 

S6S East "Water Street. 
'^^"^^^.r.KK'oK COM.M..C.. MIL WA UKEE. 

^~g^ Corre.sponclence solicited. °%5a 




Okfii i;k>.-- Win. .-Vllcn, Ksq.. President; O. W. Gunnison, Estj., Vice President; Capt. J. 
Uodge, Secretary; J. H. Crampton, Treasurer. 

DiKKCTORs:— Hons. P. V. Deuster, Satterlee'Clark, E. W. Keyes. Geo. W. Hodgkinson. 

Surgeons— CoNsiiLTiNc:--0. P. Wolcott. M. D.; James Allen, M, D.; Lewis Sherman, M. D. 
Resident and Opekating Si'rgeon — C. E. Houghman, M. D. 

4S"Kor uew treatise or,Catarrh, Deafness, and all Diseases of the Eye and Ear. address with stamp : 

PR, C, E. HOUGHMAJJ, Bpx 6p, Milwaukee, Wis, 



THE HIGH SCHOOL. 



ttj 



An illustration of the High School building is given. This was built for 
and has been in use as an academy for young men and was known as the 
"Milwaukee Academy," a very excellent institution. But the advantages 
offered by the public schools of the city were so complete that parents saw no 
necessity for giving their sons private instruction and accordingly the Acad- 
emy discontinued and the city has just purchased the property for use as a 
High School. In the High School, not only are taught the higher and advanced 
branches ot ordinary common school studies, but the languages, ancient and 
modern. A complete academic course is furnished, under the best instruct- 
ors, and it seems that very many ot the reasons which led to the establishment 
of private schools are therefore done away with. The public schools are 
oflTering all of the advantages of private schools, and are very carefully 




HIGH SCHOOL BUlLDlNCi. 

watched and each chance for further improvement noted and acted upon im- 
mediately. As a consequence it is not surprising that private schools are 
growing fewer in our city. 

Our German lellow-citizens early interested themselves in educational 
matters, but not being entirely satisfied with the manner in which the public 
schools were formerly conducted, established several institutions of learning 
to the more completely meet their views. Thus the German and English 
Academy, the West Side High School and South Side High School were es- 
tablished. In alter years, however, when the public school system improved 
they became equally interested, and so we find that the latter two schools 
mentioned have, like the Milwaukee Academy, passed into the hands of the 
city — thus furthering our assertion that the private schools are gradually 
being abandoned. 



tu 



PRIVATE EDUCATIONAL 



Milwaukee College deserves an honored place among the institutions 
which render this city attractive. It is devoted to the higher education and to 
the liberal and thorough culture ot women, and can point with pride to the 
twenty-tive classes ot" graduates who are speaking its praises from Massachu- 
setts to California. The college is keeping pace fully up with the recent 
progress of the city, and this is due in no small degree to the untiring energy 
and devotion of Prof. Farrar. He was called from Vassar College to Mil- 
waukee three years ago, and so great has been the confidence inspired by his 
management that $22,000 have been raised and expended on improvements, 
even in these hard times. The President is now supported by an earnest and 
able corps of sixteen instructors, graduates from some of the best institutions 
in our country. 

The equipment of libraries, apparatus and other lacilities are now, tor pur- 
poses of instruction, second to those of no college in the West; among the recent 
acquisitions may be mentioned a fine observatory with good equatorial and 




MILWAUKEE COLLEGE. 

transit telescopes, and all needed ai)pliances for practical astronomy. In tact, 
the sciences receive unusual attention in this college, the laboratories of chem- 
istry and physics are fully equipped, and the cabinets ot geology, zoology and 
mineralogy are well started and rapidly filling up with choice specimens. The 
apartments for study, lectures and recitations are spacious and elegant tar 
beyond what the plain exterior would indicate. 

While these important subjects are thus cared tor, the claims ot art, grace 
and aesthetic culture are fully recognized. The success of President Farrar 
in this direction is shown by the Art and Science Class, composed of more 
than filty ladies of the city, who meet each week at the college for instruction 
and discussion. The regular attendance has in the last three years grown 
from 100 to nearly 300. 

Any one visiting the various departments in actual every-day work, and 
the systematic but pleasant family life in the College Home easily learns why 
Milwaukee College is so rapidly advancing and becoming the leading Female 
College of the West. All friends ot good education rejoice in its prosperity. 



AND OTHER INSTITUTIONS. 



tl5 




gallon al^ . 




(yl^w^u:B^^, TP^co/Zsi;/^ 








^irr^rz^^- 




THE 



e and Ear 



— ) AND I- - 

OFFICE OF 

W, BARILEII, M, D„ 

420 & 422 Jetterson St. 

in:-, ,i. ^^ ,,v.., Mii^ Has b-jc 11 c A j J T ., i i V coHS t T uctccl foT tHc accom iTiocI St 1 Oil 
ot patients afflicted with diseases ol the Eye or Ear and has room for about 
torty. No expense has been spared to furnish it with every modern 
convenience. 

It is the only institution ot the kind in the state with which regular or 
graduated physicians are connected and for references it refers to all the 
prominent physicians ot Milwaukee and many throughout the state. 

At 3i o'clock P. M. each week day a large number ot poor people are 
treated here gratuitously. This institution is doing a great deal ot good. 



ti6 



PLACES OF AMUSEMENT. 



In the matter of general amusements and entertainment Milwaukee iias 
many attractions. The theatres are open during the season and supplied 
with the best organizations before the public. No permanent English- 
speaking company is retained here, but two German companies are perma- 
nently engaged. The accompanying engraving shows the elegant Academy 
of Music, not only the handsomest theatre in the city, but one of the finest in 
the country. It is the property of the Milwaukee Musical Society, an organi- 
zation formed 28 years ago under the leadership of the celebrated Hans 
Balatka. The society increased rapidly in membership as well as proficiency 
and was not long in making a name for itself that became known in European 
musical quarters. During its existence it has, with great effect, given several 
operas, and competent critics refer with pride to the fact that verv few travel- 




IHb ACAOKMV OK MUSIC. 

ing and lamous combinations have ever given the same operas with greater 
success. Chiefly through the efforts of this society has the city gained its 
reputation lor musical culture. In i860 the society erected the elegant hall 
shown in the engraving, at a cost of $75,000. Within the past tew years it has 
been completely renovated and improved, and is now, as belore stated, 
one of the most thorough and attractive theatres in the country. The Grand 
Opera House, on Oneida street, is also a very handsome theatre. 

In the way of out- door entertainments should be mentioned the park ot 
the Milwaukee Rifle Club (supplied with 800, 900 and looo-yard ranges), the 
Shooting Park on Third street, the Milwaukee Base Ball Club park at the 
v^'estern limits of the city (where the best ball- players in the country fre- 
quently meet), the Milwaukee Athletic Association's park in the northeastern 
part of the city in the First Ward, and the several boating clubs. There are 
numerous parks and gardens, also, for entertainment and recreation. 



MANUFA CTURERS AND DEALERS. 



M7 



WILLIAM STRUEDER, 

Mamifac-turcr dI' ;ill kiiuls of 

SHOW O^SES, 

SIORE AND OI'"I'ICE KURXITURE, 
249 & 251 Lake Street. 



JAS. P. THOMPSON, 

Manufacturer of Thomp-;on's Patent Three Flange 
Twist Drills and Reamer^.Thompson's Anti- 
Friction Graduated Machine Bits. 
All drfierijftiim of muchiuf. horinij tnols for icood or 
Iron Win-li. gg'Scixl/or illuMr. Circuhv\.-'ij^ 



OTTO LAVERRENZ & BRO., 

Manufacturers of all kinds of Shelf and 

I' ^a^ I* e; n. :i3 o 3C u s, 

ALSd, BOOKBINDERS, 

Nos. 420 and 422 East Water Street, up stairs. 

CREAM CITY PL.^NING MILL OF 

HENRY V. JALASS, 

Planing. Re-Sawing. Scrnll-Sawiiig & I'uming, 

ALSO MANUKACTUREK OF AI.I. KINDS OF 

TEA CADDIES & PACKING BOXES 

Fowler Street, bet. loth & iithSts. 



CHAS. HERMANN & CO., 

Manufacturers of STONE WARE, 

"W.&. S.PIKRRON, 

Successor to Chas. Hermann & Co., 

Manufacturers of Farina, Pearl Barley and Split Peas. 

Office, 552 East Water Street. 

"uOrgiS HELLERi 

.MANIKACTl'KKK OF 

Grlu-os ^^«' Fertilizers, 

And Dealer in Bones, Horns, Hoofs & Glue Stock. 

MILWAUKEE. 

~W E R N ER^TRTfMBORN, 

Maiiufai turer & Dealer in 

r^> ILiIDiwlE, - 

Fire Brick, Cement, Water Lime. Plaster of Paris, 

Land Plaster. &c.. 

Office. N o. 67 3 East Wat er Street. Cor. River. 

JOHN THOMPSONS ~ 

ORNAMENTAL PLASTERER, 

MANUFACTURER OF 

Centre Pieces, Brackets, Caps, Corbels, &c., 

375 Prospect Street. 

(established 1855.) 

MILWAUKEE STONE YARD. 

COOK & HYDE, 

Cut aiKl Urcssfd Slone Coutrnctors, 

Office, 97 Wisconsin Street. 
Orders so licited. Estima t es f urnished. 

A. LOEFFELHOLZ &^0^ 

.MANUK\CrURKKS OK 

Locks, Silver and Nickie-plated ffouse Trimmings, 

Agents for Western Electric Burglar Alarm.s, 

and J. K. Wollensack's Transom Lifters. 

84 Ma.son Street. 



RAMIEN BROTHERS, 

Importers of Berlin Zephyr Worsteds, Embroideries, 

Beads, Dress Trimmings, Gloves and Fancy Goods, 

Jobbers in Notions, &c., &c., 

378 & 380 Broadway. 

WALL & BIGELOW, 

Grain, Dressed Hojjs and Live Stock 

COMMISSION MERCHANTS, 

Room 20, Chamber Commerce, 

BRIGHAMT CHASE & C0~ 

Gener.1l Commission Merchants, 

(Established 1856.) 149 West Water Street 

We give particular attention to filling orders 

and Curing Meats, especially 



THE MILWAUKEE DOCK CO., 

Manufacturers of and Dealers in 
ONONDAGA COARSE. FINE AND DAIRY 

S .A. L T, 

C. E. BEERS. Ag't. Office. 155 West WaterSt. 

AUGUST WEIGEL. 

wholesale dealer in 

r-s^F E .A. T H E R. S -^ 

AND MANUFACTURER OF QUILTS &c. 
359 East Water Street. 

PETER C A S S E L^ 

Wholesale Dealer in all kinds of 

WOOLEN AiND COTTON RAGS, 

Coarse & FineWrapping. Tea & Manilla Papers, 
69 Third Street. 



s. chapman. 



J. N. a. chapman. 



S. CHAPMAN «& SON, 

122 & 124 Spring St.. up stairs. 

i/";>v. Shtnv Bills, Pir.ture.t, mounted to order. 

Maps drafted, estimates made, map paper forsaIe,&c. 

SAM'L F. PEACOCK, Undertaker, 

dealer in 
METALLIC CASES, CASKETS, COFFINS, ROBES, <Stc., 

And everything in the Undertaker's line kept 

constantly on hand. 

No. 431 Broadway, (Herold Building.) 

BAJD H^S~0 r¥h e¥t rXT 

established 1855. 
f-^^First Class Music. -^^-3 

25 MEMBERS, under direction of CHR. BACH. 
Correspondence solicited. Office. 707 State Street. 

SHERMAN, BELL & CO., 

COMMISSION 

jA.XJ0TI03SrEEK.S, 

212 & 214 Grand .\ venue. 
i8SJ' Cash advanced on consignments. "=®ft 



ii8 



THE PRESS. 



If the nuinbt-r of papers publisherl in a community is evidence of the in- 
telligence of the people, Milwaukee may with j^reat justice lay claim to 
remarkable intelligence. There are published in this city 9 daily papers (with 
weekly editions), a number of weekly papers, also several monthly publica- 
tions and magazines, with the usual sheets for the stage and concert room. 

We have already mentioned that the first paper published in Milwaukee 
was the Advertiser, Hon. Daniel Richards publisher. The successor to 
this journal is the present Evening V, isconsin, therefore the oldest paper ot 
the city. In 1837 the .Sentinel was est;.lilished, which continued with varying 
success until to-day it ranks among thi best papers of the states. The Sen- 
tinel was followed by the Banner (1844), News (1847), See-Bote(i852), Corsar 
(1854), of which the Herold is a lineal clescendant. The English daily papers 
now published are the Sentinel, Evening Wisconsin, News and Commercial 
Times; the German dailies, Herold, See-Bote, Banner, Germania and Socialist. 

At Milwaukee the first co-operative (patent inside) newspapers were 
printed, A. J. Aikens, one of the proprietors of the Evening Wisconsin, being 
the originator of the plan. 

HEROLD NEWSPAPER 

— AND — 

JOB- PRINTING HOUSE. 

The Herold was established in ^861 by 
W.W. Coleman, who with but limited 
means, determined to achieve suc- 
cess by application to business, energy 
.ind perseverance. None ever worked 
up the problem of "How io secure cir- 
I u'ai/on" more thoroughly, systematic- 
ally and successfully than the publisher 
of the tierold. Although the junior 
of other influential papers in Wiscon- 
sin, it outranks them all in point of 
circulation, its weekly editions being 
larger than those of any German paper 
published outside of New York city. 

The Herold building is centrally lo- 
cated within two blocks of Post-oflice, 
Chamber of Commerce, principal 
banks, hotels and courts. It is fitted 
up in modern style, and has ample 
' accommodations for the increasing 
> business of the Herold and other pub- 
ications issued therefrom. The count- 
ing, editorial, composing, press and mail- 
ing rooms are among the finest to be 
found anywhere and well worthy a visit. 




THE MILWAUKEE HEROLD. 

Publishea;U;iily, (.Sundays incl'rt.)l.ar{fest Circulation of .Ylilwnukre Daily Papers 

THE WEEKLY HEROLD. 

rtreulation nearly -.20,000. (Wednesilay Outside, Thursday Home-edition). 

THE GERMAN-.-VMERICAN INDUSTRIAL GAZETTE: 

PROGRESS OFTHEAGE. 

Devoted to Art, Natural and Indnstrial Sciences, Geogr. and Hist. Knowledge. 

This journal, a consolidation of the Industrial Gazette of New York and Progress, of Milwaukee, 
has a circulation of upwards of 11,000, It is the only ("Serman publication of the kind in the U. .S. 

TheGerman Agricultural and Horticultural Journal. 

Ihisis the only original (Jerman paper published in the States devoted to Agriculture, Horticulture, 
Stock Raising, etc. Circulation a fraction less than 20,000. It is mailed to every state of the Union. 

The Postage on newspapers mailed from Herold office tluring the year 1875 amounted to $!>. lOO.OO 

The amount of newspaper postage paid by the Herold Company during the year 1876 t.l4!M6 

The amount paid by all other newspapers in Milwaukee during the year 1876 '7,950.84 

No better proof of the cxtensi\e, constantly increasing circulation of the Herold publications or 
of their value to advertisers is required. Correspondence solicited. Addrcs^: 

W. W. COLEMAN, General Manager Herold Company, Milwaukee. 



I nsr ID E x:. 

Page. 



Aclanis & Co., F. F loi 

Anson Bros 50 

Anstt;(lt, Chr 100 

Ascht-rmann & Co., Ed 102 

Atkins, Ot^flen & Co 56 

Ball & Goodrich 48 

Banks and Bankers 44 

Barber, Edward 1 12 

Bartlett. E. W 115 

Bach's Orchestra 117 

Bayley & Greenslade 92 

Berthelet & Co 100 

Best Brewing Co., Philip 103 

Biersach & Niedermeyer 92 

Bishop, A. V 40 

Blair & Persons 58 

Boardman & Son, E 40 

Bode, Gustavus 78 

Bosworth & Sons, H 46 

Bradford, Jas. B 68 

Bradley & Metcalt 95 

Brand & Co 92 

Brick, N 78 

Brigham, Chase & Co 117 

Cassel, Peter 117 

Chapman & Co., T. A 71 

Chapman & Son, Silas 117 

Cook & Hyde 117 

Davidson & Sons 105 

Dohmen, Schmitt & Co 53 

Douglas, Jas 20 

Durands, Robinson & Co 48 

Denman & Co 67 

Dutcher, Collins & Smith 50 

Eisen & Co., H. L 100 

Elmore & Co., R. P 80 

Eviston, John 94 

Filer. Stowell & Co 90 

Fire Ins. Co., (Watertown) 120 

Folsom & Son, C. A 82 

Frankfurth & Co., Wm 85-100 

French, D. D 66 

Friend & Bros., H 100 

Goll & Frank 53 

Goodman, W. E 74 

Goodman & Mooers 91 

Goodyear Rubber Co 57 

Hamilton & Co., C. H 56 

Hamilton & Co., W. S 70 

Harrison, S. A 24 

Hauser, A 100 

Heller, Louis 117 

Hempsted, H.N 68 

Hennecke & Co., C. H 52 

Herbst, Wm 100 



Page 



Hermann .i Co., Chas 117 

Hoffmann, Billings & Co 93 

Houghman, C. E 112 

Ilsley & Co., F. S 92 

Jalass, H. V 117 

Jewett & Sherman Co 65 

Johnson & Co., B. J 82 

Kane, A. L 66 

Kern, J. B. A 86 

Kiewert & Co., Emil 53 

Koch & Co., H. C 112 

Koestler, X 100 

Landauer & Co 64 

Lando, Julius 74 

Laverrenz &: Bro., Otto 117 

Lemke, A. F 100 

Life Insurance^ Gen. Agts 120 

Lindsay, E. J. & W 54 

Loeffelholz & Co., A 117 

Mack&Co.,H. S 60 

Mann, Beals & Co 55 

Manville, H. S 64 

j Meinecke & Co., Ad 55-98 

I Milwaukee Cement Works 106 

I Milwaukee Dock Co 117 

■ Milwaukee Iron Co 89 

j Mil. Mech. Mutual Ins. Co 75 

I Minerva Iron Co.'s Furnace 88 

I Mix, E. T 108 

I Mullen Bros. & Ca 60 

Marr & Richards 108 

[ KTazro & Co., John 50 

Newhall House 108 

Niedecken «& Co., H 60 

I Norris & Co., G. D 88 

I Northwestern Nationallns. Co.. 59 
I Northwestern Mut. Life Ins. Co. . 61 

Packard, O. L 80 

I Patton & Co., J. E 52 

I Peacock, S. F 117 

Petley, Jr. James 100 

Prtster & Vogel Leather Co 95 

Pierce & Co., A. J. W 40 

Pierron, W & S 117 

Pietsch, Hermann 100 

Plankinton & Armour 99 

Plankinton House 108 

Poposkey & Van Horn 78 

Preusser & Bro., Christ 74 

Pritzlaff, John 80 

Produce Commission Merch'ts 40 

Rice & Frit (Imann, J. H "^55 

Riedeburg 6L Co., H too 

Ramien & liro 117 

Romadka Bros 97 



INSURANCE CO' S— INDEX. 



CONNECTICUT 

MUTUAL LIFE INSURANCE CO., 

ASSETS, 50,000,000.00. 

JNO. I. D. BRISTOL, State Agent, 
Milwaukee, Wis. 

Send date of birth and receive copyrighted "pro- 
position circular." Agents Wanted. 



THE EI3UITABLE LIFE ASSURANCE SOCIETY, 

OF TUB U. S. (organized 1859.) 

Assets, $33,000,000. Surplus, $5,503,793.41. 

Its growth and progress unexampled; no other com- 
pany attaining such success within a similar period. 

JOSEPH HAMILTON, Gen'l Agent. 

406 Milwaukee Street. 



/ETNA LIFE INSURANCE CO., 

ASSETS, $23,000. 000. 
F.T. DAY, Manager for the Northwest. 

89 Wisconsin Street. 

NEW englandWuFufe insorance cI, 

OF BOSTON, MASS., 

ASSETS.JM. ist, iS77. $14,193,866.60. 
EDWIN O. LADD, General Agent. 

410 Milwaukee Street. 
All pollcie-t prolfftt^'l hi/ i[(iss. Law from forfeiture. 

MASS. MUTUAL LIFE INS. CO., 

ASSETS, $5,681,120.42. 

Jaiuiary ist, 1877. 

JOHN H. DICKSON, General Agent. 

105 Wiscotisin Street. 

homFufTinsuranc^e CO., 

OFBROOKLiYN & NEW YORK. 

ASSETS. $5,538,470.18. 
W. D. MANSFIELD, General Agent. 

422 Broadway, Milwaukee. 

washingtoTlIfeIn^. co., 

ASSETS. $5,500,000. 
DR. S. L, FULLER, General Agent, Detroit. 

Policies held in force by Dividends. 

J. G.WHITE, Agent. 

412 Milwaukee Street, - - - Milwaukee, Wis. 

MUTUArLIFE INSURANCE CO., 

OF HARTFORD, CONN., 

JOHN H. WALK ATI I, Gen'l Agent, 

For Wisconsin and Minnesota. 

WATERTOWN FIRE INS. CO., 

OF WATERTOWN, N. Y. 

ASSETS, J.-inuary ist, 1877, $725,819.08. 

The Pioneer Dwelling-House Company. Insures^ 

only Residence and Farm Property. Pays Losses 

by Lightning, whether P'ire ensues or not. 

//o«. IVitliird Ives, Pres. U. S. Gi7i>ert, Wce-Pres. 

Jesse M. Adams. Sec'y. C. H. IVaite, Gen'l Ag't. 

0. A. SOUTH.^LVYH, State Ag't for Wisconsin. 

412 Milwaukee Street. 



Sanderson & Co., Ed 86 

Sanger, Rockwell & Co 96 

Schlitz Brewing Co., Jos . 104 

Seaman & Co., A. D 72 

Seifert, Gugler & Co 100 

Shadbolt & Boyd 54 

Sherman, W. H 66 

Sherman, Bell & Co 117 

Sherman House 33 

Siloam Mineral Springs 66 

Simonds & Brooke 58 

Singer Sewing Machine Co 70 

Singer Bros. & Benedict 100 

Smith, Roundy & Co . . 46 

Spencerian Business College 115 

Stanley & Co 70 

Stark Bros 70 

Stirn, M. A 68 

Storm & Co., C. E 64 

Straw, Ellsworth & Co 64 

Sweetland, C. H 66 

Strueder, W 117 

Tesch, J. H 24 

Thompson, Jas. P 117 

Thompson, John 117 

Tillmann, H 100 

Trimborn. W 117 

Wall & Bigelow 117 

Webster Bros 82 

Wechselberg, Brown & Co 82 

Weigel, A 117 

Weil, Benj. M 108 

Welles, J. C 74 

West & Co 57 

Wilier, W 98 

Wisconsin Leather Co 95 

Wolf & Davidson 87 

Ziegler, Geo 100 

Durr & Rugee, lumber dealers; cor. 

Park street and Fourth avenue. 
Byron & Henry, Furnaces, House 

Furnishing Goods: 393 East Water. 
Booth & Heinemann, Wholesale Hats 

and Caps; 319-321 East Water. 
Chapin & Co., Commission Merchants, 

13 Newhall House. 
Harper, Wm. Painter, dealer in Wall 

Paper; 92 Oneida. 
Hilbert.H. J., Minerva IronCo.; 84Det 
Phillips, Jos. Manfr. Hats and Caps; 

47 9 East Water. 
Patterson, R. W., Undertaker (scien- 
tific and practical); 461 Milwaukee. 



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PREFACE 



In compiling this pamphlet, the writer has aimed at facts rather 
than elegance of diction, the brief space allotted him rendering it im- 
possible to do otherwise than decide between the two. An effort has 
been made to give a general outline of Milwaukee in its social, business 
and corporate relations, for the benefit of those whose knowledge of the 
city has been gained merely from casual business connections — and a 
thorough perusal of the work is asked, for, scattered all through the 
pages will be found interesting nuggets of information, sometimes hidden 
in apparently out-of-the-way places. It is patent that in such limited 
space, but the barest mention of Milwaukee's vast business interests 
could be made — therefore generally one manufactory, one firm, one 
industry has been made to represent the whole class. A careful 
examination of the facts set forth will show even old residents of 
Milwaukee that the half of her greatness has never been told. 

CHAS. B. HARGER. 









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